Convince & Convert

MARCH 8, 2012

This week, we’re going to talk a bit about a forth-coming report from Forrester Research. Forrester’s consulting division did a survey of over 100 V.P. But, yeah, it’s kind of a curious thing to see what this survey might look like two years from now versus what the survey might have looked like two years ago.

Paid Search Agency 120

Paid Search Agency Companies Work Management Facebook 120

Buzz Marketing for Technology

JUNE 27, 2008

Here’s another summary of all the tweets referencing my talk, created using Summize , a great tool that lets you search for twitter posts by topic, person, hashtag , etc. Digital Democracy. digitallearning. documentation. EDUCAUSE2006. encyclopedia. enterprise 2.0. Enterprise 2.0 conference. Enterprise Wiki. FASTForward '08.

Wiki 100

Wiki Enterprise Management Web 2.0 Work Management 100

Content Standard

AUGUST 26, 2016

I think of catchy hashtags and emotional Instagram campaigns. ” What’s more, as Hubspot pointed out , Forrester Research found that “companies that excel at lead nurturing generate 50 percent more sales ready leads at 33 percent lower cost.” I picture crisp, vivid photography that draws my eye to a publication.

Stats 40

Stats Email Marketing Storytelling Mobile Marketing 40

Hubspot

FEBRUARY 6, 2013

A survey conducted by Dimensional Research found that customers prefer the in-store shopping experience over that of online shopping. Forrester Research estimates that $22 billion was spent on automotive advertising alone in 2012. The brand used Vine's quick visual capabilities to film the crackers spelling out the two hashtags.

Creativity 28

Creativity Business Hubspot Paid Search Agency 28

Online Marketing Institute

DECEMBER 1, 2010

Here’s some Twitter event-marketing recommendations: For larger events only, create a new Twitter account that you can update all year long Establish and publicize a hashtag for your event Create separate Twitter lists of event speakers, sponsors, attendees and local restaurants and attractions Use Twitter search to find potential attendees and (..)

Social Media 40

Social Media Event Marketing Social Marketing B2B Marketing 40

Convince & Convert

JULY 4, 2014

jbernoff Tweet This Defining Mobile Moments Josh started as a researcher at Forrester 19 years ago. Forrester has introduced the hashtag #MyMobileMoment for people to share the little victories they have using mobile technology every day. Tweetable Moments Start thinking about your customer’s mobile moment.

Mobile Marketing 116

Mobile Marketing Business Top of Funnel Skype 116

B2B Marketing Zone Posts

DECEMBER 1, 2010

Social Media in B2B Marketing - Survey Results - Everything Technology Marketing , November 16, 2010 The B2B Technology Marketing Community on LinkedIn conducted a survey earlier this year to explore the rapidly changing landscape of social media in the context of B2B marketing. Why not use it? ReTweeting. Reporting news.

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

Single Grain

OCTOBER 11, 2019

One survey found that 72% of customers were more likely to do business with a brand after seeing friends post or talk about their experiences with that brand. Send them follow-up thank you emails or surveys and include links to your social media. You can make this easier to track by creating a custom hashtag that attendees can use.

Event Marketing 101

Event Marketing Top of Funnel Sales Qualified Leads Lead Ranking 101

Golden Spiral

NOVEMBER 20, 2020

Another is to think about, uh, the analyst reports that you can that are not behind a paywall, um, that are not gated from IDC and Gartner and Forrester. Um, and then in the health tech space, uh, Kloss does a lot of research reading things like leapfrog surveys for hospitals. So make some meaning out of that.

Lead Ranking 62

Lead Ranking Lead Scoring Video Marketing Planning 62

Metadata

MARCH 18, 2021

That came out way before there was a category in like Gartner and Forrester in the standard analysts. We work with Forrester and Gartner and entities like that. Then we also hire a brand awareness consultancy that basically runs these surveys. Tell us about your hashtag fail moment. There’s the CDP Institute.

Marketing Automation Services 52

Marketing Automation Services Budget Programs B2B Work Management 52

SnapApp

DECEMBER 14, 2016

I've taken three surveys in the last two days. It took more than 100 hours to create a promote our 3rd annual survey of 1000 bloggers , but it's been mentioned by dozens of websites in the last few weeks, winning 10x the links and shares of a typical blog post. Here's an example from the blogger survey. Back to top.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62