Porch Group Media

SEPTEMBER 5, 2019

[On-Demand Webinar] How Travel Brands Are Powering Customer Acquisition with Purchase Intent Data. Enabled by this explosion of data and digital technology, travelers have greater expectations for personalized experiences. Key Topics: An overview of different types of real-time purchase indicators and data sets.

Purchase Intent 45

Purchase Intent Intent Data Acquisitions Purchase 45

NetLine

DECEMBER 18, 2023

Intent data is a collection of behavioral data points that help identify prospects at the account- or buyer-level with a high propensity to convert based on their level of interest in a product or service. This data enables sales teams to focus marketing spend on prospects who are actively ready to buy.

Intent Data 64

Intent Data Intent Top of Funnel Ideal Customer Profiles 64

Only B2B

FEBRUARY 6, 2024

The global B2B intent data market is expected to reach a value of USD 2.16 billion by 2027, growing at a CAGR of 22.7% – [ Forbes report ] At this point, where the marketing landscape is full of noise, the most successful B2B businesses are already reaping the benefits of intent data — to maximize revenue.

Intent Data 62

Intent Data Intent B2B Sales ROI 62

Oktopost

SEPTEMBER 12, 2023

Intent data is your key to simplified B2B marketing lead generation. Intent data allows you to build robust targeted campaigns, boosting lead generation efforts, enhancing conversion rates, and increasing ROI for your business. Jump to Section: What is Intent Data? How Do You Collect Intent Data?

Intent Data 62

Intent Data Lead Gen Intent Lead Scoring 62

Zoominfo

DECEMBER 28, 2020

Buying signals in sales combine verbal cues and intent data, positioning your team to tailor prospect-focused communications. Given that nearly 90% of pre-purchase research is done on the internet, this online content consumption is a significant signal for understanding buyer intent. How do you access buyer intent data?

Lead Ranking 309

Lead Ranking Buy Work Management Marketing Management 309

Valasys

SEPTEMBER 8, 2023

So, how can a data-driven marketing plan function in the absence of user-specific data? There exists many Strategies for AI-Driven Intent Data Analysis through which businesses are quickly adjusting to the ever-changing world of technology as we go forward. That’s where AI-derived Intent Data comes in.

Intent Data 52

Intent Data Marketing AI Analysis Intent 52

Adobe Experience Cloud Blog

JUNE 9, 2017

Now, savvy marketers are turning to intent data to listen to their target audience. What is Intent Data? Intent data is time-based, information collected about a person’s activities which tell you the topics they are showing interest in or researching. How do I use intent data in practice?

Intent Data 134

Intent Data Lead Ranking Intent Relevance 134

Porch Group Media

MAY 30, 2019

Watch this webinar to learn how. Gain an understanding of the latest new technologies today’s brands are using to boost acquisition and acquire in-market consumers actively looking to join a gym or purchase fitness products.

Acquisitions 40

Acquisitions Purchase Intent Purchase Intent Data 40

Binary Demand

MARCH 26, 2024

[ps2id id=’overview’ target=”/]B2B intent data has become crucial in B2B marketing. But what’s really impressive is the buyer-level intent data, which has skyrocketed by an incredible 13,609.7%. increase since March 2020, signifies a major change in how we perceive B2B intent data.

Intent 52

Intent Intent Data Paid Search Agency Webinar Metrics 52

Aberdeen

FEBRUARY 6, 2019

It’s not particularly sexy or especially exciting, but it has finally had its “ glow up ” and has emerged as a key component of today’s enterprise data strategies. And, as Lock explores in the webinar, leading companies are embracing the calls for analytics with greater ease-of-use. Providing data on 12.8 Providing data on 12.8

Intent Data 40

Intent Data Intent Marketing AI Peer-to-peer 40

NetLine

DECEMBER 20, 2022

We love webinars. But while we love webinars, we need to acknowledge something about the format. If you’re expecting your webinars (specifically Live Webinars) to be your volume workhorse, you’re setting yourself up for failure. Webinars Are Bottom of Funnel Content Format. They’re not a lead volume driver.

Webinar Metrics 52

Webinar Metrics Top of Funnel Peer-to-peer Intent Data 52

Porch Group Media

JUNE 6, 2019

Using hundreds of sources of offline and online data, best-in-class technology and analytics, and proprietary data methodology, we can tell you who is actively browsing for products and services you sell, who visited your competitor’s store yesterday, or who just moved into your area.

Purchase Intent 40

Purchase Intent Class Acquisitions Webinar Metrics 40

Porch Group Media

DECEMBER 8, 2021

To make the most of your acquisition spend, V12 explores data-driven solutions to identify and acquire new customers in order to meet and exceed your revenue goals for 2022. The post [ON-DEMAND WEBINAR] Customer Acquisition Marketing: Tactics to Maximize Success in 2022 first appeared on V12.

Acquisitions 52

Acquisitions Webinar Metrics First-Mover Advantage Tactics 52

Porch Group Media

JUNE 14, 2019

How QSRs and Restaurant Brands Are Powering Customer Acquisition with Purchase Intent Data. In this webinar, customer acquisitions solution provider V12 discusses how QSRs, fast casual and quick dining restaurants are using active purchase intent behavioral data to target consumers looking for restaurants and dining options.

Webinar Metrics 40

Webinar Metrics Purchase Intent Intent Data Acquisitions 40

Porch Group Media

JULY 9, 2020

[ON-DEMAND WEBINAR] Customer Acquisition Marketing: Tools & Tactics. In this webinar, V12 will explore cutting-edge customer acquisition solutions to achieve your revenue goals. How to use purchase-intent data to create pinpointed campaigns to attract new customers. Watch the Webinar Below.

Acquisitions 52

Acquisitions Webinar Metrics Tactics Demand 52

NetLine

APRIL 14, 2022

Here are a few key highlights from this volume: Professionals registering for webinars are 29% more likely to make a purchase decision within 6 months. H owever, there was one thing we uncovered in producing this report that we’d never included or had access to before: Buyer-level intent data. ~31% On-Demand Webinar.

Intent 97

Intent Webinar Metrics Peer-to-peer Intent Data 97

Porch Group Media

MARCH 18, 2020

[ON-DEMAND WEBINAR] How to Make Better Use of Your Customer Data. The best marketers are data-driven. This means collecting data from each and every customer interaction, supplementing it with third-party data sources, and applying analytics to make the most informed decisions possible. Watch the Webinar Below.

Webinar Metrics 59

Webinar Metrics Demand Purchase Intent Intent Data 59

Porch Group Media

NOVEMBER 24, 2020

Research shows that 86% of buyers are willing to pay more for a great customer experience and 49% of buyers have made impulse purchases after receiving a more personalized experience. The post [ON-DEMAND WEBINAR] How to Use Customer Data to Provide Personalized Experiences first appeared on V12.

Webinar Metrics 52

Webinar Metrics Demand Personalization Buyer Intent 52

Zoominfo

DECEMBER 28, 2020

Buying signals in sales combine verbal cues and intent data , positioning your team to tailor prospect-focused communications. Given that nearly 90% of pre-purchase research is done on the internet, this online content consumption is a significant signal for understanding buyer intent. How Do You Access Buyer Intent Data?

Lead Ranking 100

Lead Ranking Buy Work Management Marketing Management 100

Porch Group Media

DECEMBER 23, 2019

[ON-DEMAND WEBINAR] Apparel Retail Marketing: Ramp Up Customer Acquisition in 2020. In this webinar, V12 explores the clothing and accessories industry and how marketers can adapt. How to use third-party data and customer data platforms to seamlessly integrate customer insights for highly targeted campaign and journey deployment.

Acquisitions 52

Acquisitions Webinar Metrics Demand Purchase Intent 52

Porch Group Media

SEPTEMBER 16, 2020

In this 30-minute webinar, V12 explores how CDPs are increasingly being used as the tool of choice to clean, integrate and enhance customer data quickly, seamlessly and in real-time in order to keep up with today’s consumers. Interested in learning more about V12’s Customer Data Platform? Click here to learn more.

Webinar Metrics 52

Webinar Metrics Demand Purchase Intent Ideal Customer Profiles 52

Aberdeen

DECEMBER 4, 2019

Check out this week’s episode featuring webinar expert, Daniel Waas. On this episode of TIBS, we’re taking a step away from marketing automation and operations to discuss webinars with Daniel Waas. Daniel is a professional webinar wrangler and crafty B2B marketer. Now Daniel is on a mad mission to end all dull webinars.

Webinar Metrics 52

Webinar Metrics Peer-to-peer Business Leads 52

NetLine

APRIL 11, 2023

Here are a few key highlights from this volume: Professionals registering for Webinars are 43.5% more likely to be correlated with a purchase decision <6 months. This last bullet on buyer-level intent data is where we’ll pick up in just a moment. more likely On-Demand Webinars were 43.4% more Webinars.

Demand 52

Demand B2B Webinar Metrics Intent 52

DemandBase

MAY 7, 2020

Instead of giving you a list of people with unknown intentions, your Marketing department should be telling you which accounts are already in-market for your products and services and sharing their purchase intent data with you. In today’s B2B world, it’s all about the intent, not just the information in a form fill.

Sales Qualified Leads 101

Sales Qualified Leads Top of Funnel Lead Scoring Lead Ranking 101

Zoominfo

JULY 25, 2023

The goal is to make such a strong impression and business case that B2B leads show high purchasing intent, and sales can engage and eventually convert them. Select firmographic data points, such as industry, geography, and revenue, and demographic data points, such as job title and location to narrow down your total addressable market.

Ideal Customer Profiles 130

Ideal Customer Profiles Lead Ranking Lead Generation Sales Management 130

Aberdeen

APRIL 17, 2019

Earlier this month I presented a webinar with our friends over at Drift that delved into just that. It was filled with tips and tricks that are useful for marketers everywhere who are looking to take their strategy to the next level — specifically three intent-driven alternatives to email that are just as (if not more) effective.

Demand Generation 67

Demand Generation Intent Signal Paid Search Agency Intent Data 67

DiscoverOrg

AUGUST 7, 2018

These signals, aggregated across a company, and measured against normal levels of baseline activity for a given topic can be a strong indication of purchase intent and they often surface long before prospects visit your site or your competitors. What is Intent data? What is Intent data ? Website visits.

Intent Data 314

Intent Data Intent Lead Ranking Bombora 314

Madison Logic

MARCH 6, 2024

You need a combination of first- and third-party intent data to inform your targeting strategy and ensure you’re maximizing your ABM efforts by focusing on audience members that are truly ready to buy or engage. Target account lists require data around the account, which is made up of an average of six buying committee members.

Demand Generation 52

Demand Generation Sales Management Ideal Customer Profiles Buy 52

Porch Group Media

OCTOBER 8, 2020

When this is combined with first-party data, marketers can develop rich customer views for more personalized marketing outreach. Learn how to target in-market shoppers with our Success Kit to Purchase Intent Marketing.

Purchase Intent 59

Purchase Intent Planning Privacy Aggregators 59

Aberdeen

OCTOBER 3, 2019

This week, we’re looking at headlines related to intent data and data-driven marketing from the month of September. Live Webinar: ABM Benchmarks for 2020. In an upcoming webinar on October 16 , Demand Gen Report will share its findings from the latest ABM Benchmark Survey. Getting Obsessed with Intent.

Account Based Marketing 40

Account Based Marketing Advertising Benchmark Webinar Metrics Intent 40

Martech

SEPTEMBER 24, 2021

Firmographic data: Provides quantitative business information, including vertical market, company size and number of locations, number of employees, annual revenue and growth. Firmographic data can be sourced from annual reports, LinkedIn and third-party vendors.

Account Based Marketing 119

Account Based Marketing Enterprise Management Paid Content Work Management 119

Aberdeen

APRIL 29, 2019

Keyword usage is something you can get quantitative data on whereas behavioral insights into your target audience can be harder to come by—and even harder to evaluate manually. With the right intent data , you can fill this gap and put your influencer marketing strategy on a path to success.

Top of Funnel 40

Top of Funnel Intent Data Intent Marketing Budget 40

Binary Demand

MARCH 26, 2024

Step 2: Decoding buyer intent These signals are online actions that indicate potential interest in your offerings. For example, if you sell CRM software, someone visiting CRM comparison websites, searching for CRM reviews, or registering for CRM webinars is showing high purchase intent.

Intent 40

Intent Ideal Customer Profiles Work Management Marketing Management 40

NetLine

JULY 17, 2023

As B2B marketing becomes more complex, high-quality, buyer-level, and validated intent data is necessary to drive success. But as B2B marketers start using intent data, what do they need to get the most out of it? So, with that in mind, what skills and competencies do marketers need to get the most out of intent data?

Intent Data 52

Intent Data Intent Lead Ranking B2B Marketing 52

DiscoverOrg

AUGUST 7, 2018

These signals, aggregated across a company, and measured against normal levels of baseline activity for a given topic can be a strong indication of purchase intent and they often surface long before prospects visit your site or your competitors. What is Intent data? What is Intent data ? Website visits.

Intent Data 120

Intent Data Intent Lead Ranking Bombora 120

Valasys

JANUARY 23, 2020

for a well-researched & data-driven approach Adopting a multi-channel strategy Keeping the sales & marketing endeavors integrated & persistent Employing Better Segmentation using Intent Data. Use Intent Data. selected accounts instead of undifferentiated lists Keeping. Optimize the Email Marketing.

B2B Sales 52

B2B Sales Marketing Budget Sales Qualified Leads Lead Ranking 52

NetLine

MARCH 2, 2023

If you’re a B2B marketer, chances are you’ve heard of “intent data” but may not understand what it’s all about or how to use it effectively. What is the Definition of B2B Buyer Intent Data? Why Has Buyer Intent Data Become Such a Hot Topic for B2B Marketers?

Intent Data 75

Intent Data Top of Funnel Intent Ideal Customer Profiles 75