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HubSpot’s March 2024 release includes AI management, enhanced CRM features and more

Martech

This aligns with recent HubSpot updates , which also aimed to simplify processes, empower data-based decisions and improve everything from team engagement to customer interactions. Dive into the March 2024 updates: Easily review and manage AI use in marketing emails. Improved file management within the CRM.

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The Only Website Launch Checklist You’ll Ever Need

Marketing Insider Group

That’s why it’s critical to have a website launch checklist to ensure the process runs smoothly. Analyze and document your old website. Before you move into the new launch process, it’s a good idea to analyze your current website and document its strengths and weaknesses. Choose a CMS system. Image Source.

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How To Evaluate an Online Video Platform

Vidyard

Video for Sales 1.3 How to Write a Requirements Document 3.1 Requirements Document Template 3.2 What to Include in a Requirements Document 4. The first step in finding the right online video platform for you is to figure out what your needs are as a company. Video for Sales. Video Marketing 1.2

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4 Pros and Cons of Migrating from WordPress to the New HubSpot CMS

SmartBug Media

In this article, we’ll look at four pros and four cons of migrating your WordPress website to the new iteration of HubSpot’s content management system, named CMS Hub. Users can also choose different service packages depending on whether their company is small or tends to fit into the enterprise category.

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Building on B2B Sales With Amazon Business

Navigate the Channel

Amazon Business’ sales accounted for 1.4 percent of B2B product sales on U.S. percent, many B2B companies remain wary of using the online giant for business sales. Specifically, that using Amazon Business will create a new sales channel that will cause pricing conflicts across their other distribution channels.

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The 6-Step Guide to Effective Sales Call Mapping

Hubspot

Perfect sales calls don't happen by accident. And while you can't execute one without thinking on your feet, you can't just jump on a call blindly, banking on your improv skills and natural charm to get the job done. The process of creating that plan is most commonly referred to as call mapping. Do your research.

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What is a customer journey map and how to make your own [examples included]

Sprout Social

Maybe some processes are repetitive, or some solutions cause more friction. Watch the video below to hear their discussion on touchpoints, customer experience and how legacy brands are going beyond traditional tactics like targeted ads to tell their story. These offer qualitative insights into the buying process.