Valasys

AUGUST 22, 2019

According to a study by Omnicore in 2018, the video-based pieces of content are 50 times more likely to drive organic search results as compared to those having only plain text. According to a study by Google in 2018, more than 51% of smartphone users have discovered a new company or product while searching for their smartphones.

Optimization 40

Optimization SEO B2B Marketing Lead Scoring 40

Valasys

AUGUST 19, 2019

As the SEO strategies have evolved and become closely intertwined with the omnichannel digital strategies, content marketing has emerged as an insatiable tool that benefits B2B marketers with their core objectives including lead generation – irrespective of the diverse business models the brands might have employed. .

Lead Generation 40

Lead Generation Top of Funnel Lead Ranking Sales Qualified Leads 40

Valasys

SEPTEMBER 4, 2019

Brian Peters, Strategic Partnerships Manager for Buffer, stated the importance of measuring Facebook KPIs as follows: “Over the years, we’ve learned that the best way to reach our audiences on Facebook is to study the data, experiment constantly, be open to learning, and take a growth mindset.”. The number of Relevant Fans: .

Paid Content 40

Paid Content Cost Per Thousand CTR CPM 40

Valasys

NOVEMBER 22, 2019

According to a study by the Content Marketing Institute, about 91% of the marketers are doing content marketing. Clearly, a lack of confidence in answering delineates that probably you are not executing an optimal blog content strategy focused on bolstering the Return on Marketing Investment (ROMI).

Paid Search Agency 90

Paid Search Agency Companies B2B Lead Ranking 90

Valasys

AUGUST 6, 2019

According to a study by influencermarketinghub.com, Google searches for influencer marketing grew by over 1500% percent over the past three years, starting the year 2019. Focus on Visual Content : According to a study by HubSpot, 80% of the marketers use visual assets in their social media marketing. And that’s all about it.

Marketing AI 45

Marketing AI Top of Funnel B2B Sales Marketing Budget 45

Valasys

SEPTEMBER 13, 2019

According to a recent study by IAB, 65% of the marketers who leveraged programmatic advertising, 18% moved it in-house & 47% are planning to bring various functions in-house. According to eMarketer, programmatic buying will amount to about $14.88 billion of approximately $58.6 digital advertising budget this year.

Advertising Agencies 40

Advertising Agencies Marketing AI Paid Search Agency B2B Marketing 40

Valasys

NOVEMBER 18, 2019

So, we have compiled the ultimate list of B2B marketing software for ambitious brands, intending to help you optimize your marketing endeavors for a better Return on Marketing Investment (ROMI). According to a study by Standford, the mere perception of working collaboratively can motivate people to perform better.

Work Management 51

Work Management Marketing Management Software B2B Marketing 51

Valasys

AUGUST 8, 2019

In a study conducted by Emarsys in 2018, it was deduced that 81% of Small & Medium-Sized Businesses (SMBs) rely on emails as the primary channel for client acquisition & 80% use it for client retention. According to a study by GetResponse, the average open rate for welcome emails is 82%. Articulating The Welcome Emails : .

Paid Content 40

Paid Content Email Marketing Optimization Research 40

Valasys

NOVEMBER 20, 2019

However, diversifying your content strategy with research & studying it with some unorthodox topics from time to time is amongst some of the most impactful B2B blog post ideas. Keyword-Driven & Case Study Related Posts: Oftentimes, the blog posts with specific keyword density do well.

B2B 45

B2B Branding Brand Identity ROMI 45

Valasys

AUGUST 9, 2019

According to a study published by Google, B2B marketers across the globe are putting in endeavors to delve deeper into the realm of consolidated digital expertise, wherein, the concepts of SEO, Content Marketing, Inbound Marketing & Digital Marketing are being integrated with several growth hacking technics, to create more meaningful insights.

Paid Content 40

Paid Content Marketing Budget Lead Ranking Top of Funnel 40

Valasys

NOVEMBER 20, 2019

However, diversifying your content strategy with research & studying it with some unorthodox topics from time to time is amongst some of the most impactful B2B blog post ideas. Keyword-Driven & Case Study Related Posts: Oftentimes, the blog posts with specific keyword density do well.

B2B 40

B2B Branding Brand Identity ROMI 40

Valasys

OCTOBER 3, 2019

A comparative study of the increase or decline in the website traffic over some time can give insights into the preferred type of content for a specific group of a buyer persona. Besides, factors that lead to a long-term increase in the quality traffic on the website from Pinterest can be traced & made compulsory.

Social Media 51

Social Media Media Landing Pages Marketing Analytics Tools 51

Valasys

AUGUST 28, 2019

Aligning the innovative strategies to meaningful metrics & linking those metrics with the business Key Performance Indicators (KPIs) of the brands helps the marketers in tracking their endeavors & justifying their returns on marketing investment (ROMI) along with A/B testing their tactics for optimizing their sales revenues.

Marketing AI 40

Marketing AI CMO Planning Paid Search Agency 40

Valasys

JULY 8, 2019

A study by 6 sense depicts that 50% of all the B2B buyers are likely to make a purchase decision if they connect emotionally with a brand. Also, several scientific studies have proven that humans are visual learners & 90% of the information transmitted to their brains is visual.

Storytelling 56

Storytelling Top of Funnel B2B Marketing Word of Mouth 56

Valasys

OCTOBER 29, 2019

Proper planning, risk assessment & right budget allocation leads to the big successes for the businesses starting small. Starting small with a lesser budget doesn’t essentially mean that one has to compromise on the quality of their marketing endeavors. alone, making an invincible mark on the US economy.

Small Business Marketing 49

Small Business Marketing Creativity WOMM B2B Marketing 49