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3 Review Site Profile Optimization Tips and Tricks

SmartBug Media

When you perform a Google search for your favorite product, service, or business category (e.g., It’s important to build a plan for the key messaging you want to ensure is included on the page, as well as areas such as critical features, key differentiators, pricing, and target audience. Use Rich Media When Available.

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7 Things You Can Learn from Influencers at Marketing Nation Summit

Adobe Experience Cloud Blog

In my career, anytime I wanted to learn about something or perfect my marketing practice, I’ve looked past a simple Google search and to influencers (and the many smart people who follow and interact with them) to coach me toward success. He always shares not only an interesting presentation but an actionable one.

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B2B Video Marketing Done Right

KoMarketing Associates

Video brings an immediacy, digestability, context and personality that even the most clever of text-based business content struggles to achieve…at least in our instant gratification, device-ruled world. Start planning how to create video for your company now. Marketo: What is Marketo? Interviews and Presentations.

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How Facebook’s New Explore Feed and Ad Transparency Will Affect Marketers

Adobe Experience Cloud Blog

What exciting opportunities does this present for us?” Though Facebook was quick to clarify that they have no plans to roll this out globally, the reality is organic reach for Facebook has been on the decline for years. Scott Minor , Online Marketing Program Manager, says, “I’m glad to hear this isn’t planned to go global.

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16 Demand Gen Training Opportunities Guaranteed to Up Your Game

SnapApp

Fast forward to 2018 and suddenly 70% of marketing professionals are allocating more money towards creating demand gen campaigns , with more than one-third of marketers planning to increase spending by more than 20%. . New Rules of Lead Generation by David Scott. Demand Gen Conferences to Attend. Demand Gen Books to Read.

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Content marketing for events: how to repurpose your event content

SpotMe Blog

There’s so much to do and pay for – planning, researching, developing, designing, producing, and launching. You create emails, blog posts, social media posts, videos, visuals, and podcasts about it. Before thinking about repurposing your content, you need to have a clear plan. And how much of your marketing budget do you spend?

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16 Can’t-Miss Training Opportunities for Demand Gen Marketers

SnapApp

Fast forward to 2018 and suddenly 70% of marketing professionals are allocating more money towards creating demand gen campaigns , with more than one-third of marketers planning to increase spending by more than 20%. . New Rules of Lead Generation by David Scott. Demand Gen Conferences to Attend. Demand Gen Books to Read.