Convince & Convert

JUNE 24, 2010

Of course, you can talk about the run-of-the-mill features and benefits of your product, but that doesn’t create any real kinship. In fact, on a regular feature on the Today show… they show how the products regularly don't work. The radio is a nice little bonus feature. Your points are good however. Im Jay Baer.

Social Media 122

Social Media Paid Content Media Webinar Metrics 122

markempa

MAY 9, 2007

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0

Lead Generation 120

Lead Generation Lead Nurturing ROI Generation 120

markempa

JUNE 13, 2007

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0

Lead Generation 120

Lead Generation Ideal Customer Profiles Generation Leads 120

Ambal's Amusings

MAY 27, 2010

Feature the white paper on your website and as an email offer. Leading Lights: Marketing and PR Strategist David Meerman Scott – video interview. Blog Modern B2B Marketing Twitter Marketo InboundMarketer. The High-Tech Direct Marketing Handbook (Ebook). Marketing Edge podcast. Maria Pergolino.

B2B Marketing 100

B2B Marketing Content Marketing B2B Planning 100

markempa

NOVEMBER 8, 2005

" The interview is featured in the November 8, 2005 issue of Marketing2IT. " The interview is featured in the November 8, 2005 issue of Marketing2IT. It begins with the mindset that lead generation is really a conversation rather than a series of campaigns. Read How to Nuture Leads article on Marketing2IT.

Lead Generation 120

Lead Generation Leads Lead Marketing Qualified Leads 120

markempa

MAY 23, 2005

MarketingProfs featured an article by Rob Engelman called, Seven Strategies for the New Year. MarketingProfs featured an article by Rob Engelman called, Seven Strategies for the New Year. The article is geared for individuals like sales people, entrepreneurs and professionals who have to do lead generation for themselves.

Lead Generation 120

Lead Generation Sales Qualified Leads Generation Leads 120

markempa

FEBRUARY 28, 2007

Features and benefit are cool, but sooner than later everyone’s car has the same features anyway. Features and benefit are cool, but sooner than later everyone’s car has the same features anyway. It’s what people remember and identify with. It’s what people remember and identify with.

Lead Generation 120

Lead Generation B2B Thought Leadership Generation Leads 120

markempa

JUNE 7, 2005

BTW – every page is a landing page to search engines) The case study features, Ken Kornbluth, President MarketingPilot who says, "…People are really calling from our landing pages. MarketingSherpa published a great case study that explains how landing page design impacts lead generation results. Ten times more people call now.

Landing Pages 120

Landing Pages Lead Generation Lead Scoring Lead Ranking 120

Online Marketing Institute

NOVEMBER 8, 2010

This Blog is an initiative of the CMA Digital Marketing Council. All marketing-related topics are fair game: branding , strategy , online, offline, marketing trends, technology , direct marketing , market research.and more. Application: Direct Marketing campaigns.

ROMI 40

ROMI Budget Programs Cost Per Click Marketing Budget 40

Convince & Convert

APRIL 28, 2010

Consequently, look to your Facebook fans, or use of the new Facebook “like&# feature as a marker for Mass Influence. (It Sore spot with us PR types.) First blush, I'd want to differentiate between marketing to this influencers and communicating with them. Sore spot with us PR types.) link] Russ Henneberry Wow.

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

Convince & Convert

AUGUST 10, 2010

Last week, I interviewed three men that are helping create an all-new field of marketing and customer service – the emerging discipline of influence mining. Influence mining makes the old school, direct marketing notions of sorting consumers by purchase history seem dinosaurian by comparison. Listening to the consumer?

Paid Content 134

Paid Content CRM Paid Search Agency Social Media 134

Webbiquity

JULY 26, 2010

It provides b2b marketers, trade industry journalists, analysts and other subscribers with a single subscription point for all of the best thought leadership content in b2b marketing and PR. Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ). June 8, 2010. July 8, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Convince & Convert

SEPTEMBER 8, 2010

MySpace has rarely created features specifically for business, or done much to make MySpace a safer, more controllable venue within which corporations can participate. Then they started adding features like lists, etc. link] The Four Semi-Truths of Social Media « Direct Marketing Observations [.] Im Jay Baer.

Paid Content 137

Paid Content Facebook Paid Search Agency Advertising Agencies 137

Ambal's Amusings

NOVEMBER 19, 2009

The High-Tech Direct Marketing Handbook (Ebook). How to Choose Your Carrot: Effective Lead Generation Offers for High-Technology Marketers (White Paper). Marketing Edge podcast. Blog Marketing Interactions Twitter Ardath421. As a dyed-in-the-wool direct marketer, all I care about is whether someone responds.

Work Management 100

Work Management Marketing Management Demand Generation Agencies Paid Search Agency 100

markempa

APRIL 24, 2007

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 And very often they lie."

Lead Nurturing 120

Lead Nurturing Lead Generation Lead Scoring Lead Ranking 120

Buzz Marketing for Technology

JULY 22, 2008

I drew a line below it and told the 11-person, multi-departmental group in the room to help me pinpoint some of the issues that have gotten in the way of making progress on their effort to add the features and functionality at their website. That was slowing things down.

Work Management 100

Work Management RSS Marketing Management Advertising Agencies 100

Online Marketing Institute

JULY 31, 2009

And will the lead management market continue to grow in addition to – or despite – the plethora of offerings hovering around it? My bet is on lead management growth because B2B marketers need to fully embrace online marketing as their primary way to engage and educate buyers. Direct marketing lists?

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40

Convince & Convert

SEPTEMBER 20, 2010

link] [link] Social Media Filter RT @NealSchaffer Insightful read from @JayBaer (featuring Malcolm Gladwell) R U Slow Enough to Succeed in Social Media? link] [link] Social Media Filter RT @NealSchaffer Insightful read from @JayBaer (featuring Malcolm Gladwell) R U Slow Enough to Succeed in Social Media? Great article!

Social Media 160

Social Media Media Webinar Metrics Marketing & Strategy 160