Marketing Insider Group

FEBRUARY 5, 2024

Diving into the freshest digital marketing stats is crucial for keeping your business and brand not just afloat, but sailing ahead. At Marketing Insider Group, we’ve sifted through the noise to bring you over 300 of the most insightful and relevant marketing stats. Zippia) 60% of TikTok’s audience comprises Gen Z users.

Paid Content 218

Paid Content Stats Marketing Budget Webinar Metrics 218

Content Standard

JANUARY 5, 2016

The year’s most compelling video marketing stats point to where video marketing has been and where we’re headed in 2016. hours each day watching video content in front of a screen in 2015, eMarketer reports. That’s good news for marketers hoping to amplify video’s effectiveness through social media sharing.

Stats 61

Stats Video Marketing Verticals Emarketing 61

Sprout Social

JANUARY 9, 2017

Managing all of your social media networks can be a daunting task. Knowing the best times to post on social media is even more challenging. Just ask any seasoned social media manager how difficult it is to be on top of each network. Why You Should Know the Best Times to Post on Social Media.

Social Media 112

Social Media Media Best Practices Viral Marketing 112

Buffer

APRIL 29, 2019

How should you be thinking about live video and your social media strategy in 2019? This week on the Science of Social Media , we hope to give you some fresh perspectives and ideas on what live video could look like for you and your brand in 2019. Live video was going to be the future of how we interacted on social media.

Video Marketing 76

Video Marketing Social Networks Emarketing Youtube 76

Marketing Insider Group

SEPTEMBER 14, 2020

Hopefully most of these marketing stats will help you to prove that your content marketing strategy , digital and advertising campaigns are on-trend, relevant, and effective. A few things to note: We’ve broken the stats into some of the relevant categories within digital marketing and consumer trends related to marketing.

Stats 266

Stats Webinar Metrics Marketing Strategy Marketing & Strategy 266

Webbiquity

OCTOBER 16, 2012

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. What will likely be the hot trends in social media over the next couple of years? Social Media Stats and Demographics. eMarketer ). Increase use of video marketing?

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

Webbiquity

DECEMBER 1, 2015

Though social media marketing has become ubiquitous, most companies and brands still struggle to achieve their desired results. Those are among the conclusions it’s fair to draw from the collection of social media marketing facts and statistics below. Social media needs to be part of an integrated strategy.

Social Media 100

Social Media Stats Media Emarketing 100

Hubspot

NOVEMBER 18, 2020

A substantial social following in the channels that matter most for your industry? Optimizing your social media lead generation so that it converts even more of your engaged audience into clients and customers. Social Media Lead Generation Tools. Social Media Ad Retargeting Tools. What comes next?

Social Media 101

Social Media Lead Generation Multivariate analysis Sales Qualified Leads 101

Hubspot

NOVEMBER 11, 2011

Ever needed a compelling, reliable stat to help make a point, round out a blog post, or make your ebook even more data-driven? Officially out of beta today , Google's new resource offers helpful tools, studies, trends, stats, and videos to give marketers the data they need when they need it. Source: eMarketer, May 2011) Tweet This!

Paid Content 28

Paid Content Google Emarketing Paid Search Agency 28

Valasys

MAY 15, 2020

According to a report from eMarketer , most of the web users prefer watching a video to reading. Research from Oberlo stats establishes that an average user is likely to spend 88% more time on a website with videos as compared to the one without it. One can find video carousels easily for a large number of Google searches.

Organization 52

Organization SEO Video Marketing Lead Scoring 52

Webbiquity

APRIL 14, 2014

So before it gets replaced by the next trendy buzzwordy term, here’s some marketing-related big data for you: 83 valuable facts, stats, and research findings covering strategy, social media, SEO, online advertising, email marketing, content, blogging, social networking, video and more. 4 B2B Marketing Stats.

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Hubspot

AUGUST 20, 2019

Social media is everywhere. For many people, social media is used daily for entertainment, socialization, and even news consumption -- myself included. With over 40% of the world's population on social media, it's critical your business devise an effective social media strategy to reach your intended audience.

Statistics 101

Statistics Social Media Social Marketing Paid Search Agency 101

ClearVoice

SEPTEMBER 2, 2021

Younger audiences are shifting away from traditional social media platforms into newer platforms like TikTok might be categorized by some as a trend, but it is much more than that — it’s a revolution. Like any revolution, major social media brands are not going to simply sit back and allow TikTok to take their thrones.

Youtube 106

Youtube Tools Paid Search Agency Advertising Agencies 106

Valasys

JANUARY 9, 2020

YouTube has grown bigger than all the other social media platforms & every other website as well, except for Google. The blog covers the amazing YouTube statistics for B2B marketers that the brands can look up to & learn from. Video marketing will continue to grow in 2020 & so will be the use of YouTube.

Youtube 64

Youtube Statistics B2B Marketing B2B 64

Vidyard

MARCH 23, 2021

So if you—or your boss—are looking to understand the power of video and want the stats to back it up, then look no further. Stats Around Video Engagement 2.5 Social Media Video Statistics 3.1 YouTube Statistics 3.7 Social Media Video Statistics 3.1 YouTube Statistics 3.7 Video SEO Statistics 2.10

Stats 65

Stats Video Marketing Enterprise Management Planning 65

Webbiquity

AUGUST 11, 2015

Though “social media” broadly encompasses a variety of platforms including blogs (WordPress, Medium, Tumblr), content sharing (YouTube, SlideShare, Instagram), and content curation (Scoop.It, Triberr, Paper.li), the term is nearly synonymous to many for the big social networks. eMarketer ).

Social Networks 100

Social Networks Stats CTR Network Marketing 100

Single Grain

JUNE 13, 2023

Here are the 100 most important ad revenue stats for this year and ahead to help your business growth. WebFX ) Another social media stat worth noting is that almost 40% of B2B marketers intend to increase their use of influencer marketing in the future. of media spending in 2023. emarketer ) In 2023, U.S.

Paid Content 102

Paid Content Statistics Advertising Agencies Advertisements 102

Convince & Convert

SEPTEMBER 21, 2010

Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. So, I took a personal inventory and created this overview of the 39 social media tools I use daily.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Vidyard

DECEMBER 17, 2020

So if you—or your boss—are looking to understand the power of video and want the stats to back it up, then look no further. Social Media Video Statistics 3.1 YouTube Statistics 3.7 Websites and social media are the two most popular places to embed video content. of internet users ( eMarketer, 2019 ).

Statistics 157

Statistics Video Marketing Planning Business 157

SnapApp

DECEMBER 4, 2017

That’s why we’ve gathered 54 content marketing stats all in one place – so you can start thinking about how this data will inform your plans for 2018. . Let’s dive in and explore these stats to get a firm grasp on what’s new within this realm. . . Content Marketing Stats for 2018 (Broken Down By Category). MassPlanner. .

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

Adobe Experience Cloud Blog

AUGUST 4, 2017

As you’re jumping into the tactical details of your social media plan, it’s critical that you take the time to understand who your ideal audience is and what they care about. Here are some great questions to think about: Who is your ideal audience following on social media? What topics are they discussing/posting about?

Social Networks 134

Social Networks Stats Brand Identity Branding 134

Webbiquity

JANUARY 17, 2011

, the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior?

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

ClearVoice

MARCH 13, 2019

Longer blog posts generate more social media shares. A recent study of 912 million blog posts (yeah, really) sponsored by Backlinko and BuzzSumo found that people are more likely to share long blog posts than short blog posts on social media. eMarketer forecasts that digital ad spend will top traditional in 2019.

Studies 111

Studies Content Marketing Emarketing Mobile Advertising 111

Inbox Insight

AUGUST 29, 2017

– Every minute, 1440 WordPress blogs are published, and 500 hours of content are uploaded to YouTube ( Source ). – Orbit Media Studios. – Infographics are liked and shared on social media 3X more than other any other type of content. . – Orbit Media Studios. Source: eMarketer ).

Stats 40

Stats Content Marketing Planning Emarketing 40

RebelMouse

OCTOBER 23, 2018

Content creators for brands, new media companies, and news outlets already have a lot on their plate. While data shows that users check social media primarily to keep up with friends and family, 41%. still say they use social to check out the latest news — and that can include updates from any type of page they follow.

CMS Development 43

CMS Development Enterprise Management Emarketing Content 43

Webbiquity

JULY 26, 2010

SazBean ( Social Network Analytics Measurement Social Media ). Great B2B Marketing Stats (in a GREAT format!) , June 13, 2010. B2B Social Media: Why Do Business Professionals Use Social Media? B2B Social Media: Why Do Business Professionals Use Social Media?

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

SnapApp

DECEMBER 5, 2016

That’s why we’ve gathered 25 content marketing stats all in one place – so you can start thinking about how this data will inform your plans for 2017. Let’s dive in and explore these stats to get a firm grasp on what’s new within this realm. Content Marketing Stats for 2017. Social Media Examiner. Ascend2. .

Paid Content 48

Paid Content Stats Marketing Budget Marketing Strategy 48

Single Grain

MAY 4, 2021

Dive Deeper: The Impact of Social Media on Business in 2021. 7 Ways to Improve Your Social Media Videos in 2021. In this article, we will discuss seven ways to improve your social media videos. They can start and finish the whole transaction on social media. Mobile purchases will reach $3.56

Social Media 128

Social Media Video Marketing Marketing Budget Media 128

Online Marketing Institute

OCTOBER 31, 2010

Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. So, I took a personal inventory and created this overview of the 39 social media tools I use daily.

Social Media 40

Social Media Paid Content Tools Media 40

Webbiquity

FEBRUARY 7, 2012

How widespread, really, is the use of social media for marketing? How are B2B marketers using social media differently from their B2C counterparts? How are marketers measuring social media success? General Social Media Statistics. Infographic: Social Media ROI Statistics by Digital Buzz.

Paid Content 100

Paid Content Social Media Statistics Research 100

Hubspot

APRIL 26, 2012

Well, here's the thing: your customers probably are on social media. 79% of US adults use social media (if you were tuning into our webinar with Facebook today, you would have heard that very stat)! And eMarketer predicts there will be 1.43 billion worldwide social media users in 2012.

Social Media 28

Social Media Media Work Management Marketing Management 28

Marketing Insider Group

JANUARY 2, 2015

By NewsCred Social Media Strategist Alexa Biale ( @ Alexa_Biale ). Last year we created 50 Stats You Need to Know About Content Marketing , which garnered over 200,000 views on slideshare and was one of our best performing blog posts of all time. Blogging and social media drive customer acquisition. Emarketer ).

Content Marketing 100

Content Marketing Banner Ads Paid Search Agency Banners 100

Outbrain

DECEMBER 30, 2019

Stats like those indicate marketers must be exceptionally careful to create video ads the audience perceives as genuinely valuable and relevant. YouTube was one of the first platforms to offer six-second ads. YouTube relies on in-stream ads , for example. A report from eMarketer shows that’s also the case for native video ads.

Paid Content 60

Paid Content Advertisements Advertising Video Marketing 60

ClearVoice

OCTOBER 26, 2018

Within 24 hours of the Colin Kaepernick ad airing, Nike gained $43 million dollars in free media exposure. A segment of Nike’s customers reacted by burning their Nike socks and shoes and sharing protest videos on social media, resulting in Nike’s stock stumbling. Lesson 1: Know your niche. Relatability through representation.

Studies 63

Studies Paid Search Agency Case Studies Case Study 63

Webbiquity

NOVEMBER 12, 2013

As the use of social media in marketing has become ubiquitous, marketers have turned their attention to making the use of business social media more sophisticated and strategic. How can marketers help their organizations move from “social media marketing” to “social business”?

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100

Single Grain

AUGUST 3, 2021

You can run Hulu ads with roughly the same budget you use for your social media or Google Ads campaign. Some of the popular streaming TV services include Hulu, Netflix, Amazon Prime and YouTube TV. Therefore, you can enjoy the power of TV ads on the budget of social media ads. Well, that's not the case with Hulu.

Paid Search Agency 59

Paid Search Agency Advertising Agencies Advertisements Advertising 59

B2B Marketing Zone Posts

APRIL 5, 2010

The following are the top items from featured sources based on social signals. Which industry segments are most actively discussed in social media? They’re trying to augment sagging revenues from traditional advertising by leveraging their enormous customer base with this hot new add on: social media marketing!

B2B Marketing 40

B2B Marketing B2B Thought Leadership Planning B2B 40