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The Top Research Organizations for Your B2B Tech Product Strategy

Golden Spiral

Such resources include courses, webinars, assessments, meetings, and publications. official publication of AHIMA featuring multiple articles published daily, white papers, and resources for patients and caregivers. podcasts, webinars, publications, and industry research materials. RSA Conference. RSA Conference.

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20 Blog Posts to Guide Your Event Marketing Strategy

Zoominfo

5 Reasons to Send Employees to Trade Shows and Conferences. There’s no way around it—industry conferences and networking events are expensive. Keep reading for our top five reasons to send your employees to industry conferences this year! From event planning to trade show design, there’s a little something for everyone.

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B2B Lead Generation Blog: Content ideas for lead nurturing and tactics to use

markempa

« Webcast: Closed-Loop Lead Generation & Management | Main | Off topic: Response to meme - 8 Random Things About Me » Content ideas for lead nurturing and tactics to use When it comes to lead nurturing , I find that many marketers get stuck because they lack enough good content to do it consistently. What can you send via email?

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Finding The Right Calls-To-Action For Your B2B Website

Online Marketing Institute

So, gather or create a marketing asset related to /Solution-2 (like a white paper) that you can offer as a download in exchange for your visitors’ contact information. When a visitor clicks on the Call-To-Action, you request contact information (Name, Company, Email, and Phone) in exchange for the white paper.

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The FASTForward Blog " Managing Personal Knowledge: Setting a Foundation for Transformation? : Enterprise 2.0 Blog: News, Coverage, and Commentary

Buzz Marketing for Technology

This site is a companion blog to the FASTforward conference and summit series and is sponsored by FAST. The blog, like the conference series, aims to drive and deepen conversation about how todayâ??s Conference Notes: Three Approaches to Social Computing Platforms. Conferences. FAST White Paper. April 2008.

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6 Tactics For Overcoming The High Cost Of Clicks In B2B PPC

Online Marketing Institute

white paper download vs. request for quote) Here are some specific strategies to minimize the impact of high CPC’s 1. UPCOMING SEARCH ENGINE LAND CONFERENCES Search Engine Land produces SMX, the Search Marketing Expo conference series. Discounts to our SMX conferences. Not all leads are created equal.

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B2B Hubs Or PPC? Are All Leads Created Equal?

Online Marketing Institute

Examples of hybrid Directories and multiple-vendor lead generation sites are MacRAE’S Blue Book and Bitpipe (Bitpipe is not technically an RFQ site, but leads can be fed to multiple vendors when non-vendor-specific content is requested such as a white paper or guide.) Discounts to our SMX conferences.