Binary Demand

MARCH 26, 2024

[ps2id id=’overview’ target=”/]B2B intent data has become crucial in B2B marketing. But what’s really impressive is the buyer-level intent data, which has skyrocketed by an incredible 13,609.7%. increase since March 2020, signifies a major change in how we perceive B2B intent data.

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Adobe Experience Cloud Blog

JUNE 9, 2017

Now, savvy marketers are turning to intent data to listen to their target audience. What is Intent Data? Intent data is time-based, information collected about a person’s activities which tell you the topics they are showing interest in or researching. How do I use intent data in practice?

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DealSignal

MAY 3, 2021

What is B2B intent data? The essence of B2B intent data is to proactively identify potential buyers searching online for similar products and services that your company is selling. Intent data allows you to identify and target these specific folks, almost in real-time.

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Aberdeen

JANUARY 16, 2019

Want to schedule a Marketing Playbook demo?”. Hyper-personalization with Buyer Intent Data. If rich data, courtesy of third-party APIs and lead-scoring mechanisms, can revolutionize the B2B homepage, then using buyer intent data, replete with qualified contextual information, means your 4.5

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Aberdeen

JANUARY 16, 2019

And with intent data, you can hyper-personalize the customer experience to unprecedented levels. In a presentation for B2B SaaS marketers , Guillaume Cabane, VP of Growth at Drift, said a data dearth is largely responsible for the poor levels of personalization throughout many customer journeys.

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Aberdeen

AUGUST 29, 2019

With third-party intent data , you can gain insights into your ideal audience that improves marketing effectiveness before, during, and after the event. How Intent Data Impacts Event Marketing. Intent data is most often associated with account-based marketing. The post Want More from Event Marketing?

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Aberdeen

JUNE 4, 2019

By using intent data effectively, you can maximize ad performance and drive business results. There are three specific ways that intent data can increase ad performance and keep you from wasting marketing resources. Maximizing performance means making data-driven decisions about where your ads will be placed and when.

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Zoominfo

JULY 25, 2023

The goal is to make such a strong impression and business case that B2B leads show high purchasing intent, and sales can engage and eventually convert them. Business development managers (BDMs ) or account executives (AEs) act on useful leads from the SDR/BDR team to close the sale through demos, discovery sessions, and follow-up.

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Binary Demand

MARCH 26, 2024

Today’s customers demand personalized experiences that cater to their individual needs. This is where B2B data and intent-based marketing come into play. By using B2B data solutions , marketers can transcend conventional methods and focus on customers actively seeking solutions similar to yours.

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Porch Group Media

SEPTEMBER 16, 2020

Interested in learning more about V12’s Customer Data Platform? The post [ON-DEMAND WEBINAR] How to Use a CDP to Clean, Integrate and Enhance Data on the Fly first appeared on V12. Click here to learn more.

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SalesIntel

FEBRUARY 9, 2023

In this piece, we will look in depth at the benefits, applications, and trends of B2B data. As a sales leader, you’ll primarily be interested in Buying Intent data as the newest B2B data source. What is B2B data? B2B data is defined as any relevant information about your prospects or other businesses.

Sales Management 52

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NetLine

DECEMBER 20, 2022

It’s also worth mentioning that On-Demand Webinar registrations increased by 45%—40.75% more registrations than Live Webinars. . Live Webinar Registrations Are an Intent-Rich Signal . Based on this data, we can suggest that White Paper registrations are a greater indication that a user is in a late stage of a purchasing decision. .

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Webinar Metrics Top of Funnel Peer-to-peer Intent Data 52

Madison Logic

MARCH 6, 2024

You need a combination of first- and third-party intent data to inform your targeting strategy and ensure you’re maximizing your ABM efforts by focusing on audience members that are truly ready to buy or engage. Target account lists require data around the account, which is made up of an average of six buying committee members.

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SalesIntel

JUNE 28, 2022

Buyer Intent data . Your SDRs can utilize buyer intent data to quickly identify and reach ready-to-buy prospects. When given this information, SDRs can identify “in-market” prospects, decipher their purchase intent, and even see what topics they’re researching. Get Started.

Ideal Customer Profiles 52

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Madison Logic

OCTOBER 26, 2023

 The demand for digital financial services increased significantly as contactless payments and mobile banking became the new norm to help people remain socially distant. Request a demo to learn how Madison Logic can help you activate a more successful data-driven ABM strategy today.

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DiscoverOrg

AUGUST 7, 2018

These signals, aggregated across a company, and measured against normal levels of baseline activity for a given topic can be a strong indication of purchase intent and they often surface long before prospects visit your site or your competitors. Demand Gen Report, 2016). What is Intent data? What is Intent data ?

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Aberdeen

APRIL 29, 2019

While endorsements and sponsored content can certainly be a gold mine for increasing brand awareness and demand, it’s not as easy as just funneling your marketing budget to influencers. With the right intent data , you can fill this gap and put your influencer marketing strategy on a path to success.

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SalesIntel

DECEMBER 8, 2023

Behavioral Insights: This facet of data enrichment focuses on understanding how leads or customers interact with content, websites, or communications. It includes data on website visits, content consumption patterns, engagement levels, and responses to previous marketing efforts. Want to witness how it all works?

Lead Generation 52

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PureB2B

APRIL 19, 2022

Prospective clients not only want top-of-the-line service from their B2B partners, but they also demand an outstanding experience through and through—from discovery to beyond the purchase stage. B2B intent data aims to help businesses provide such experiences by aligning their marketing efforts with the prospect’s current objectives.

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SalesIntel

APRIL 2, 2024

Sales Intelligence combines data, information and insights around key business aspects of organizations such as technology stacks, revenue, size, people hierarchy, fundraising, purchasing intent and more. ZoomInfo Review: SalesIntel continues to focus on delivering data that is actionable and real.

Zoominfo 52

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SalesIntel

APRIL 16, 2021

Understand purchase patterns of customers during rare personal, recurring personal, and universal occasions and certain days of the week to stay more relevant to customers. Request Demo. Produce data-driven customer profiles. Improve your brand equity and understand customer purchase behavior. Request Demo.

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Madison Logic

FEBRUARY 28, 2024

By prioritizing quality over quantity, ABM allows you to narrow your time and resources on accounts demonstrating the highest propensity to purchase and deliver more personalized experience across all members of the buying committee. Buyers no longer want personalized experiences—they demand it. request a demo to learn more.

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Albacross

JANUARY 13, 2021

Intent data helps overcome that issue. Intent data is information collected about a company’s digital activity to provide insight into their buying intent and research behaviour. For sales, it helps Reps understand the when, how and why a prospect is looking to purchase. What is an intent lead?

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Inbox Insight

JANUARY 5, 2023

What is demand generation? Demand generation is a B2B marketing strategy that leverages inbound methodology to drive interest and awareness in your product or service. 4 common misconceptions of demand generation. 4 common misconceptions of demand generation. Demand gen vs lead gen. expand reach to new markets.

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Inbox Insight

NOVEMBER 23, 2022

This is the surround sound that your lead generation campaign contributes to the demand and visibility of your brand. As potential leads go about their lives online, they leave digital footprints about their preferences, likes, dislikes and where they are in their purchasing journey. This information is referred to as Intent Data.

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Lead Ranking Lead Generation Sales Qualified Leads Ideal Customer Profiles 98

Madison Logic

AUGUST 17, 2023

Let’s now delve into the practical application of storytelling at each stage of the buying journey for accounts showing purchase intent. Use data to take the guesswork out of targeting and lead with purpose and intent.

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