Buzz Marketing for Technology
NOVEMBER 17, 2011
Long time friend and well respected CMO buddy of mine Romi Mahajan is leaving Microsoft to join Metavana. Romi has been profiled on my blog several times so its only fitting that reached out to find out why. Q: Very cool stuff Romi; thanks for sharing all of this and I will be sure to watch Metavana with great interest!
Marketing Insider Group
JANUARY 29, 2013
If you get just one metric to present to your CEO, it should marketing return on investment (or “ ROMI “). But ROMI does not show something that may be even more important: is your marketing better than your competition? Marketing Metrics In A Social Business. Your goal: shoot for any positive number!
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Valasys
SEPTEMBER 19, 2019
This metric can also be directly correlated with the increase in the number of brand followers on LinkedIn. CTR is a metric that can be directly correlated with the increased number of conversions through the LinkedIn ad campaigns. However, how to set the Social Media KPIs, remains the question that bothers the marketers.
Buzz Marketing for Technology
SEPTEMBER 23, 2008
Expo Ascentium – A model for the agency of the future I spoke to the CMO, Romi Mahajan who explained Ascentium 's go-to-market strategy to me. Romi was also a speaker on Agency 2.0 Finally, an effective learning tool that allows you to better engage, track the engagement, correlate progress to training, and measure ROI.
Content Marketing Institute
APRIL 23, 2018
But more robust analytics tools are available to provide deeper insights, including solutions that automate common measurement tasks for easier ongoing analysis, as well as those that correlate findings across multiple content platforms. Organize your information for easy reporting.
Hinge Marketing
FEBRUARY 9, 2017
There was so much distance between a given marketing strategy and its results that teasing out a correlation between cause and effect was difficult, if not impossible. Return on marketing investment — or ROMI — is a measure of a firm’s marketing efficiency. And chances are, there is some correlation between web traffic and conversions.
Valasys
MARCH 25, 2020
Personalization is the most important causation of sales conversions and bears a positive correlation with the same. Within a superior lead nurturing set-up, the prospects can be smoothly directly down to the sales path for optimizing the sales conversions or the sales revenue. Wrapping Things Up.
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