Biznology

FEBRUARY 23, 2015

LOGICALL : A company that focuses on inbound and outbound customer management solutions, uses content assets such as emails, microsite and ebook, Logicalis developed a thought leadership effort that supported sales teams by enabling custom messaging based on the prospects interaction with the campaign. The successful campaign earned a 23.5

Case Studies 80

Case Studies Case Study Studies Enterprise Management 80

Webbiquity

JULY 26, 2010

Marketing Finger ( Resources Studies Social Media Consulting ). Biznology ( Search Engine Public Relations Social Media Mobile Marketing Promotion Transparency ). Self-promotion, Internet style , June 10, 2010. CeeKue ( Promotion Word of Mouth B2C CRM Google Content Tips ). Matthew Schwartz ( @mpsjourno ). June 30, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Hubspot

FEBRUARY 15, 2017

With over 30,000 members in more than 70 chapters, it’s become a community of and resource for marketers -- one that celebrates the work we do. Digital Radish was challenged to promote When You Move -- an app that helps buyers, sellers, and other digitally track every stage of a house move. The Ultimate Directory of Marketing Awards.

Paid Search Agency 71

Paid Search Agency Paid Content Advertising Agencies Budget Programs 71

ClearVoice

NOVEMBER 27, 2019

One of the most popular applications of content hubs in marketing includes resource centers, like this in-depth QuickBooks Resource Center by Intuit for helping people grow their businesses. They can feed into content hubs or promote them and other content levels. You promote assets, not elements.

Paid Content 93

Paid Content Brand Identity Branding Verticals 93

Marketing Insider Group

JULY 1, 2020

Audiences become saturated with brand promotion that offers no genuine value to the people you’re trying to build customer relationships with. Without strategy, you may end up with a promotional video, for example, that looks a lot more like a promo ad for your business than content. Start with the resources you have.

Marketing Budget 362

Marketing Budget Paid Content ROI Marketing & Strategy 362

Webbiquity

APRIL 23, 2013

Though the panel discussion this post was written to promote is long past, the thoughts about content marketing shared here by Candyce Edelen are still well worth a read. That’s obnoxious and pretty blatant self-promotion! Seeking Marketing Alpha by Propel Growth Blog. ’ Yawn. Long Live Content Marketing by Rebelations.

Top of Funnel 100

Top of Funnel Paid Content Copywriting Content Marketing 100

Hubspot

DECEMBER 16, 2013

Before you even create content, consider the audience and persona it''s meant for and where you plan to promote it. Extra Resources and Examples: 16 Companies from "Boring" Industries Creating Remarkable Content. for cohesive campaigns and promotions. And that''s a resource everyone has a surplus of. It has personality.

Enterprise Management 28

Enterprise Management Work Management Marketing Budget Marketing Management 28

Convince & Convert

DECEMBER 30, 2015

This is a classic for marketers, magazines, and sites like Buzzfeed. Posters date back to the mid-nineteenth century as a terrific way of promoting events. This simple type of content is perfect for promoting content to drive traffic to a specific source or actually serving as your medium of choice. Microsites.

Webinar Metrics 167

Webinar Metrics Marketing Automation Services Work Management Paid Search Agency 167

Convince & Convert

SEPTEMBER 15, 2015

This is a classic for marketers, magazines, and sites like Buzzfeed. Posters date back to the mid-nineteenth century as a terrific way of promoting events. This simple type of content is perfect for promoting content to drive traffic to a specific source or actually serving as your medium of choice. Microsites.

Webinar Metrics 168

Webinar Metrics Marketing Automation Services Content Work Management 168

Content Marketing Institute

DECEMBER 21, 2017

Natalya Minkovsky finds some of the best examples for her Idea Garage column appearing in each Chief Content Officer magazine. The Instagram hack was perfectly on-brand for Bacardi USA, whose marketing already promotes “great music and great drinks” as key ingredients to a legendary party.@Bacardi hejhejnatalya Click To Tweet.

Examples 92

Examples Marketing AI B2B Marketing Content Marketing 92