SmartBug Media

MARCH 18, 2019

The strategy isn’t necessarily new, and with the rise of more video hosting platforms, it’s now easier and more cost-effective for a business to professionally execute a video marketing strategy. YouTube is probably the most mainstream video hosting platform out there. YouTube is a great option for entertainment.

Paid Content 77

Paid Content Video Marketing Marketing Automation Services Bandwidth 77

Envy

JANUARY 28, 2018

Curious as to what the new year has in store for B2B marketing? Experts predict that this will be the year of Account Based Marketing (ABM). Of course, AI-based marketing and social media videos are still firmly on that upward trajectory. Marketing Automation. Influencer marketing.

Top of Funnel 103

Top of Funnel Marketing AI Enterprise Management Account Based Marketing 103

Content Marketing Institute

MARCH 22, 2018

In early 2017, the iQ team borrowed a page from the traditional media playbook – focusing on sustaining loyal readers rather than a “more eyeballs” approach. Creating content is not the difficult part of content marketing. Distribution of your content, particularly with paid media, is also not that hard to do initially.

Marketing Automation Services 108

Marketing Automation Services Work Management Marketing Management Paid Search Agency 108

Vidyard

NOVEMBER 12, 2015

But we’re going beyond the ability to simply broadcast your message, enabling businesses to track who’s engaged in the live stream right inside their marketing automation and CRM tools to enhance customer insight.” Live streaming is now a popular tool across enterprises.

Marketing Automation Services 50

Marketing Automation Services Marketing Automation Automation Video Marketing 50

Vidyard

NOVEMBER 12, 2015

But we’re going beyond the ability to simply broadcast your message, enabling businesses to track who’s engaged in the live stream right inside their marketing automation and CRM tools to enhance customer insight.” ” Live streaming is now a popular tool across enterprises.

Marketing Automation Services 50

Marketing Automation Services Marketing Automation Automation Video Marketing 50

Vidyard

NOVEMBER 12, 2015

New live streaming solution for businesses enables marketing and sales to see who watches their live events, automatically converts videos for on-demand use. Live streaming is now a popular tool across enterprises.

Marketing Automation Services 50

Marketing Automation Services Marketing Automation Automation Video Marketing 50

Ledger Bennett

JULY 11, 2018

Many media channels use keyword targeting or something very close. YouTube uses tags instead of keywords but they are nearly the same thing. Targeting is using keywords relevant to your business, product or services in website, blog, PR and PPC ad copy with the aim of achieving a top listing in search engines, such as Google and Bing.

Cost per Acquisition 45

Cost per Acquisition Keywords Adwords CPA 45

Ledger Bennett

MARCH 12, 2020

Covering the entire buyer journey, from awareness to conversion, events not only create the opportunity for sales to run meetings back to back in one venue and generate marketing qualified leads, but they give subject matter experts a fantastic platform to showcase their knowledge and insight. – YouTube. – LinkedIn.

Top of Funnel 52

Top of Funnel Eloqua Digital Marketing Funnels Lead Ranking 52

Vidyard

MAY 12, 2015

Nashville, TN – Sirius Decisions Summit – May 12, 2015 – Vidyard , a global leader in video marketing and video analytics solutions, and SnapApp , the leading platform for creating interactive content experiences, today announced a new partnership to combine the power of video with interactive content.

Interactive Marketing 65

Interactive Marketing Advertising Agencies Video Marketing B2B Marketing 65

Vidyard

OCTOBER 14, 2014

“Marketing and sales teams across all industries are now using online video to engage and educate their customers and walk them through the buying journey,” said Michal Litt, CEO and Co-Founder of Vidyard. However, most lack the tools they need to understand the performance of videos beyond basic view counts.

Analytics 50

Analytics Video Marketing Salesforce.com Marketing Automation Services 50

Vidyard

SEPTEMBER 22, 2014

In a recent survey by marketing research firm Demand Metric, more than 70 percent of marketers reported that video performs better than other content at producing conversions, yet less than 10 percent are actually using it to identify, score and qualify their leads. “Simply having a presence on YouTube is no longer enough. .

Enterprise Management 50

Enterprise Management Video Marketing Marketing Management Marketing Automation Services 50

Vidyard

OCTOBER 14, 2014

. “Marketing and sales teams across all industries are now using online video to engage and educate their customers and walk them through the buying journey,” said Michal Litt, CEO and Co-Founder of Vidyard. “However, most lack the tools they need to understand the performance of videos beyond basic view counts.

Analytics 51

Analytics Video Marketing Salesforce.com Marketing Automation Services 51

Vidyard

SEPTEMBER 22, 2014

In a recent survey by marketing research firm Demand Metric, more than 70 percent of marketers reported that video performs better than other content at producing conversions, yet less than 10 percent are actually using it to identify, score and qualify their leads. “Simply having a presence on YouTube is no longer enough. .

Enterprise Management 50

Enterprise Management Video Marketing Marketing Management Marketing Automation Services 50

Vidyard

SEPTEMBER 22, 2014

In a recent survey by marketing research firm Demand Metric, more than 70 percent of marketers reported that video performs better than other content at producing conversions, yet less than 10 percent are actually using it to identify, score and qualify their leads. Simply having a presence on YouTube is no longer enough.

Enterprise Management 50

Enterprise Management Video Marketing Marketing Management Marketing Automation Services 50

Vidyard

OCTOBER 14, 2014

. “Marketing and sales teams across all industries are now using online video to engage and educate their customers and walk them through the buying journey,” said Michal Litt, CEO and Co-Founder of Vidyard. “However, most lack the tools they need to understand the performance of videos beyond basic view counts.

Analytics 50

Analytics Video Marketing Salesforce.com Marketing Automation Services 50

Vidyard

APRIL 15, 2015

Following more than 1,000-percent revenue growth within the last 24 months and a new $18 million venture capital investment lead by Bessemer Venture Partners, Vidyard is experiencing unprecedented momentum in the market. “Video is a critical asset for today’s marketing and sales organizations.

CRM 50

CRM Marketing Automation Services Eloqua Advertising Mediums 50

Vidyard

APRIL 15, 2015

KITCHENER, Ontario – April 15, 2015 – Vidyard , a global leader in video marketing and video analytics solutions, today announced it has hired Kris Lawson, former Microsoft and Salesforce executive, as the company’s new Vice President of Sales to help address the exploding demand for video platform solutions across marketing and sales organizations.

CRM 50

CRM Marketing Automation Services Eloqua Advertising Mediums 50

Vidyard

MAY 12, 2015

Nashville, TN – Sirius Decisions Summit – May 12, 2015 – Vidyard , a global leader in video marketing and video analytics solutions, and SnapApp , the leading platform for creating interactive content experiences, today announced a new partnership to combine the power of video with interactive content.

Interactive Marketing 50

Interactive Marketing Advertising Agencies Video Marketing B2B Marketing 50

Vidyard

JANUARY 14, 2015

The company will use the funds to fuel the growing global demand for Video Marketing Platform technology and to expand its product offerings for marketing and sales. “Video is becoming a game-changer for marketing and sales, and we will bet big on video enablement in the years ahead,” said Deeter.

Advertising Agencies 50

Advertising Agencies Enterprise Management Video Marketing Eloqua 50

Vidyard

JANUARY 14, 2015

The company will use the funds to fuel the growing global demand for Video Marketing Platform technology and to expand its product offerings for marketing and sales. Video is becoming a game-changer for marketing and sales, and we will bet big on video enablement in the years ahead,” said Deeter.

Advertising Agencies 50

Advertising Agencies Enterprise Management Video Marketing Eloqua 50

markempa

NOVEMBER 29, 2016

I’ve known Jill for years, and she’s made a huge impact in the marketing automation community. Jill’s a modern marketing expert, and now she’s applying her innovative thinking to social selling. I say I’m a sales professional trapped in a marketer’s body. I definitely saw it as a research tool.

Marketing AI 0

Marketing AI Linkedin Marketing Automation Services B2B Sales 0

Vidyard

JULY 10, 2013

Online video has evolved into a powerfully engaging medium that plays a key role in marketing, but how effective is video for generating leads? Thanks to platforms like YouTube and Vidyard, generating leads through your video content is an easy way to collect contact information from your potential customers when they are most engaged.

Video Marketing 50

Video Marketing Generation Leads Lead 50

Albacross

JANUARY 17, 2020

When it comes to sales, using the right tool can have a huge impact on your bottom line. There’s an extensive range of sales software out there and figuring out which one you should invest in can be a challenging task. Albacross asked experts to share their Top 3 Sales Tools for the coming year. No need to worry, though.

Marketing Automation Services 122

Marketing Automation Services Top of Funnel Budget Programs Work Management 122

Webbiquity

JUNE 14, 2011

Last week’s Online Marketing Summi t in Minneapolis drew an intense crowd of local agency and corporate attendees focused on learning the latest strategies for SEO and search, conversion rate optimization (CRO), QR codes, PPC, social video marketing, integrated analytics, social media measurement and more.

DemandBase 100

DemandBase Eloqua Marketing Automation Services Work Management 100

Martech

JULY 26, 2021

I was thinking about the many kinds of activity which fall under the heading “marketing operations.” Being a power user of Marketo or HubSpot, Pardot or Eloqua. As was pointed out at the Mo Pros Summer Camp (see below), marketing operations isn’t a single job. Is marketing a single job? Editorial Director. Read more here.

Paid Content 98

Paid Content Marketing Automation Services Work Management Marketing Management 98

Vidyard

SEPTEMBER 24, 2019

To do that, you need a video hosting service. How to Know Which Video Hosting Tool is Right for You 4. Video Hosting for Business: Which Platform is Right for You? The best video hosting software goes even further: It integrates into your existing applications to make the business run better. Contents 1. DailyMotion 5.5

Paid Content 93

Paid Content Enterprise Management Marketing Automation Services Work Management 93

Vidyard

NOVEMBER 11, 2016

Lenovo also needed to ensure the results of this campaign made it into Eloqua, their Marketing Automation Platform. Rather than dropping buzzwords and generic marketing, Lenovo opted to speak to customers on a level they could relate to, and used entertainment as an education platform.

Sales Management 111

Sales Management Top of Funnel Video Marketing Marketing Automation Services 111

Convince & Convert

MARCH 18, 2016

This is episode two of my new show: Marketing Marvels. There is A LOT of marketing technology out there, and it’s difficult to know what all the platforms and packages do, whether it makes sense for your business, how it stacks up to competitors, and a bunch of other key questions. Jay: Hey guys, it is Jay Baer.

Top of Funnel 91

Top of Funnel Content Marketing CMS Development Ad Building 91

OutboundView

SEPTEMBER 20, 2018

This guide is full of actionable steps – including processes, technology, and tools that will help B2B companies build a predictable pipeline. Who is This B2B Marketing Guide For? They hire five inside sales reps before they have the tools and processes to make inside sales successful. Why is this an important distinction?

Paid Content 34

Paid Content Sales Management Enterprise Management Work Management 34

Vidyard

JULY 21, 2017

A form can collect even more details to push into your marketing automation or CRM contact records for future lead nurturing and segmentation. What if someone likes your content so much that they publish it elsewhere (blog, press, social media etc.)? This applies to YouTube annotations , and Vidyard’s calls-to-action.

Email Marketing 102

Email Marketing Video Marketing Campaigns Top of Funnel 102

Referral Rock

OCTOBER 30, 2019

But in my opinion, it comes down to two things — their strategy and digital marketing software stack. Today’s marketers are expected to be in a million places at once. Finding creative ways to streamline and automate mundane tasks is the name of the game. Some tools on the list are foundational.

Marketing Automation Services 69

Marketing Automation Services Budget Programs Work Management Marketing Management 69

Vidyard

OCTOBER 27, 2019

In under eight minutes, Vidyard’s Social Media Manager Charlie Rogers runs through the five most important channels you need to consider for your video sharing—and what you need to know about each one. And, regardless of whether they’re part of your own website or hosted on a separate platform, video content can improve them.

Distribution 65

Distribution Paid Content Video Marketing Best Practices 65

Vidyard

OCTOBER 27, 2019

Video hubs allow you to keep all of your branded online video content in one place and provide a destination where visitors can explore your videos without getting lost in a cat video-filled vortex, the way they might on a certain popular video sharing platform (*cough* YouTube *cough*). Landing Pages 1.3 Social Video Distribution 2.1

Distribution 68

Distribution Paid Content Video Marketing Best Practices 68

SnapApp

DECEMBER 14, 2016

Things like lifestyle marketing, bots and artificial intelligence, advocate activation and episodic content to name a few. Here is a quick snapshot of the most common trends mentioned: Video marketing (live streaming). Marketing automation. Account based marketing. Influencer marketing. Personalization.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62

Hubspot

AUGUST 21, 2012

Intercom is a customer relationship management and messaging tool for web businesses. The article takes a common issue that the company's customers have when using their software, and walks through how to address it with detailed guidelines. Eloqua's Amazing Infographics. Take this infographic on content marketing.

Paid Search Agency 28

Paid Search Agency Companies Work Management Eloqua 28

Convince & Convert

JULY 15, 2016

SnapApp provides easy-access analytics and integrates with all the major marketing automation platforms. All the research shows that marketers are creating more content than ever, both B2B and B2C, but how do you actually get that content to perform. Jay: So tell us a little bit about the platform, what it does.

Top of Funnel 102

Top of Funnel Marketing Automation Services Advertising Funnels Content 102