Sat.Sep 28, 2013

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The Resources You Need to Be a Lead Generation Machine [In Under 100 Words]

Hubspot

'If you''re not up to speed on the concept of lead generation, get your introduction here. Caught up? You want more of those leads, right? Find out where they''re hiding -- this post explains where marketers get leads. To get in on that lead gen game, you gotta create an offer. Don''t worry, you already have the content for one: Find out where. Now that you''ve created an offer, learn how to generate leads on Facebook , Twitter , and your blog.

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7 Things You Need to Know From My Content Amplification Test

Convince & Convert

'The new Hummingbird release pushes Google further along as a provider of first-hand information. You’ll be seeing more – much more – of the Google “Knowledge Box” that sometimes appears on the top right-hand corner of search results, giving you what you need without having to navigate to a different website. This is part of the company’s bigger initiative to play both sides of the content and search game, evidence of which can be found in its purchase of Zag

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How to Be a Sales Coach, Not a Sales Manager

Hubspot

'Almost every up-and-coming salesperson wants to grow into the job of sales manager. The job title carries a lot of weight and the position itself typically involves either running the entire sales department or a significant portion of it. Someone with this kind of business responsibility could easily fall into the trap of spending their time managing the numbers, studying the spending, being mindful of the cost of sale, carefully watching the attrition rate of existing accounts, and tracking n

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What's a MOOC, and How Can Your University Use It?

Hubspot

'The ever-increasing cost of college, and education in general, has sparked new avenues of learning over the last few years -- and posed a challenge for private universities to attract new applicants. One of these new avenues, massively open online courses (or MOOCs), is seeing a sharp rise in popularity, attracting millions of students not just in the U.S., but also around the globe.

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WorkCast's Ultimate Webinar Handbook 2024

Elevate your webinar game with WorkCast's Ultimate Webinar Handbook! Packed with insights from our seasoned webinar experts, this comprehensive guide is your go-to resource for mastering the art of B2B webinars. Learn the fundamentals, from defining webinars to exploring their benefits and diverse use cases. Discover the key elements of running a successful webinar, avoiding common mistakes, and making your sessions more engaging.