The ROI Guy

DECEMBER 9, 2010

Using an Alinean powered ROI calculator, he explained how customers can combine the cloud with existing applications and infrastructure, achieving IT cost savings, flexibility and an ability to get ideas to market rapidly. The Big O – Outcome Selling The Demand Spectrum and Value-Based Sales & Market.

ROI 40

ROI Marketing Budget Work Management Marketing Management 40

The ROI Guy

FEBRUARY 14, 2011

As financial due diligence is a requirement, each marketing investment comes under more scrutiny for ROI measures, and understanding the true bottom-line impact of social media marketing becomes a requirement. The Big O – Outcome Selling The Demand Spectrum and Value-Based Sales & Market.

ROI 40

ROI Social Media Budget Programs Marketing Budget 40

The ROI Guy

OCTOBER 22, 2010

Friday, October 22, 2010 Tech Marketers May Need to Rethink Budgets for 2011 according to new Harte-Hanks research Technology marketers are challenged today with handling proliferating marketing channels to reach and engage more overloaded, skeptical and frugal buyers than ever before.

Work Management 40

Work Management Marketing Management ROI Marketing Budget 40

The ROI Guy

MAY 6, 2010

New Customers in Q1 2010 Alinean has been selected to develop and power value-based sales and marketing campaigns for Wipro , PGI , CSC , CiRBA , MokaFive , Shoretel , Informatica and OfficeMax. Posted by Tom Pisello at 10:33 AM Email This BlogThis!

Work Management 40

Work Management Marketing Automation Services Marketing Management ROI 40

The ROI Guy

JULY 15, 2009

Share to Twitter Share to Facebook Share to Google Buzz 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) Search This Blog Loading. The Big O – Outcome Selling The Demand Spectrum and Value-Based Sales & Market. Your Sales & Marketing Ready to Do Business with F.

ROI 40

ROI Marketing Budget Budget Programs Work Management 40

The ROI Guy

JANUARY 25, 2011

The Big O – Outcome Selling The Demand Spectrum and Value-Based Sales & Market. Your Sales & Marketing Ready to Do Business with F. Content Marketing and the Forgotten Sales Professi. How Do You Get Started in Content Marketing? ► October (8) Tech Marketers May Need to Rethink Budgets for 201.

ROI 40

ROI Marketing Budget Work Management Budget Programs 40

The ROI Guy

FEBRUARY 4, 2009

Share to Twitter Share to Facebook Share to Google Buzz Labels: Information technology , IT , ROI , Server Virtualization , TCO , Virtual Desktop , VMware 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) Search This Blog Loading. Your Sales & Marketing Ready to Do Business with F.

ROI 40

ROI Budget Programs Marketing Budget Work Management 40

The ROI Guy

JANUARY 17, 2011

Alinean calls this new age-of-austerity Frugalnomics, and it forever changes the way B2B sales and marketing needs to connect with, engage and sell to buyers. Good argument that B2B marketing needs ROI. My post, which ran at ww.savvyb2b.com argued that B2B marketing is dull and boring - it lacks personality.

Budget Programs 40

Budget Programs Marketing Automation Services Enterprise Management ROI 40

The ROI Guy

FEBRUARY 4, 2009

Wednesday, February 04, 2009 How TCO is a common sense sales and marketing Tool for Today’s Chaotic Economy My friend and board member Bill Kirwin, original father of TCO analysis with Gartner, put it best when he wrote this article for us on the power of using TCO as a sales and marketing advantage to win deals in these tough economic times.

Enterprise Management 40

Enterprise Management Work Management Marketing Automation Services Marketing Management 40

The ROI Guy

DECEMBER 6, 2010

Monday, December 06, 2010 Predictions for 2011: The End of B2B Sales & Marketing as We Know It? These two market drivers will have important implications into 2011 and beyond for B2B sales enablement and marketing strategies and budgets. of respondents), and peers (28.7%), especially early in the lifecycle.

Work Management 40

Work Management Marketing Management ROI Marketing Automation Services 40

The ROI Guy

FEBRUARY 4, 2009

Share to Twitter Share to Facebook Share to Google Buzz Labels: Microsoft , ROI , Server Virtualization , TCO 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) Search This Blog Loading. The Big O – Outcome Selling The Demand Spectrum and Value-Based Sales & Market.

Work Management 40

Work Management Marketing Management ROI Budget Programs 40

The ROI Guy

NOVEMBER 8, 2006

Share to Twitter Share to Facebook Share to Google Buzz 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) Search This Blog Loading. The Big O – Outcome Selling The Demand Spectrum and Value-Based Sales & Market. Your Sales & Marketing Ready to Do Business with F.

ROI 40

ROI Marketing Budget Budget Programs Work Management 40

The ROI Guy

SEPTEMBER 4, 2007

Share to Twitter Share to Facebook Share to Google Buzz Labels: ROI , Server Virtualization , TCO 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) Search This Blog Loading. The Big O – Outcome Selling The Demand Spectrum and Value-Based Sales & Market.

ROI 40

ROI Enterprise Management Work Management Marketing Management 40

The ROI Guy

NOVEMBER 4, 2010

Thursday, November 04, 2010 IDC: Economic Buyers, Digital Overload and Sales Enablement Define Marketing for 2011 I just had the pleasure of presenting a webinar with Randy Perry, VP Business Value at IDC. Most organizations continue to spend much more on branding and relationship management versus value-based sales and marketing initiatives.

Work Management 40

Work Management ROI Marketing Management Marketing Budget 40

The ROI Guy

NOVEMBER 8, 2006

Share to Twitter Share to Facebook Share to Google Buzz 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) Search This Blog Loading. The Big O – Outcome Selling The Demand Spectrum and Value-Based Sales & Market. Your Sales & Marketing Ready to Do Business with F.

ROI 40

ROI Marketing Budget Work Management Marketing Automation Services 40

The ROI Guy

DECEMBER 14, 2005

Projects in this category include supply chain management, human capital management, ERP, sales force and marketing automation and other business process automation projects. Share to Twitter Share to Facebook Share to Google Buzz 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) Search This Blog Loading.

ROI 40

ROI Work Management Marketing Management Budget Programs 40

Single Grain

FEBRUARY 12, 2020

Book My Free Marketing Consultation. Voice-enabled chatbots like Amazon Echo and Google Home are also growing rapidly, as voice search slowly takes over display search. Dive Deeper: The Effects of Natural Language Processing (NLP) on Digital Marketing. Book My Free Marketing Consultation.

Marketing Automation Services 98

Marketing Automation Services Work Management Marketing Management Marketing AI 98

The ROI Guy

JULY 22, 2010

Share to Twitter Share to Facebook Share to Google Buzz Labels: Alinean , IP Telephony ROI , IP Telephony TCO , Pisello , ShoreTel , UC ROI , UC TCO 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) Search This Blog Loading. Your Sales & Marketing Ready to Do Business with F.

Work Management 40

Work Management Marketing Management ROI Marketing Automation Services 40

Single Grain

NOVEMBER 11, 2019

Personalization. These are the pillars of success for digital marketing campaigns. What if a single suite of technologies could multiply the effectiveness of all these aspects of marketing manifolds? In this guide, I will cover 12 ways in which you can leverage the power of machine learning to improve your digital marketing.

Marketing AI 76

Marketing AI Marketing Automation Services Work Management Paid Search Agency 76

The ROI Guy

SEPTEMBER 9, 2010

Thursday, September 09, 2010 Forrester announces Sales Enablement Conference focused on Selling into the New Economy We were excited to hear that Forresters first Sales Enablement Conference will be focused on Selling into the New Economy. according to Forrester.

Forrester 40

Forrester Marketing Budget ROI Budget Programs 40

The ROI Guy

AUGUST 4, 2010

Wednesday, August 04, 2010 Can a Value Selling / Marketing Program Improve Your Business? Leading B2B vendors are implementing value selling / marketing programs, and have received dramatic benefits as a result. With buyers suffering from information overload, how can a marketer break through the clutter and connect?

Budget Programs 40

Budget Programs Work Management Marketing Management Marketing Automation Services 40

The ROI Guy

SEPTEMBER 16, 2010

Sources: IDC Executive Tele Briefing on Sales & Marketing Strategies for 2010 Uncovering The Hidden Costs Of Sales Support, Forrester Research, Inc., The Big O – Outcome Selling The Demand Spectrum and Value-Based Sales & Market. Your Sales & Marketing Ready to Do Business with F.

Work Management 40

Work Management Marketing Management Marketing Budget ROI 40

The ROI Guy

AUGUST 5, 2010

Share to Twitter Share to Facebook Share to Google Buzz Labels: Alinean , Frugalnomics , Pisello , Risk Adjusted ROI , ROI Analysis , ROI tools 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) Search This Blog Loading. Your Sales & Marketing Ready to Do Business with F.

ROI 40

ROI Budget Programs Marketing Budget Work Management 40

The ROI Guy

SEPTEMBER 17, 2010

Friday, September 17, 2010 Leaders indicate Growing Investment in Smart Digital Content The migration of B2B marketing budgets from traditional marketing vehicles toward digital channels continues according to a study by Booz & Co. The Big O – Outcome Selling The Demand Spectrum and Value-Based Sales & Market.

Marketing Budget 40

Marketing Budget ROI Budget Programs Work Management 40

The ROI Guy

SEPTEMBER 10, 2010

Share to Twitter Share to Facebook Share to Google Buzz Labels: Alinean , Frugalnomics , Gartner , Gartner Executive Programs , IT Budgets , IT Economics , IT Spending , Pisello 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) Search This Blog Loading. Content Marketing and the Forgotten Sales Professi.

Budget Programs 40

Budget Programs Marketing Budget Work Management Marketing Management 40

The ROI Guy

SEPTEMBER 28, 2010

New digital marketing channels have made it more efficient than ever to broadcast marketing messages to prospects, but are the current strategies effective at connecting with and educating ever more skeptical and frugal buyers ? Tuesday, September 28, 2010 Do White Papers Still Engage? They do if they are Interactive!

Enterprise Management 40

Enterprise Management Paper Work Management Marketing Budget 40

The ROI Guy

NOVEMBER 8, 2006

Return on Customer (ROC) is a Pepper’s and Rogers twist on normal return on investment (ROI) analysis to help companies quantify the returns from various marketing and CRM initiatives. The Big O – Outcome Selling The Demand Spectrum and Value-Based Sales & Market. Your Sales & Marketing Ready to Do Business with F.

ROI 40

ROI Budget Programs Marketing Budget Work Management 40

The ROI Guy

AUGUST 5, 2010

Share to Twitter Share to Facebook Share to Google Buzz Labels: Alinean , Frugalnomics , NPV Savings , Pisello , ROI Analysis 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) Search This Blog Loading. The Big O – Outcome Selling The Demand Spectrum and Value-Based Sales & Market.

ROI 40

ROI Marketing Budget Budget Programs Work Management 40

The ROI Guy

AUGUST 5, 2010

Share to Twitter Share to Facebook Share to Google Buzz Labels: Alinean , Frugalnomics , Pisello , ROI Analysis , ROI Calculation , ROI tools 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) Search This Blog Loading. Your Sales & Marketing Ready to Do Business with F.

ROI 40

ROI Budget Programs Marketing Budget Work Management 40