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What Is a Customer Satisfaction Survey? Importance, Types, and Tips

Salesforce Marketing Cloud

How can you find out if your customers are happy (or not) with your business? Ask them in a customer satisfaction survey. After all, insight about the customer experience is critical. You can’t measure customer satisfaction without it. What you’ll learn: What is a customer satisfaction survey?

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Regtech Customer Experience: The Secret to Customer Satisfaction?

CMSWire

Regtech has helped companies with traditional processes while furthering their ability to reshape their internal practices. Continue reading.

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Speed Sells: The Crucial Role of Time in Customer Satisfaction

Drew Neisser

Two out of three customers say that speed is as important as price—making it an essential ingredient of brand success. That’s why it’s time for CMOs to harness responsiveness as a distinct competitive advantage. Don’t miss out on these game-changing insights that could set the pace for your company’s future!

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Does Employee Satisfaction Affect Customer Satisfaction?

Brandpoint

A while back, the business catchphrase of the moment was CX, or customer experience. It’s shorthand for how customers experience your business, from how they first learn about it to interaction, transaction and finally conclusion. That’s a much taller order than giving great customer service. Is it necessary?

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The SaaS Guide to Customer Engagement, Retention, and Advocacy

Want to lead customers down the path to retention and advocacy? After onboarding, most SaaS customers have to find their own way to success—with little more than a few CSM calls (if they’re a large enough account to have one), and a knowledge base to get them there.

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How to Improve Customer Satisfaction with Email Database

Fount Media

There’s no ‘one size fits all approach regarding customer satisfaction. The key is to find the right way to improve your email database use and see how it affects your customers. To do this, you need to identify the problem areas and develop a solution that enhances customer satisfaction.

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Is customer satisfaction really important in B2B?

Savanta

Customer loyalty is critical to any business. Obvious but true, especially for B2B companies who, unlike their consumer focussed counterparts, have a relatively limited pool of buyers to target. This truism sees many B2B companies striving to satisfy and even delight customers. Higher levels of customer service.