SmartBug Media

APRIL 10, 2020

HubSpot’s CMS Hub launched this week and, boy, oh boy, are there some exciting new features! What does this mean for developers already familiar with and building projects on the HubSpot CMS platform ? What does this mean for developers already familiar with and building projects on the HubSpot CMS platform ?

CMS Development 90

CMS Development Industry CMS Hubspot API 90

Vidyard

MARCH 5, 2021

You understand the importance of video, but it can be tough to decide what solution is right for you and ALL your company’s needs. Video Marketing 1.2 The first step in finding the right online video platform for you is to figure out what your needs are as a company. Contents 1. Use Cases of an Online Video Platform 1.1

Enterprise Management 155

Enterprise Management Work Management Video Marketing Marketing Management 155

RebelMouse

OCTOBER 9, 2023

Founded in 2012 by Andrea Breanna, former CTO of The Huffington Post, RebelMouse launched as an evolving, modern CMS that helps publishers build SEO-optimized sites without requiring large development teams. Here’s a look at how we work with RebelMouse and why we love working with them so much. What is Apple News?

CMS Development 64

CMS Development Industry CMS Automation Enterprise Management 64

Martech

SEPTEMBER 13, 2023

The last person then announces what they heard to see how similar it is to the original. It’s common to hear a company’s digital asset management system (DAM) referred to as the “single source of truth” for all its assets. The harder it is to keep track of, the less consistency across your brand management.

Digital Asset Management 121

Digital Asset Management Enterprise Management Marketing Automation Services Industry CMS 121

Hubspot

DECEMBER 16, 2022

ACH is the Automated Clearing House ; a computer network that allows banks to transfer money directly between accounts. It’s a bit of code that lets software programs communicate with each other. So an ACH API is a bit of code that connects your software to the ACH network. Bank accounts change. Software gets upgraded.

API 59

API Enterprise Management Industry CMS CMS Development 59

xiQ

MARCH 10, 2020

The current state of sales and marketing technology is composed of over 7000 solutions. Today, with ABM on the rise there is an increasing demand for sales and marketing to work in unison. This requires integrating disparate sales and marketing solutions, a very expensive and time-consuming process.

CMS Development 96

CMS Development Marketing Budget Creation Marketing Budget Budget Programs 96

SmartBug Media

FEBRUARY 7, 2022

With HubSpot, marketers have access to many tools that can make our lives easier. From its easy-to-use content management system (CMS) to a robust customer relationship management (CRM) platform, HubSpot provides many different ways for sales teams and marketers alike to drive results. Sales people want to sell.

Marketing Automation Services 95

Marketing Automation Services Hubspot Marketing Automation Features 95

NetLine

DECEMBER 27, 2023

In this post, we are going to take a look at how B2B marketers can effectively integrate intent data into their martech stack to unlock its full potential. Key components of a martech stack that can effectively leverage intent data Let’s face it, when it comes to marketing technology, there’s an awful lot out there to choose from.

Intent Data 52

Intent Data Intent Data Hygiene Lead Ranking 52

RebelMouse

APRIL 8, 2024

Key Findings: Selecting the right CMS is critical for news websites. The ideal CMS for news websites is based on your specific needs, whether for large-scale publishing, AI automation, omnichannel distribution, or smaller news outlets. Why Should Publishers Use a CMS for News Sites?

CMS Development 114

CMS Development Industry CMS Paid Content Enterprise Management 114

RebelMouse

OCTOBER 9, 2023

Founded in 2012 by Andrea Breanna, former CTO of The Huffington Post, RebelMouse launched as an evolving, modern CMS that helps publishers build SEO-optimized sites without requiring large development teams. Here’s a look at how we work with RebelMouse and why we love working with them so much. What is Apple News?

CMS Development 52

CMS Development Industry CMS Automation Enterprise Management 52

Hubspot

JUNE 3, 2020

For instance, when I check Amazon's site, I can find numerous personalized recommendations just for me, and it still feels like a delight, every time. Since then, data-driven personalization has become more common, though not entirely pervasive in the marketing space — perhaps due to a lack of understanding around how it really works.

Personalization 67

Personalization CMS Development Work Management Marketing Management 67

Brandpoint

NOVEMBER 3, 2022

Make your blog a conversion point When marketers think of conversion points on a website, the blog isn’t often the first place we think to optimize. Create content that allows your client examples to shine on your website — these are your proof points of a great product/service.

CMS Development 62

CMS Development Paid Search Agency Work Management Marketing Websites 62

Sprout Social

NOVEMBER 2, 2023

To keep up with it all and better inform your social media marketing strategy , create a customer journey map as a blueprint to help you understand your customers at each stage. When coupled with social media market research , they help brands: Provide an overview of the resources your customers use. Generate marketing campaign ideas.

CMS Development 99

CMS Development Examples Work Management Touchpoints 99

Martech

FEBRUARY 1, 2023

Conversion optimization platforms (COPs) enable marketers to systematically test and personalize websites, mobile apps and other touch points to provide each user with a satisfying experience. Do we have the staff that can manage the agile marketing workflows involved in conversion optimization?

CMS Development 96

CMS Development Digital Experience Platform Paid Search Agency Optimization 96

ANNUITAS

OCTOBER 31, 2023

The potential use cases for artificial intelligence (AI), especially generative AI (GenAI), in go-to-market (GTM) are perhaps too numerous to count. Amid an overly-optimistic marketplace outlook for AI, growth leaders — across marketing, sales and customer success — are increasingly turning to AI and/or AI-enhanced technology tools.

Marketing Analytics Tools 130

Marketing Analytics Tools Ideal Customer Profiles Marketing AI Sales Management 130

Martech

APRIL 9, 2024

Effective search is the foundation of a successful digital asset management (DAM) system. The role of metadata in digital asset management DAM is more than a technology; it is a people- and process-driven experience. It brings structure and significance to the data in business and personal contexts. Because it can’t.

Digital Asset Management 101

Digital Asset Management Industry CMS Transparency Work Management 101

Spiralytics

JANUARY 11, 2023

The dawn of the technological age has pushed forward an array of marketing techniques in the digital realm. Numerous technologies, such as PPC platforms, CMS systems, email marketing tools, and marketing automation , have made life easier for both markets and their audiences. What is a CRM Software or System?

CMS Development 62

CMS Development CRM Enterprise Management Marketing Automation Services 62

FMG Suite

SEPTEMBER 8, 2021

An optimized website is the hub of any successful digital marketing campaign, so learning how to build a financial website is a skill every advisor should learn. Here’s how to create a financial website that will help you build your AUM. . Choose a Compliance-Friendly Host with Advanced CMS. Create a Domain Name.

Industry CMS 52

Industry CMS Marketing Websites Ad Building Work Management 52

Circle Studio

NOVEMBER 8, 2018

Over the last decade, marketing has become increasingly dependent on technology—requiring new skills and processes and creating new challenges. As A/E/C marketers look to empower their efforts with technology solutions, the challenge of keeping up with all the available tools—and deciding which ones to use—can be overwhelming.

Enterprise Management 84

Enterprise Management Digital Asset Management Work Management Marketing Management 84

xiQ

MARCH 10, 2020

The current state of sales and marketing technology is composed of over 7000 solutions. Today, with ABM on the rise there is an increasing demand for sales and marketing to work in unison. This requires integrating disparate sales and marketing solutions, a very expensive and time-consuming process.

Marketing Budget Creation 62

Marketing Budget Creation Marketing Budget CMS Development Budget Programs 62

KoMarketing Associates

JULY 12, 2018

Maybe it’s easy to believe, but B2B marketing is easier for different types of products. Some make creative or interesting marketing campaigns manageable, while other industries and products are almost impossible to advertise. Luckily, for SaaS (software as a service) products, B2B digital marketing has a lot of benefits.

Work Management 154

Work Management CMS Development B2B Marketing Marketing Management 154

RebelMouse

AUGUST 30, 2023

A first-party data strategy gathers consumer information to develop a personalized experience that satisfies customer needs and preferences while boosting marketing efforts. Examples of first-party tracking pixels include: Conversion Pixels: Conversion pixels track ad sales and conversions from marketing campaigns.

CMS Development 52

CMS Development Top of Funnel Industry CMS Marketing Automation Services 52

RebelMouse

AUGUST 30, 2023

A first-party data strategy gathers consumer information to develop a personalized experience that satisfies customer needs and preferences while boosting marketing efforts. Examples of First-Party Tracking Pixels includes: Conversion Pixels: Conversion pixels track ad sales and conversions from marketing campaigns.

CMS Development 52

CMS Development Top of Funnel Industry CMS Marketing Automation Services 52

Hubspot

APRIL 7, 2023

What do ebooks, graphic design software, and online courses have in common? Flexibility in Fixing or Adjusting a Product or Service Should a customer have an issue with a digital product, addressing their issue could be easier than addressing problems with a physical product. They're all digital products.

CMS Development 78

CMS Development Product Buyer Personas Industry CMS 78

Televerde

JULY 5, 2021

Technology today allows companies to implement automated marketing solutions that systematize customer interactions to increase engagement and maximize results, all while maintaining a unique brand voice and a personalized customer experience. Email Marketing Automation. That personalization is important, too.

Marketing Automation Services 52

Marketing Automation Services Work Management Marketing Management Industry CMS 52

Martech

JANUARY 5, 2022

I recently jumped from a B2C marketing department at Western Governors University (WGU) in the online higher education sector to a B2B marketing department at Zuora that provides subscription management software in the SaaS space. Further, B2B and B2C marketing share plenty of common aspects.

Industry CMS 112

Industry CMS B2B Data Hygiene Marketing Automation Services 112

Huptech Web

JUNE 29, 2023

With the front end decoupled from the back end, businesses can leverage a headless CMS (Content Management System) or a custom-built front-end solution to deliver engaging and personalized user interfaces. 3 Enables seamless integration with other systems and technologies, such as CRM, ERP, and marketing automation tools.

CMS Development 52

CMS Development Enterprise Management Industry CMS Elasticity 52

ClearVoice

APRIL 19, 2021

Demand generation encompasses a wide range of sales and marketing initiatives designed to develop interest in a company’s products or services and convert leads into customers. Getting leads on companies that want to use your products and services is fairly simple if you follow basic marketing strategies.

Demand Generation Agencies 94

Demand Generation Agencies Demand Generation Demand CMS Development 94

Vidyard

MARCH 5, 2021

You understand the importance of video, but it can be tough to decide what solution is right for you and ALL your company’s needs. Video Marketing 1.2 Go Forth and Evaluate Use Cases of an Online Video Platform The first step in finding the right online video platform for you is to figure out what your needs are as a company.

Enterprise Management 65

Enterprise Management Work Management Video Marketing Marketing Management 65

Martech

OCTOBER 25, 2022

Today’s digital experience platforms are geared up to serve every kind of business, traditional or disruptive, from D2C and e-commerce to banks, engineering and construction and publishing. How about the largest contemporary circus company in the world? Managing an entertainment portfolio.

CMS Development 80

CMS Development Industry CMS Marketing & Strategy Multi-Channel 80

Marketing Insider Group

AUGUST 30, 2019

Influenced by Sun Tzu and coined by Sagefrog CEO and Co-founder Mark Schmukler, this quote implies that there’s a clear difference between marketing strategy and marketing tactics. The Most Effective B2B Marketing Strategies. Have a Formal Marketing Plan. Partner with a Marketing Agency.

Resource Management 100

Resource Management Work Management CMS Development Marketing Management 100

SmartBug Media

APRIL 27, 2023

The digital marketing landscape is constantly changing, and it can feel like new strategies and tactics arise every few seconds. Just think, for example, about how artificial intelligence has taken the marketing world over by storm. How has marketing data evolved to get us where we are today?

Hubspot 98

Hubspot Advertising Agencies Advertisements Advertising 98

SmartBug Media

APRIL 29, 2021

My personal takeaway from 2020 was the vital importance of two things: toilet paper and online shopping. Luxauqa brings their aquarium solutions to life with beautiful underwater imagery. LessFilms includes personality and video storytelling on their About Us page. Trend #3: Use Smart Content for a Personalized Experience.

CMS Development 105

CMS Development Trends Design Industry CMS 105

DivvyHQ

JULY 1, 2019

Content automation has revolutionized content marketing, empowering marketers to get content produced faster and, for those who take a strategic approach, execute targeted content campaigns with better results vs. other marketing tactics. Content calendars are the hub for your content marketing plan. Content Calendars.

Marketing Automation Services 102

Marketing Automation Services Automation Work Management CMS Development 102

Convert

APRIL 26, 2022

Consumers are gaining more awareness and control around their personal information, as privacy laws come into force worldwide. A/B testing companies are now taking extra measures to comply with these new rules. privacy and confidentiality, with respect to the processing of personal data in the electronic communication sector”.

Privacy 52

Privacy CMS Development Work Management Privacy Policies 52

DivvyHQ

JUNE 23, 2017

Let me start by saying that this topic is top of mind because we crossed a line and got a little too personal with one of our past marketing emails. The overall concept of content personalization on the web has been growing rapidly in the last decade. But here’s the question: How personal is too personal?

Personalization 45

Personalization Industry CMS Enterprise Management Cross-Selling 45

Bluetext

AUGUST 23, 2018

Bluetext clients are often asking for our recommendations on the best content management system for their website, whether as a redesign or a re-platform for their business. Over the years, we have helped countless clients identify the appropriate CMS to meet their specific use cases. Determine Your Stakeholders and Their Needs.

CMS Development 23

CMS Development Industry CMS Digital Asset Management Enterprise Management 23