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Sales Pipeline Radio, Episode 248: Q & A with Kelley Hippler @forrester

Heinz Marketing

This week’s show is called “ How Forrester is applying the SiriusDecisions frameworks both within the organization and across the revenue engine to drive results ” and our guest is Kelley Hippler , Chief Sales Officer at Forrester. She is the Chief Sales Officer for Forrester. Or, every week, excuse me.

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Feeling B2B in 2023 – Top 10 Reasons to Attend MarketingProfs B2B Forum

Top Rank Marketing

There’s a lot to be excited about in B2B Marketing today including the latest trend of Generative AI and its impact on everything from ideation to performance optimization. Workshops are October 4th with the main conference happening October 5th and 6th. trillion in 2023 through ecommerce alone? Statista ). The list goes on.

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The Best of B2B Marketing Exchange: 8 B2BMX 2023 Highlights to Watch This Year

Content4Demand

Join Content4Demand content experts in a hands-on workshop to learn to cut through the content clutter with three key strategies: knowing your buyer personas, developing content specific to their buying stages and creating interactive content experiences that move them through the funnel to a purchase. to 11:55 a.m.

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B2B Marketing Conferences: what the schedules tell us about the trends

Exo B2B

No one will contradict me if I say that to be on the cutting edge of the latest B2B marketing trends and to stay informed and connected, there is nothing better to do than to get out of the office. Obviously, Forrester is very interested in the subject: Of course, Lee Odden was on site and lectured on Millennials. Check it out here.

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Digital Revenue Leaders: How to Make Sales & Marketing Integration Your 2020 Strategy

Speaker: Jamie Shanks, CEO, Sales for Life

According to Forrester, 74% of customers choose the vendor that's first to provide them with new value and insights. Next steps to kick-start sales and marketing integration through "insights committee workshops". How have your sales and marketing teams aligned to deliver that value before your competition?

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Making Sense of the Marketing Technology Landscape

B2B Digital Marketer

00:01:56 – 00:02:39) Revealing research with Forrester, George shows that only 1% of marketing leaders are satisfied with their content strategies, highlighting a gap in strategy execution. (00:03:43 Research Emerging Marketing Technologies: Stay informed about the latest marketing technologies and trends.

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Let’s talk ABM: 8 ways to build trust with ABM

Strategic-IC

Maybe that means supporting your client with a workshop. Check out our monthly e-newsletter, DashDot , where we explore all the hottest Account-based trends and topics. 1 (Forrester, 2021) Do it right, and you can gain customers for life.