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Mastering Off-Page SEO: Boosting Your Website’s Visibility

Optinmonster

While on-page SEO focuses on optimizing elements within your website, such as content and meta tags, off-page SEO involves activities on other websites, such as link building , social media marketing , and content marketing. Includes link building, social media marketing, influencer outreach, online reputation management, and brand promotion.

SEO 76
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Best Social PR Guides and Tips of 2010 (So Far)

Webbiquity

And as any blogger can tell you, PR pros understand this, as witnessed by the incredible increase in blogger outreach “pitches&# from corporate PR departments and firms over the past two years. Will Traditional, Social Media Blend? SESNY: 5 Tips To Optimize Press Releases For Search by TopRank Online Marketing Blog. Post on Google Buzz.

PR 100
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Best Interactive PR Articles and Blog Posts of 2009

Webbiquity

Interactive PR, sometimes called social PR, is a combination of search-optimizing press releases, creating social media releases through tools like PitchEngine , blogger outreach and the use of social media to promote company news and announcements. Blogger Outreach. The Very Basics of Blogger Outreach by Social Media Today.

PR 100
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How to Get Coverage in Blogs – Really

Webbiquity

Such posts often take the form of “do’s&# and “don’ts&# for successful blogger outreach. As more PR firms have discovered the value of getting coverage in blogs for their clients, the practice of blogger outreach has spread exponentially and the volume of pitches has exploded. Tags: Interactive PR B.L.

Blogger 100
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Search isn’t about search anymore, it’s about social

Biznology

Site Optimization : This includes copy rewriting, internal linking, keyword research, Google Analytics/ and Google/Bing Webmaster Tools integration, integration of Sitemaps, structured data, title and description rewriting and organization, image ALT tag development, site submission, and content recommendation development strategies, etc.

Youtube 80
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Book Review: Social Media Marketing

Webbiquity

She provides an excellent taxonomy of the social media landscape, categorizing the different types of social media tools into: • Social News Sites (Digg, Reddit, Kirtsy, etc.). In chapter 37, she almost seems to defend the insidious nofollow tag , which has outlived whatever useful life it once had and should be banished. Tweet This!

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Content Marketing Results: 18 Ways to NOT Get Blog Traffic

Writing on the Web

Design : Clearly identified tag line to explain who the blog is for, what the benefits are from reading it, and who the author is. Outreach: Blog authors spend far too little time on other blogs in their field and don’t use commenting to spark interest with other audiences. Design : No author photo (or worse, no name!).

Traffic 100