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Biznology
JANUARY 27, 2014
Photo credit: Wikipedia. If your brand has a website, more people are likely to come to it from search engines than anyplace else according to Forrester. 1 reason people come to your website (source: Forrester ). 35% click through to the website that is in the #1 position (source: SEO Book ).
Biznology
JANUARY 14, 2013
Photo credit: Wikipedia. source: Forrester ). source: Forrester). I can help you. The average tenure of a CMO has increased from 23.6 to 43 months since 2004 according to Spencer Stuart. That’s good news. Perhaps, companies are finally appreciating the business impact a CMO has. source: AdAge ).
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The ROI Guy
FEBRUARY 10, 2015
As a result, according to research a few years back from Forrester, the 4-Ps of marketing are outdated and in need of a major rethink. The 4-Ps of Outcome / Value Marketing / Selling proposed by Forrester include: Problem - What are the customer’s business objectives and challenges –you are helping them to solve.
Sprout Social
MAY 10, 2019
By becoming familiar with some of the latest YouTube statistics, you’ll help ensure your marketing strategy for video content is on a path to success. This type of revealing user insight also makes YouTube a valuable source of social listening data that can help you pinpoint your audiences’ specific interests and needs.
Biznology
MAY 27, 2010
Image via Wikipedia. Like Forrest Gump's momma told him, "Stupid is as stupid does," the same applies to Facebook. All of this altruistic talk about contributing to the world by helping everyone communicate etc., by Frank Reed. Privacy is an illusion when it comes to Facebook. Bottom line is that Facebook is about money.
Buzz Marketing for Technology
JUNE 27, 2008
Stewart Mader compares organizational and public wikis (Wikipedia vs. enterprise wiki), offers several examples of organizations actively using wikis today, and outlines the main business drivers and use cases inside organizations. I help organizations solve problems like email overload, poor meetings, and information silos.
Martech Advisor
DECEMBER 16, 2019
As we head into 2020, here are 20 clever ideas to help you transform your CX and stand out. Image source: Wikipedia. This is where you step in, and your aim is to help your buyers accomplish their goals efficiently, ideally through content. It would be helpful if you keep analyzing data to find areas of improvement.
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