Marketing Insider Group

FEBRUARY 5, 2024

Diving into the freshest digital marketing stats is crucial for keeping your business and brand not just afloat, but sailing ahead. At Marketing Insider Group, we’ve sifted through the noise to bring you over 300 of the most insightful and relevant marketing stats. LinkedIn) An ABM strategy can boost marketing revenue by 208%.

Paid Content 219

Paid Content Stats Marketing Budget Webinar Metrics 219

ClearVoice

JUNE 17, 2021

Growth rates, advertising reach, click-through rates (CTRs), and usage trends for each platform, both over time and in current data snapshots, can make a big difference in your marketing and paid ad campaigns. It’s actually YouTube, with 81% of the world using the site to some extent. LinkedIn: 28%. 81% of 30 to 49-year-olds.

Paid Content 105

Paid Content Social Media Statistics Social Marketing 105

Webbiquity

JANUARY 2, 2013

This post, along with 79 Remarkable Social Media Marketing Facts and Statistics for 2012 and 87 More Vital Social Media Marketing Facts and Stats for 2012 previously published here, provide a solid foundation for that understanding. ” The only tactic that fares worse is print advertising (9% very effective vs. 30% not effective). (

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Brandwatch Marketing

JANUARY 2, 2019

We come across all sorts of interesting stats about social media sites and users, so we’ve collated the best of them in this bumper facts list. LinkedIn: 500 million users. Youtube: 1.5 billion from advertising in 2015. 40bn was spent on social network advertising in 2016. Youtube statistics.

Statistics 111

Statistics Social Media Media Mobile Advertising 111

Sprout Social

FEBRUARY 27, 2017

To help you out with your current marketing and social efforts, we’re going to get you up to date on the newest stats and trends within the social media world. LinkedIn Statistics. Social Media Advertising Statistics. Advertisers certainly aren’t moving away from the platform as well. LinkedIn Statistics.

Statistics 111

Statistics Social Media Media Mobile Advertising 111

Martech Advisor

AUGUST 30, 2019

Visual platforms such as Pinterest and Instagram are the hottest social media trends for audiences, marketers, and advertisers. Let’s look at why these platforms are attracting more advertising investment. Why are Instagram and Pinterest the Social Media Trends for Marketers and Advertisers? Influencers. Innovation.

Social Media 99

Social Media Social Marketing Media Trends 99

Marketing Insider Group

MAY 11, 2020

That makes it really different than advertising (more on that in a bit). Advertising, even with today’s sophisticated digital ads, can create overexposure. Content Resonates, Advertising Saturates. On the contrary, advertising, even digital ads, leads to overexposure and saturation. But the stats don’t lie.

Paid Content 166

Paid Content Paid Search Agency Content Marketing B2B Thought Leadership 166

Outgrow

DECEMBER 17, 2020

Paid Advertisement Trends & Statistics Post COVID. Now let’s have a look at how online advertising has been affected by the Coronavirus pandemic: 8. According to reports , digital advertising spends in the UK fell by 5% YoY in the first half of 2020 compared to H1 2019. 20% adjusted their Key Performance Indicators (KPIs).

Statistics 98

Statistics Paid Content Trends Cost Per Click 98

Marketing Insider Group

MAY 19, 2014

Linkedin launched in June, 2003. YouTube launched in 2005. Typical mobile users check their phones more than 150 times per day ( Mary Meeker ). This was one of the key stats that really seemed to resonate with the audience I spoke to this morning at # MPOMMA # IWNY. I asked “Why are we talking about Native Advertising?”

Social Media 100

Social Media Mobile Advertising Media Stats 100

TrustRadius Marketing

APRIL 13, 2022

Social Media Marketing (SMM) is a multi-step practice of communicating with consumers, posting branded content, and advertising on social networks. You’ll see their case studies stats quoted in many SMM articles. If your budget can’t handle paid advertising you can focus on organic traffic generated with SEO best practices.

Paid Content 52

Paid Content Social Media Pricing Price 52

Martech Advisor

SEPTEMBER 26, 2019

Let’s look at some fascinating video marketing trends and stats. Twitter launched 6-second video bidding for advertisers this August. In their blog about video ads , Twitter acknowledged that: Mobile video consumption is at an all-time high. Advertisers will be charged only once their ad is viewed for 6 seconds.

Twitter 91

Twitter Trends Video Marketing Advertising Agencies 91

EveryoneSocial

SEPTEMBER 21, 2020

Extra: Employee Advocacy or Paid Advertising? A great stat from Glassdoor , up to 79% of job applicants use social media in their job search. For example, say your marketing team posted something awesome to the company LinkedIn page. Read more here. Celebrate new hires or employee wins.

Campaigns 92

Campaigns Stats Paid Search Agency Lock-In 92

Hubspot

DECEMBER 11, 2019

Gen Z is more likely to make mobile purchases. Millennials and Gen Z also go online primarily with mobile devices. According to Think With Google , Gen Z particularly spends a lot of time on the mobile Internet. Roughly 71% of Gen Z teens use mobile devices to watch videos, while 51% use mobile for social media surfing.

Mobile Advertising 101

Mobile Advertising Paid Search Agency Mobile Marketing Marketing & Strategy 101

Single Grain

SEPTEMBER 13, 2019

This post on video marketing tips, tricks and lots of juicy stats has been updated for 2019. What did you do the last time you jumped on Facebook, Instagram or LinkedIn? In addition, social media platforms – and LinkedIn in particular – reward video content. Is it on LinkedIn? NEWLY UPDATED!

Paid Content 112

Paid Content Stats Video Marketing Paid Search Agency 112

Marketing Insider Group

SEPTEMBER 14, 2020

Hopefully most of these marketing stats will help you to prove that your content marketing strategy , digital and advertising campaigns are on-trend, relevant, and effective. A few things to note: We’ve broken the stats into some of the relevant categories within digital marketing and consumer trends related to marketing.

Stats 267

Stats Webinar Metrics Marketing Strategy Marketing & Strategy 267

Webbiquity

MARCH 28, 2011

Pepsi famously dropped its Super Bowl advertising a year ago in favor of a social media campaign. part of the four-in-ten companies above) find ways around corporate roadblocks, access social media sites via mobile devices, from home or the local coffee shop, or while traveling. 50% of LinkedIn users are business decision makers. •

Social Media 100

Social Media Vendors Media B2B 100

Marketing Insider Group

JANUARY 19, 2015

Social, Digital & Mobile Around The World (January 2014) from We Are Social Singapore - 1 Million+ Views. This Slideshare provides amazing stats on the state of the digital, social and mobile web from around the world. YouTube Rewind – Turn Down For 2014. Which are your favorite? And which ones did I miss?

Video Marketing 100

Video Marketing Best Practices Mobile Advertising Mobile Marketing 100

Outbrain

JULY 3, 2019

What is advertising? From the Latin for advertere , which means ‘turn towards’, advertising is the paid dissemination of a message for the purpose of promotion or selling of a product, service or idea. In 2017 , global spending on paid advertising was forecast to reach $584 billion. Affiliate Advertising. Banner Ads.

Paid Content 35

Paid Content Advertisements Advertising Banner Ads 35

Optinmonster

DECEMBER 4, 2019

Every year, mobile video consumption rises by 100%. By what the stats show, yes. Brings you more mobile users. By building out barkpost.com, they’re essentially getting free traffic and free advertising to their main product, barkbox.com. Reach more mobile customers. So, is video marketing worth it?

Paid Content 88

Paid Content Practices Top of Funnel Work Management 88

LeadSquared

MAY 20, 2015

And, they don’t do anything special either – they just record their online training sessions, and put up the snippets on YouTube to get attention of the searchers. a) Just upload your sessions on public websites, like YouTube and DailyMotion , and you would be getting free views in no time. Video tutorials are the way to go.

Tips 52

Tips Ad Building Content Marketing Paid Search Agency 52

Buffer

JANUARY 14, 2019

In episode #129, we discuss the most in-demand skills of 2019 (according to LinkedIn), why we’re bullish on YouTube advertising, a brand new guide on Facebook engagement, Instagram’s latest feature, and much more! Part I: The most in-demand skills of 2019 (according to LinkedIn). Mobile App Development.

Paid Content 92

Paid Content Youtube Facebook Demand 92

Hubspot

AUGUST 31, 2011

Even if you are a veteran inbound marketer, these stats will get the gears in your head turning about the still limitless possibilities that the internet provides. Source ) Tweet This Stat! Source ) Tweet This Stat! Source ) Tweet This Stat! Source ) Tweet This Stat! Source ) Tweet This Stat!

Social Media 28

Social Media Statistics Social Marketing Media 28

Valasys

JANUARY 9, 2020

YouTube has grown bigger than all the other social media platforms & every other website as well, except for Google. The blog covers the amazing YouTube statistics for B2B marketers that the brands can look up to & learn from. Video marketing will continue to grow in 2020 & so will be the use of YouTube.

Youtube 64

Youtube Statistics B2B Marketing B2B 64

Webbiquity

OCTOBER 16, 2012

Marketers have questions, this post has answers: 87 vital social media and online marketing statistics covering everything from how executives and large companies are using social media for marketing, customer service and recruiting to fresh stats on the leading social media platforms to search, email, content and mobile marketing trends.

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

Webbiquity

AUGUST 11, 2015

Though “social media” broadly encompasses a variety of platforms including blogs (WordPress, Medium, Tumblr), content sharing (YouTube, SlideShare, Instagram), and content curation (Scoop.It, Triberr, Paper.li), the term is nearly synonymous to many for the big social networks. 8 Twitter Facts and Stats. MediaPost ).

Social Networks 100

Social Networks Stats CTR Network Marketing 100

SnapApp

DECEMBER 4, 2017

That’s why we’ve gathered 54 content marketing stats all in one place – so you can start thinking about how this data will inform your plans for 2018. . Let’s dive in and explore these stats to get a firm grasp on what’s new within this realm. . . Content Marketing Stats for 2018 (Broken Down By Category). MassPlanner. .

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

Single Grain

JUNE 13, 2023

Keeping an eye on the latest internet advertising revenue statistics gives you an edge over your competitors. Online marketers need to stay updated about the latest marketing and internet advertising trends to minimize ad spend and maximize economic growth. Valve+Meter ) Digital advertising can raise brand recognition by 80%.

Paid Content 102

Paid Content Statistics Advertising Agencies Advertisements 102

Online Marketing Institute

DECEMBER 23, 2010

| Log in now ClickZ Interactive Marketing Events Search Engine Watch Search Marketing Conferences Subscribe to Newsletter Subscribe to RSS Feeds Free Webcasts Members Area Forums Advertise You are here: SEW Home › Experts › Social Media Marketing › B2B Social Media Marketing -- Does It Work?

Work Management 40

Work Management Social Media Social Marketing B2B Marketing 40

Single Grain

JULY 25, 2023

Facebook Ads statistics play a key role in optimizing your ad campaigns and staying ahead of the competition in the advertising landscape. So it’s no wonder Facebook has remained relevant, globally dominating the online advertising space. This highlights the continued significance of Facebook as a key advertising platform.

Statistics 52

Statistics Ads Facebook Marketing & Strategy 52

Convince & Convert

MARCH 8, 2012

Read on for insights from Jonathan, our “Work It Out” advice segment, and Eric’s Social Media Stat of the Week (this week: are we unfriending each other more than ever?). I think you are on point there in terms of Google’s ability to capture the long tail in terms of the smaller advertisers. Listen Now.

Paid Search Agency 120

Paid Search Agency Companies Work Management Facebook 120

Optinmonster

JULY 21, 2023

Email Marketing Statistics Social Selling Statistics eCommerce Statistics Mobile Commerce Statistics SEO Statistics Content Marketing Statistics Social Proof Statistics Conversion Rate Optimization Statistics Email Marketing Statistics 61% of consumers prefer to be contacted by brands through email. Campaign Monitor ) There are 4.3

Statistics 57

Statistics Marketing Automation Services eCommerce Stats 57

Single Grain

JUNE 5, 2023

Online advertising statistics can help you execute and manage a much more effective digital marketing campaign. In this article, we will dive into the world of online advertising, including general online advertising, video advertising, social media advertising, and more. of global advertising efforts.

Paid Content 52

Paid Content Statistics PPC Privacy 52

Convince & Convert

MAY 29, 2018

45 percent of people watch more than one hour of Facebook or YouTube videos per week. 92 percent of mobile video viewers share videos with others. YouTube videos. LinkedIn videos. YouTube: 16:9 or 4:3 ratio, 854 x 480 pixels, 12 to 360 seconds, audio on by default. comScore ]. Wordstream ]. Internet Retailer ].

Video Marketing 150

Video Marketing Campaigns Ad Frequency Youtube 150

Webbiquity

APRIL 14, 2014

So before it gets replaced by the next trendy buzzwordy term, here’s some marketing-related big data for you: 83 valuable facts, stats, and research findings covering strategy, social media, SEO, online advertising, email marketing, content, blogging, social networking, video and more. 4 B2B Marketing Stats. SocialTimes ).

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Hubspot

AUGUST 20, 2019

But whether you're pitching a social media campaign to your boss or deciding which social media platform your business should put paid advertising behind, it's vital you use data to support your efforts. 96% of Facebook users access it on mobile. 93% of social media advertisers use Facebook ads on a regular basis. LinkedIn ).

Statistics 101

Statistics Social Media Social Marketing Paid Search Agency 101

Buffer

MAY 13, 2019

There are so many social networks to choose from today : Instagram, Facebook, Twitter, LinkedIn, Pinterest. Maybe YouTube? Typically, the “biggest” social networks that come to mind are the ones that are top of mind for all of us: Facebook, YouTube, and Instagram, which have billions of users. Maybe Reddit? Spotify ads.

Paid Content 75

Paid Content Brand Identity Branding Mobile Advertising 75

ClearVoice

JUNE 19, 2023

YouTube came at a close second with 2.5 Social media marketing stats: User engagement The average social media user spends approximately 2.5 Four out of 10 LinkedIn users organically engage with a business page every week. However, they fall behind TikTok and YouTube Shorts in terms of weekly usage. billion to 4.76

Social Media 52

Social Media Statistics Social Marketing Advertising Agencies 52