Single Grain

JANUARY 31, 2020

CTR, long-tail keywords. Keeps your CTR high enough by testing various text ads so you do not lose any ground to competing advertisers. Smart recommendations help users drive clicks to Google Ads to increase site traffic. Quality scores. PPC best practices. Impression shares. Account activity. How Much Does Leadpages Cost?

Paid Content 127

Paid Content Paid Search Agency Budget Programs Marketing Automation Services 127

Go Beyond SEO

AUGUST 31, 2018

Make sure to add your brand keywords as negative keywords in your non-brand campaigns to be certain all brand traffic goes through your brand campaign. Match types: A great way to manage your budget and qualify traffic in Search campaigns is by using keyword match types. Structure the campaign based on your goals. Location targeting.

PPC 60

PPC Cost Per Click Cost per Acquisition Advertisements 60

Go Beyond SEO

AUGUST 31, 2018

Make sure to add your brand keywords as negative keywords in your non-brand campaigns to be certain all brand traffic goes through your brand campaign. Match types: A great way to manage your budget and qualify traffic in Search campaigns is by using keyword match types. Structure the campaign based on your goals. Location targeting.

PPC 60

PPC Cost Per Click Cost per Acquisition Advertisements 60

Single Grain

MAY 16, 2023

The average CTR of native ads is 8.8X For example, Dell started implementing a native advertising strategy and achieved a 40% increase in website traffic. Since advertisers can boost posts, many brands mix native ads with organic content to improve their ROAS. Native advertising spending is expected to reach $98.59

Advertisements 52

Advertisements Advertising Trends Marketing Budget 52

Single Grain

JUNE 5, 2023

Dive Deeper: Facebook Ads E-commerce Case Studies that Increased ROAS Facebook Ad Specs: Facebook Advertising Formats The Facebook platform offers a variety of advertising formats, allowing you to select the best configuration to effectively deliver your brand messaging and connect with your target audience.

Paid Content 89

Paid Content Advertising Agencies Facebook Advertisements 89

Single Grain

AUGUST 18, 2023

Optimizing Your Website for Search Engines Since 53% of website traffic comes from organic search engine results , it’s still integral to optimize your website for SEO: Remember to: Always perform on-page tactics, such as using keywords in page titles, URL slugs, and headings. Results Axios HQ experienced a 24% increase in lead submissions.

Case Studies 98

Case Studies Case Study Paid Content Paid Search Agency 98

Single Grain

AUGUST 25, 2020

You will be able to see which ads got you the highest CTR (click-through rate), ROAS (return on ad spend), and purchases: You can filter the data based on location, gender, placement, device, KPI, etc., This will ensure that your ads reach more people and you generate a higher ROAS. Tool #8: Rebrandly.

Paid Search Agency 145

Paid Search Agency Facebook Budget Programs Ads 145

Brandpoint

JUNE 24, 2021

CTR: Clickthrough Rate. According to Google , “CTR can be used to gauge how well your keywords and ads are performing.” ” To find the CTR, divide the number of clicks your ad receives by the number of times your ad is shown. So, clicks / impressions = CTR. H1, H2, H3: Header Tags.

Paid Content 118

Paid Content Lead Ranking Top of Funnel CMS Development 118

Single Grain

JUNE 16, 2023

Bidding on local keywords, including those featuring a city or zip code, will draw more foot traffic into your store. Since 46% of Google search engine results are for local information , these businesses can increase visibility and foot traffic with a local online ad. This is why the CTR for video ads is 7.5x

Paid Content 52

Paid Content Advertisements Advertising Mobile Advertising 52

Convert

APRIL 12, 2022

No dearth of traffic for e-commerce A significant hurdle with A/B testing is not having enough traffic which means results can be biased. A 7 figure Shopify store easily gets hundreds of thousands of visitors, but a series D B2B company would probably get ¼ of that traffic. More traffic ? But perhaps you’re not there yet.

Marketing Attribution 52

Marketing Attribution Multivariate analysis Top of Funnel Lead Ranking 52

Convert

APRIL 12, 2022

No dearth of traffic for e-commerce A significant hurdle with A/B testing is not having enough traffic which means results can be biased. A 7 figure Shopify store easily gets hundreds of thousands of visitors, but a series D B2B company would probably get ¼ of that traffic. More traffic ? But perhaps you’re not there yet.

Marketing Attribution 52

Marketing Attribution Multivariate analysis Top of Funnel Lead Ranking 52

Convert

AUGUST 15, 2022

Test AMP for your Shopify store — If most of your web traffic is mobile, this can be a significant boost to your search engine rankings. Test more persuasive title tags and meta descriptions — Bring real-world benefits to the forefront and see what that does for your click-through rates. For example.

Optimization 59

Optimization Examples ROAS Paid Search Agency 59

Single Grain

DECEMBER 6, 2019

Increased traffic to your web page. Add location tags. 9 Effective SEO Techniques to Drive Organic Traffic in 2019. Better yet, it suggests valuable new keywords that you should target to get more traffic. Target ROAS – Set your sights on getting the best return on your advertising spend. Cost-effectiveness.

Marketing AI 145

Marketing AI Paid Content Trends Enterprise Management 145