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4 Steps to Drive Sales with a Social FAQ | Blogging and Content.

Convince & Convert

Not in a “here’s our FAQ&# way, but in a vigorous, social media way. I would also make a point to solicit input from customer service and sales teams, as they have more day-to-day interaction with fence-sitters. Answer Man Once you’ve identified your top six questions, answer them.

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What is Mid-Funnel Content Marketing & Mapping it in the Buyers Journey

NuSpark Consulting

Your media plan should not only target prospects based on their market segments, but also across the devices they use. Some typical mid-funnel demand generation content includes: High-value blog content, such as how-to guides and FAQs.

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Facebook Success Summit - 22 Sessions on Everything Facebook.

Convince & Convert

The Facebook Success Summit Answers That Question, And A Lot More For one ridiculously low price of $297 (for now) , you get access to 22 Webinars about every facet of Facebook success. Just go to [link] The Webinars run from October 5 – October 26. Check out all the details and save 50% (only $297 for a limited time).

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10 Things That Can Destroy an Email Marketing Program

Online Marketing Institute

Media Planning Media Buying Publishing Display Advertising Video Mobile. Social Media Community Management Social Commerce Social Integration Social Media Smarts. Webinars Conferences & Expos. Find out in this free Webinar. Media Planning. Media Buying. Social Media.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Consulting Speaking About Email jay@convinceandconvert.com Ear +1 602.616.1895 Book Me to Speak to Your Group About Social Media Upcoming Social Media Speaking Gigs ExactTarget Connections - September 14-16 - Indianapolis Coastal Social - September 29 - Baton Rouge American Automobile Association - October 6 - Orlando Facebook Success Summit - October (..)

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Blastoff for My New Social Media Newsletter

Convince & Convert

Consulting Speaking About Email jay@convinceandconvert.com Ear +1 602.616.1895 Book Me to Speak to Your Group About Social Media Upcoming Social Media Speaking Gigs ExactTarget Connections - September 14-16 - Indianapolis Coastal Social - September 29 - Baton Rouge American Automobile Association - October 6 - Orlando Facebook Success Summit - October (..)

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Using Content to Move Prospects Forward in the Sales Cycle

Industrial Marketing Today

Move them from awareness to inquiry – get the prospect to sign up for a webinar. After-sales support such FAQs, How-to videos, Troubleshooting guides, User forums are all examples of after-sales content. A white paper would fit the bill nicely here. Your content also needs to perform another key function.