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Experts Weigh In on Data Hygiene Best Practices

Zoominfo

Long before cloud-based CRM systems, companies largely relied on manual data entry and cleanup processes. But this can leave your contact and company data fraught with errors and inconsistencies. Although most companies have now adopted some version of a data hygiene strategy, dirty data is still very much alive and well.

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Tips for Preventing Data Decay in B2B Sales

Only B2B

The increasing push toward digital transformation, say 72% of company leaders, has rendered organizations more dependent than ever on data when making critical business choices. In addition, 32% of respondents believe their data is erroneous, and 55% of respondents indicate they don’t trust their data assets.

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ZoomInfo and Salesforce: Meet Your Go-To-Market Success Machine

Zoominfo

You fuel your CRM with powerful deal-making data. And for many companies, Salesforce serves as their CRM and ‘system of record’ for interactions with prospects and customers. And for many companies, Salesforce serves as their CRM and ‘system of record’ for interactions with prospects and customers. Let’s take a look.

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How to Avoid the Spam Trap

Zoominfo

While it’s impossible to avoid spam traps entirely, good data hygiene will help you limit exposure. In most cases, this happens as a result of the sender’s lack of data hygiene , and the consequences can be severe. Clean out inactive contacts in your CRM and marketing automation tool.

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HubSpot Database Decay & Hygiene Strategy Made Simple

Envy

In one of our recent blogs on the HubSpot email health tool I covered the importance of keeping your CRM data clean. Contacts that opt out of your email subscriptions often remain in the email list. You can create duplicates during data migrations or manual inputs. In other words, you need to have a data hygiene strategy.

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ZoomInfo and Salesforce: Meet Your Go-To-Market Success Machine

Zoominfo

You fuel your CRM with powerful deal-making data. With this intel, you can: Identify and target your best prospects Access up-to-date company and contact information Prioritize leads Close more sales And for many companies, Salesforce serves as their CRM and ‘system of record’ for interactions with prospects and customers.

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The Marketing And Sales Data Providers B2B Landscape, Q4 2023: How to Select the Right Provider for Your Needs

Engagio

Data has long been the fuel that powers our most groundbreaking technologies and strategies. Nowhere is this more noticeable than in today’s Generative AI craze and the massive appetite that large language models, or LLMs, have for training data. Intent data : Determine which accounts are in-market for the products you sell.