Convince & Convert

DECEMBER 13, 2023

While there’s no foolproof recipe for turning all your videos into viral pieces, experienced video marketing companies regularly use some simple techniques that can help you as well to connect with your audience on a more consistent basis.

Social Media 150

Social Media Video Marketing Media Eye-Tracking 150

Optinmonster

NOVEMBER 3, 2021

Social media can be one of the best ways to connect with your audience and get your company in front of countless numbers of prospective customers. These types of posts can quickly spread beyond your direct social media followers, especially if you make sharing or tagging friends part of the entry rules.

Social Media 79

Social Media Media Tips Ideal Customer Profiles 79

Optinmonster

MAY 27, 2020

Start with researching the biggest social media platforms like Facebook, Twitter, Instagram, LinkedIn, YouTube, and the newcomer TikTok. If your product is best shown in action, like tech gadgets or fitness equipment, partner with YouTubers to create tutorials and “how-to” videos. Create “Can’t-Miss” Content.

Social Media 128

Social Media Paid Content Social Marketing Advertising Agencies 128

Optinmonster

FEBRUARY 11, 2024

Gamify Your Onboarding A tried and true growth hacking tactic many companies use is rewarding users both for using the product and for bringing in new users. And it’s likely part of the reasons why using an invite-only system for your company or for new feature releases is so effective. FOMO is the fear of missing out.

Paid Content 84

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 84

Sprout Social

AUGUST 10, 2022

Track trending hashtags, topics, music, challenges and more to create viral content with the right influencers. Heepsy is an influencer marketing tool that helps you find influencers on TikTok , Instagram, YouTube and Twitch. Use Smart Tags or create your own lists to find contacts. Stay on top of trends. Key features.

Marketing Budget 113

Marketing Budget Budget Programs Enterprise Management Work Management 113

Convert

NOVEMBER 9, 2020

Everyone wants their YouTube videos to go viral. But, not everyone can have the same success experienced by videos like this one from the Dollar Shave Club, whose story went viral on social media, catapulting the company into a billion-dollar brand. Why Use YouTube in Your Marketing Strategy?

Viral Marketing 105

Viral Marketing Youtube Video Marketing Optimization 105

Outgrow

NOVEMBER 30, 2022

Branded videos – Introduce new products or services, highlight your company culture, or provide more information about your business. Viral videos – Usually very entertaining and shareable, making them perfect for social video marketing. . Include your video’s target keywords in its description, tags, URLs, and others.

Marketing Budget 138

Marketing Budget Video Marketing Marketing & Strategy Marketing Strategy 138

illumin

MARCH 6, 2019

With recent concerns of the Momo Challenge viral internet hoax, some advertisers began quickly pulling back dollars from YouTube. Advertisers need to be clear about why they are buying advertising on YouTube/Google. ” Take the YouTube Kids app that launched in 2015 for example. Move Ad Dollars.

Brand Identity 64

Brand Identity Branding Youtube Enterprise Management 64

Vidyard

AUGUST 9, 2017

And while almost half a million minutes of video are uploaded to YouTube alone every day, not all of it is worthwhile (we rest our case on PewDiePie). Marketers had to tag videos the same way they did images and tagging often couldn’t capture even a fraction of the detail. Consumers’ attention spans are maxed out.

Video Marketing 69

Video Marketing Peer-to-peer Viral Marketing Curation 69

Navigate the Channel

MAY 24, 2023

Have your company or business backgrounder ready and we mean out-the-door prepared. trust the accuracy of a company backgrounder, if it’s not filled it with gobbledygook from your industry and throw-away terms that inflate you and your company, but say nothing about your product.

Word of Mouth 65

Word of Mouth Product Marketing & Strategy B2B 65

Buzz Marketing for Technology

JUNE 27, 2008

Sign in to YouTube now! Sign in to YouTube now! Sign in to YouTube now! I think the biggest barrier to informal learning is a company not wanting to really go into "Why we do it this way." Join YouTube for a free account, or sign in if you are already a member. Sign in to YouTube now! Commentary.

Youtube 100

Youtube Privacy Policies Paid Search Agency Digg 100

Anything Goes Marketing

JANUARY 23, 2007

I've been reading a few articles lately about how some user-generated content ad campaigns such as the one that Dove ran called Dove Cream Oil Body Wash Ad Contest "failed" as it wasn't well received by the YouTube community. It means that YouTube is much more then just a community in itself as Shmuel perceived it.

Youtube 100

Youtube Web 2.0 User-Generated Content Blogger 100

Martech Advisor

DECEMBER 19, 2019

There are a few social media campaigns that go viral and make a real impact on society. Considering the vast quantity of content created by B2B companies, this campaign idea helps you compartmentalize the content distribution process. There is no reason yours shouldn’t. Create a Domino Effect a.k.a. Use Instagram Shopping.

Social Media 118

Social Media Campaigns Media Top of Funnel 118

Online Marketing Institute

DECEMBER 23, 2010

Today, I will touch on a few reasons why Marketers should consider video content creation and Youtube to get found online by the right prospects. B2B content creators should seriously consider creating videos and uploading them to Youtube. In God We Trust; All Others Must Bring Data W. Video is in demand.

Youtube 40

Youtube B2B Marketing Video Marketing Content Marketing 40

Hubspot

JULY 5, 2012

In fact, over 4 billion videos are viewed daily on YouTube , and over 60 hours of video are watched per minute. Oh, and can you make it go viral, too? First of all, what a frustrating question; virality can never, ever be guaranteed. First of all, what a frustrating question; virality can never, ever be guaranteed.

Viral Marketing 28

Viral Marketing Video Marketing Word of Mouth Youtube 28

Vidyard

DECEMBER 17, 2019

The rising popularity of video, along with websites like YouTube and Vimeo, is part of it. Plus, Google’s research found that the most popular queries on YouTube are “how-to” searches—meaning users want to find video answers to their queries. Technology companies often use these to train customers to use their software.

Video Marketing 127

Video Marketing Screencast Work Management Tips 127

Convince & Convert

AUGUST 3, 2017

Your other social media accounts (Instagram, Twitter, Snapchat, Youtube, Pinterest, etc.). The huge advantage of doing that (apart from giving your Facebook audience a separate shopping section where they can access seasonal offers and hot deals) is that you will be able tag your products in your page photos and videos. Enable Reviews.

Facebook 162

Facebook Optimization Work Management Marketing Management 162

Valasys

MAY 6, 2021

Furthermore, the accelerated pace of digital transformation has revolutionized the way companies and people relay their messages to customers globally. People of all age groups have been increasingly using diverse social channels such as Twitter, Facebook, and YouTube and thus are predominantly receiving hundreds of advertisements in a day.

B2B Marketing 52

B2B Marketing Planning B2B Digital Transformation 52

Parse.ly

JUNE 11, 2020

Definition: Paid media is any paid advertising initiative executed by a company. The example below, from 3D printing company Formlabs , shows a Google search ad. If you type in a specific keyword — the company name in this case — this result will show up first on Google. What is paid media? That’s not by accident, of course.

Paid Content 52

Paid Content Media Work Management Eye-Tracking 52

Kapost

FEBRUARY 13, 2017

Proof-positive of this is the many B2C companies that, through video outlets like YouTube and Vimeo, have constructed viral campaigns with the help of social media. But B2B companies should leverage the power of video too, especially in combination with the distribution power of social outlets.

Social Media 78

Social Media ROI Video Marketing Tips 78

Mailmunch

APRIL 27, 2021

Back in the day, YouTube offered six-second ads – a concise and captivating way to gain attention. YouTube relies on in-stream ads. According to research, 4 billion videos are watched on YouTube every day, and about one-third of shoppers will purchase a product after viewing a video ad. Video helps your message go viral.

Paid Content 55

Paid Content Advertisements Advertising Video Marketing 55

Valasys

SEPTEMBER 21, 2021

Starbucks is a well-known coffee company that entered a collaborative social media campaign with Mermaids, a transgender and gender-diversity NGO. Their joint campaign, #WhatsYourName, was implemented on Twitter, Instagram, Facebook, and YouTube in 2020. Brilliant Social Media Campaign Examples to Learn From. WhatsYourName – Starbucks.

Social Media 52

Social Media Examples Campaigns Media 52

Valasys

APRIL 22, 2020

Also, employing branded hashtags is like tagging your content to maintain its discoverability in the future, in case you need to do so. On Twitter, the brands usually prefer using a hashtag for a store location over tagging themselves in their own posts. A company might use the hashtag of another brand for sharing information.

Marketing & Strategy 59

Marketing & Strategy Marketing Strategy Planning Marketing Management 59

Sprout Social

OCTOBER 19, 2016

Most companies don’t host social media contests to give things away with nothing to show for it. If your social media contest is extremely successful, you have the potential to go viral. Unfortunately there is no set formula to guarantee your contest will go viral. Why Create Social Media Contests?

Social Media 95

Social Media Paid Content Media Viral Marketing 95

Anything Goes Marketing

FEBRUARY 24, 2008

Here is a clip I found on Youtube. Webisodes and B2B Companies The budget for this Tassimo campaign is probably out of the reach for most companies and is most likely only doable on the B2C side. However, B2B companies are creating entertaining videos to draw attention to their product and services.

Paid Search Agency 100

Paid Search Agency Long Tail Marketing Microsite Budget Programs 100

The Effective Marketer

AUGUST 2, 2010

The problem is, when a company does very well with a campaign, others come and try to copy the same formula thinking it will also yield higher numbers, but no! Why is it that one company fails miserable while the other gets it right? The solution, it seems, is far more complicated. United States License. United States License.

Social Media 100

Social Media Work Management Marketing Management Marketing Automation Services 100

The Effective Marketer

NOVEMBER 30, 2009

Corporate America usually relies on some form of compensation system which basically uses a reward/punishment method that tries to coerce people into doing what the company wants. And how about your staff or your company’s employees? The videos on their website (embedded below) are some great examples of what they mean.

Marketing Budget Creation 100

Marketing Budget Creation Work Management Marketing Automation Services Marketing Budget 100

WebMarketCentral

AUGUST 1, 2007

Part 1 of this series rated the various types of viral media; this post focuses on promoting your viral content to get maximum exposure and pass-along. Top Viral Promotion Tactics Sending an email to a house list is the most commonly-used form of viral promotion. are the most effective means of spreading viral content.

Viral Marketing 20

Viral Marketing Lead Generation Promotion Web 2.0 20

Vidyard

DECEMBER 17, 2019

The rising popularity of this type of video , along with websites like YouTube and Vimeo, is part of it. Plus, Google’s research found that the most popular queries on YouTube are “how-to” searches—meaning users want to find video answers to their queries. Technology companies often use these to train customers to use their software.

Video Marketing 65

Video Marketing Screencast Work Management Tips 65

Webbiquity

MARCH 24, 2010

About 75% of those surveyed have a company page on a social networking site. YouTube - What do videos have to do with article marketing? YouTube is the 4th most popular website in the world, and videos consistently rank high in the search engines, so the potential to go viral is huge. Share this on del.icio.us.

Social Media 100

Social Media Digg Social Marketing Marketing & Strategy 100

Optinmonster

FEBRUARY 23, 2022

It also allows you to add meta tags, open graph tags, XML sitemaps, breadcrumb navigation, and more. RafflePress has pre-built viral giveaway templates designed to improve engagement and grow traffic. More than likely, your loyal customer base is already talking about your company and referring business to you.

Planning 75

Planning Best Practices Work Management Marketing Management 75

The Effective Marketer

NOVEMBER 6, 2009

We all like stories of companies that mess up and in the process of trying to clean up their act end up messing up even more. And now with social media, there’s no telling who will be the next United to see its market cap hurt because of a blog post or youtube video. United States License. United States License.

Social Media 100

Social Media Work Management Marketing Automation Services Marketing Budget Creation 100

Convert

MAY 31, 2022

Understanding how shoppers think ,” a YouTube channel by Rishi Rawat and Lorenzo Carreri (CRO expert) dives deep into how brands use conversion optimization techniques. Sheertex : A company that makes resilient intimates. Athletic Brewing : A non-alcoholic craft beer company. It’s like four square meets volleyball.

Product 52

Product Best Practices Work Management Paid Search Agency 52

ConvertKit

AUGUST 7, 2020

“By standing for something bigger than what they sell, tuning into customers' beliefs and taking decisive action, companies have the chance to recast their customer relationships and connect with consumers on a deeper level.” Don't forget about tagging other users! ” – Accenture? ? Use hashtags for extra traction.

Organization 69

Organization Peer-to-peer Ideal Customer Profiles Organic Leads 69

Webbiquity

MAY 30, 2010

Ten Reasons NOT to Use Social Media by Sanera People Development Company. Billy Mays’ Resurrectifier Commercial – YouTube. Resco Packer-Viking Week – YouTube. VerticalResponse – Nuthin’ But an App Thang – YouTube. Evian Roller Babies international version – YouTube.

Social Media 100

Social Media Social Marketing Paid Search Agency Advertising Agencies 100

Vidyard

DECEMBER 14, 2015

Is your goal to make the next critically claimed indie romance film or the next viral half-time commercial? NYC based company ‘Next Big Sound’ launched in 2009 and they currently lead the charge in analytics tracking of artists all over the planet. SoundCloud – The YouTube of new music. Who is your target audience?

Trends 50

Trends Video Marketing Lock-In Television marketing 50

Convince & Convert

SEPTEMBER 7, 2010

I wonder how Stratten feels about companies servicing customers differently , based on their online influence? It’s a boullabaise of advice and observations on social media, viral marketing, and customer experience, with a side order of social media how-to. tags: marketing) [.] A tall order, to be certain.

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115