Remove impression social-network
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Facebook Tips for Midsize Businesses

Paul Gillin

With Facebook presenting a tempting target of 800 million potential customers, small businesses are flocking to social network as a fast and easy way to generate business. I talked to Brody about tips for SMBs that want to optimize their Facebook presence. Use Facebook for sampling. Capture and communicate.

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7 Inspiring Examples of Real-Time Marketing in Action

Hubspot

It’s about relevant messaging, and it's achieved in social channels by listening to and anticipating customer needs. Paid media (advertising), earned media (content), and owned media (social and PR) are rapidly converging into just … media. Pepsi hired a journalist with full press credentials to the event.

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How to Find and Hire a Director of Marketing for Your Business

Single Grain

Interestingly, traditional media still remains the most trusted medium of advertising: 60% of people trust traditional media compared to social media (29%). Content management skills to oversee the optimization and marketing of content on different channels like SEO, PPC, Social Media, Email and Blog. Distribute Press Releases.

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The 28 Best Web Design Tools

Webbiquity

A company’s website is its face to the world, first impression for many prospective customers, online storefront or office, key brand communication vehicle, and digital sales engineer—all rolled into one. Sample review: “Want to spruce up your site pages, presentations, ebooks, and other content with cool and different new fonts?

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E-Commerce Customer Journey: How to Deliver Value at Every Stage

SmartBug Media

Paid media and paid social (advertising based on demographics and online behavior). Social media posts to create buzz. Social media ads to target their key audience. Sample products to give prospective customers a “taste” of your product. Offer free demos or samples. Online marketplaces (Amazon, Etsy).

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Master the art of social media reporting (with our editable template)

Sprout Social

If you’re responsible for your business’ social presence, you might feel a bit under pressure. As businesses invest more and more in social media, they want to make sure they’re receiving a positive ROI. As businesses invest more and more in social media, they want to make sure they’re receiving a positive ROI.

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The Ultimate Guide to Freelancing

Hubspot

Any pressing questions you might have about becoming a freelancer? A personal brand is valuable when establishing authority as a freelancer and creating a long-lasting impression with clients. It’s good practice to match your website domain and social media handles to the name of your business. Consider them answered.