Writing on the Web

SEPTEMBER 17, 2010

&# Clearly not everybody is getting the best bang for their buck, but if you follow these 3 suggestions I give you in this video, you’ll learn the basics of what it takes to get found, get known, and get clients using a blog as your main marketing hub. Let me know how I can help you get better results from your online marketing efforts.

Content Marketing 100

Content Marketing Digg Content Buzz 100

Writing on the Web

MARCH 29, 2011

His rich baritone voice can make even the worst marketing message sound good. Here’s what small businesses and independent professionals are doing wrong with their video scripts that they submit for one minute commercials: Some marketers try to promote the features of their products and programs instead of benefits.

Video Marketing 100

Video Marketing Digg Sample Small Business Marketing 100

Writing on the Web

NOVEMBER 23, 2010

CoTweet Standard is fairly basic and is designed for individuals or small businesses who only manage a couple of Twitter accounts with a relatively small team. Louise Baker ranks online degrees for Zen College Life. She most recently wrote about the best colleges online. Blog this on Blogger. Email this via Gmail.

Twitter 100

Twitter Enterprise Management Content Marketing Marketing Management 100

Webbiquity

FEBRUARY 10, 2011

10 Free WordPress Themes for Small Businesses by American Express OPEN Forum. Code to Create Custom Share Buttons for Facebook, Twitter, LinkedIn & Delicious by B2B Online Marketing. The English is broken but the list of free template sources, like Wp Mojo , eBlog Templates and ThemeLab is excellent.

Auto Responder 100

Auto Responder Digg Best Practices RSS 100

Writing on the Web

APRIL 13, 2011

For myself, the story is less dramatic, but I overcame my computer phobias to become a blogging expert and take my business from zero to six figures in three years, using content marketing and web-based tools. Know your customers : I know content marketing for professionals and small businesses.

Rules 100

Rules Content Digg Press 100

Writing on the Web

MARCH 17, 2011

Why should a professional or small business give away free consulting ? I’ll tell you why. Here’s what’s happening… I recently launched a new version of articles to my executive coaching clients and as a bonus, offered a free 20-minute phone session. They “don’t work for free.&#. What do you think?

Consulting 100

Consulting Digg Buzz Blogger 100

Writing on the Web

DECEMBER 14, 2010

The Content Marketing Institute published these results here : When 36% of marketers struggle with producing engaging content and another 21% with coming up with enough engaging content, well over half of content marketing challenges involves what to say or write. That’s right, you guessed. Blog this on Blogger.

Content Marketing 100

Content Marketing Digg Content Buzz 100

Writing on the Web

SEPTEMBER 24, 2010

Example: Imagine I’m writing copy designed to promote my ebook, Content Marketing with Blogs. This 15 page report is free (a feature) and provides many tips for small business owners how to blog successfully. Here’s another example of how this works. Blog this on Blogger. Subscribe to the comments for this post?

Content 100

Content Digg Custom Publishing Buzz 100

Writing on the Web

JANUARY 5, 2011

Could it be that I don’t choose the right article for my clients (they are small business owners and at time managers in various companies)? Could it be the article is too long? Could it be I don’t know how to sell myself with my newsletter? The person asking these good questions is an executive coach. Blog this on Blogger.

Newsletter 100

Newsletter Digg Work Management Banners 100

Writing on the Web

JANUARY 14, 2011

I struggled with my online marketing for years. I suppose I had an “overnight success,&# based on the number of people added to my marketing list (ten times as many), number of clients and amount of money coming in. As a small business, I was competing with much larger enterprises with staff and budgets.

Content Marketing 100

Content Marketing Content Digg Internet Marketing 100

Webbiquity

APRIL 26, 2010

Jennifer Laycock previews a free eBook from Valeria Maltoni featuring thoughts on marketing strategy and tactics from 12 online pros including Beth Harte, Christina Kerley and Matt Dickman. 101 Tips from 50 Small Business Bloggers by Open Forum. Don’t Forget the Brand in SEO, PPC and Social Media by Search Engine Journal.

Marketing & Strategy 100

Marketing & Strategy Marketing Strategy Allocation Budget Programs 100

Writing on the Web

DECEMBER 8, 2010

I have worked with other small business owners, professionals, and corporations to increase their profitability through strategic development, training, marketing, communications, and finances, and I’m excited to work with Patsi and her clients.&#. Here’s Kris who wants to say “hello.&#. Blog this on Blogger.

Work Management 100

Work Management Marketing Management Digg Thought Leadership 100

Webbiquity

FEBRUARY 16, 2011

For anyone seeking to expand their professional network online, market to professionals, get advice from peers on business products and services, find a job, or hire the right candidate, LinkedIn has become an indispensable tool. So how can you get the most out of this business-oriented social network? Share this on Bebo.

Linkedin 100

Linkedin Tactics Tips Work Management 100

Online Marketing Institute

APRIL 11, 2011

April 11, 2011 by Leyl Master Black View Comments email share email share This post originally appeared on the American Express OPEN Forum , where Mashable regularly contributes articles about leveraging social media and technology in small business. According to a recent MerchantCircle survey of 8,500 small businesses across the U.S.,

Social Media 40

Social Media Media Classified Ads Advertising Agencies 40

Webbiquity

FEBRUARY 1, 2010

New e-Book: “GOING SOCIAL…&# Developing a Social Media Program for Your Business, Your brand or Your Clients by CVMonologues. When Social Media & PR Matters More Than SEO by Small Business Search Marketing. Free Social Media Marketing Checklist by NikkiPilkington.com. Gretel Going. Matt McGee.

Social Media 100

Social Media Social Marketing Budget Programs Media 100

Online Marketing Institute

OCTOBER 29, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! PayPal is utilized by millions of consumers worldwide, but it also has countless merchants as customers and developers and small businesses as partners, all of which it wants to reach via social media.

Social Media 40

Social Media Enterprise Management Advertising Agencies Social Marketing 40

Online Marketing Institute

NOVEMBER 7, 2010

It’s already happened in the consumer world: Sites like Digg (social curation) which have little or no original content have become key resources for information. Similarly we are seeing leading businesses take a similar approach to become the experts for their respective areas.

Curation 40

Curation Enterprise Management B2B Marketing Work Management 40

Online Marketing Institute

NOVEMBER 8, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! Digital marketing is gaining traction in a number of industries, and business-to-business (B2B) marketers are in on that trend, too. Learn more.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Convince & Convert

MARCH 4, 2010

If you're blogging for community, I'd also pay close attention to the Content, that it's targeting the right communities and audiences for the business. If you're going after local small businesses, your content should reflect that, as should your participation within those communities.

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 130

Online Marketing Institute

JUNE 30, 2009

For Indium Corporation , a supplier of soldering materials and electronics assembly equipment, blogging is now a central piece of the marketing mix.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Online Marketing Institute

JANUARY 4, 2011

Take each post and post it on the New Digg (20 million visitors a month), it is quick and easy to do and will take you only a minute or two (it involves copying the URL and pasting it to Digg, add the headline and choose the section then hit 62. Take the results of your polls or survey and turn them into a blog post.

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

Online Marketing Institute

DECEMBER 23, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! View More » Business The 10 Hottest Private Companies in T. 75 Essential Small Business Resources. Mashable Is Still Hiring & Other Soci.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

Webbiquity

FEBRUARY 21, 2011

While social media is the flashy show horse of online marketing, email remains the solid workhorse. According to recent research , 92% of marketers consider email to be one of their “most important marketing tools” and 54% plan increased spending on it in the coming year. by eMarketer. Share this on Bebo.

Marketing Budget 100

Marketing Budget Email Marketing Tactics Tips 100

Webbiquity

JULY 26, 2010

B2B Social Media: Why Do Business Professionals Use Social Media? Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ). Content Marketing Results: Landing Pages Rule , July 12, 2010. Social Media Statistics for B2B Marketers , June 21, 2010. June 8, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Online Marketing Institute

MARCH 24, 2011

Corporate websites are often little more than interactive brochures that display basic information and describe what the business offers. Mashable recently asked Karr, internet marketing experts, and small business bloggers about the most common mistakes that companies make when starting a blog — and how to avoid them.

Paid Search Agency 40

Paid Search Agency Companies Mobile Advertising Advertising Agencies 40

Webbiquity

JANUARY 10, 2010

This is geekier than even most search marketers will go, but can supply valuable insights. SEO Basics: 6 Tips for Google Webmaster Tools by TopRank Online Marketing Blog. Five Tips for Avoiding Deceptive SEO Companies by Small Business Trends. 6 SEO steps for a website redesign by eVision Online Marketing Blog.

SEO 100

SEO Tips Best Practices PageRank 100

seo.co

DECEMBER 8, 2020

Online Marketing Guide – Table of Contents. Introduction to Online Marketing & SEO. Content Marketing for Online Marketing. + Social Media Marketing. Local SEO for Enhanced Online Marketing. Your Online Marketing “Getting Started” Checklist.

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111

Convince & Convert

SEPTEMBER 21, 2010

That makes it “inexpensive&# – rather than spending millions, companies can spend thousands (or even, just hundreds) to achieve similar results… The activity needed to maintain a successful social media presence is and should be part of any company’s marketing plan. It gives me hope and energy to keep going.

Social Media 148

Social Media Media Webinar Metrics Paid Search Agency 148

Online Marketing Institute

MARCH 24, 2011

Should you decide that blogging is the right marketing vehicle for you and/or your business, know that there are many tried-and-true ways to organically build traction, create awareness over time and achieve value for your small business. 11 Pro Tips for Better Business Blogging. Is it RSS subscribers?

Business Blogging 40

Business Blogging Tips Business Classified Ads 40

Online Marketing Institute

NOVEMBER 4, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! Digital marketing is gaining traction in a number of industries, and business-to-business (B2B) marketers are in on that trend, too. Learn more.

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40

Online Marketing Institute

NOVEMBER 2, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! PayPal is utilized by millions of consumers worldwide, but it also has countless merchants as customers and developers and small businesses as partners, all of which it wants to reach via social media.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Webbiquity

FEBRUARY 7, 2011

Chris Tompkins suggests tailoring the style of your profiles in the big 3 social networks much as you’d dress differently for various types of business events. How to: Use B2B Social Media for Lead Generation by TopRank Online Marketing Blog. It’s not just small businesses that question the value of social media.

Social Media 100

Social Media Paid Content Tactics Tips 100

B2B Marketing Zone Posts

APRIL 5, 2010

Marketing Like the Big Boys—Facebook for Small Business - Content Marketing Today , March 29, 2010 A Quick Guide to Getting Started with Facebook for small business. B2B Online Marketers Focus on Lead Gen - eMarketer , March 4, 2010 Lead generation for B2B Marketing. Here’s what I found.

B2B Marketing 40

B2B Marketing B2B Thought Leadership Planning B2B 40

Webbiquity

JANUARY 17, 2011

How do social media marketing strategies in small businesses differ from those in larger enterprises? Although social media has been the hottest topic in marketing this year, what other tactics are critical to adopt, maintain or expand? 75% of small businesses in the U.S. Social Media Use in Small Companies.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Online Marketing Institute

JULY 31, 2009

Posted by Laura Ramos at 12:26 PM in B2B Marketing , Lauras Posts , Marketing Measurement | Permalink Digg This | Save to del.icio.us Posted by: Gary Phillips | June 29, 2008 at 03:29 PM I work for a small company that is evaluting marketing automation and lead scoring is part of our requirment.

Lead Ranking 40

Lead Ranking Lead Scoring Enterprise Management Work Management 40

Convince & Convert

MARCH 9, 2010

Where twitter might be good for designers, facebook is perhaps better for small businesses. link] Nisha Pawar There are many niche markets and social media out there. link] [link] Marcomé Digg your public! (: [link] AlexKaris Are You Taking Social Media Shortcuts? link] [link] Ritu Are You Taking Social Media Shortcuts?

Social Media 132

Social Media Media Webinar Metrics Marketing & Strategy 132

Webbiquity

AUGUST 16, 2010

Todd Heim supplies a helpful guide to best practices for building a following on and generating traffic from social bookmarking sites like Digg, Reddit, Mixx and Propeller. Michiel Gaasterland shares his collected list of 500+ case studies, from small businesses to global brands around the globe. Share this on Bebo.

Social Media 100

Social Media Budget Programs Social Marketing Tools 100