Remove Demographics Remove Keywords Remove SEO Remove Viral Marketing
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Why SEO During COVID-19 Pandemic?

Brightedge

Why should brands care about SEO during the coronavirus? As organizations work to remain relevant for their target customers throughout this pandemic, maintaining a strong digital presence through SEO and content marketing will be one of the most important steps they take. Suggestions for thriving with SEO and digital marketing.

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Rethinking Marketing Search and Promotion with Pinterest

Top Rank Marketing

Consider starting with Pinterest to find keywords. Then, compare it to what you find in SEO tools, and include both in your next content piece. Consider starting with Pinterest to find keywords. Tips to help with SEO using Pinterest: Google prioritizes user generated content (UGC). Research keyword trends and topics.

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What to Leave Behind and What to Adopt in 2020 | Taking Stock of Your Marketing Strategy

Adobe Experience Cloud Blog

Leave behind: Relying Exclusively on Demographic Segmentation. Relying exclusively on demographic and geographic factors to create customer email profiles doesn’t give marketers an accurate enough understanding of their audience. Two men in the same demographic: Male, 61+ years, with income over $1 million. CONTENT STRATEGY.

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Achieving More with SMART Goals: The Key to Effective Planning

SmartBug Media

For instance, instead of setting a goal to "double website traffic overnight," an achievable goal would be to "increase website traffic by 20 percent over the next six months through a combination of content marketing, SEO optimization, and targeted ad campaigns." SEO optimization: Identify 10 high-volume keywords relevant to our industry.

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6 Frameworks for Amazing Blog Headlines

ClearVoice

You increase the virality of your content. This increases your content’s virality. You get SEO value. Inserting your target keywords in your headlines helps search engines understand what your blog post is about. This, in turn, helps your pages rank better for relevant keywords. Your business goals.

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Content Strategy

ClearVoice

And no, “going viral” is not a content strategy.) Examine any existing content and conduct keyword research. You should know your audience’s Demographics (age, gender, occupation, location, etc.) Your content should not only be high-quality but also optimized for user experience and SEO. Is it optimized for SEO?

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How to measure brand awareness

Sprout Social

For example, your brand awareness may have improved if brand mentions increase following a viral Instagram post from an influencer. If your brand awareness is high in a certain demographic but low in another, you’ve found a potential growth area. Are you the go-to choice or do you need to do more to climb the ranks?