Convince & Convert

SEPTEMBER 7, 2010

DJ Waldow Director of Community, Blue Sky Factory @djwaldow [link] unmarketing Thanks a lot Jay. UNcanny Insights From UnMarketing | Book Reviews | Social Media Consulting – Convince & Co… Stratten’s rant against direct marketing – “People still teach courses on how to cold-call better! Seriously honored to be on here.

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115

Convince & Convert

AUGUST 16, 2010

Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. link] Higher Calling Media RT @SadieMHarris Blastoff for My New Social Media Newsletter [link] [link] [link] MyCrowd.ca Im Jay Baer. How can I help you?

Newsletter 114

Newsletter Social Media Media Paid Search Agency 114

Convince & Convert

MARCH 4, 2010

Blogging for Community These blogs seek to guild a consistent readership that interact with the blogger(s) and advocate on behalf of the content on other social outposts. Yet, in much of my social media consulting work corporate blog owners are invariably most interested in total visits and RSS subscribers. Mark, you're spot on!

Webinar Metrics 132

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 132

Convince & Convert

MAY 12, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Would You Try It With a Fox? Im Jay Baer.

Paid Search Agency 122

Paid Search Agency Advertising Agencies CAN-SPAM PR 122

Convince & Convert

MAY 4, 2010

I’m delighted to have had the chance to interview technology consultant and author Phil Simon about how technology and social media adoption is changing companies. As a consultant, you help organizations walk the tightrope of technology adoption and integration. Long and expensive consulting engagements often missed their mark.

Social Media 117

Social Media Enterprise Management Media Webinar Metrics 117

Convince & Convert

JUNE 17, 2010

I love the Twitter culture and community, and I spend quite a bit of time using Twitter. For us, it has helped expand our consulting business, which is a real measure. It also continues to be a reliable conduit for new visitors here at Convince & Convert. Maybe you found this blog from Twitter? Im Jay Baer. How can I help you?

Twitter 126

Twitter Paid Content Paid Search Agency PR 126

Convince & Convert

JUNE 29, 2010

link] Hot In Marketing Cognitive Surplus – Use Social Connectivity to Change the World | Book Reviews | Social Media Consulting – Con. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web.

RSS 119

RSS Paid Search Agency Advertising Agencies PR 119

Convince & Convert

JULY 27, 2010

Those words are often used interchangeably, but they are not the same. Blogging every day doesn’t make you a better thinker or consultant, it makes you faster at WordPress formatting. Business News "Blogging every day doesn’t make you a better thinker or consultant, it makes you faster at WordPress formatting."

Paid Search Agency 117

Paid Search Agency Blogger Advertising Agencies PR 117

Convince & Convert

JULY 28, 2010

link] [link] Hot In Marketing 5 Ways to Turn Helpfulness Into Marketing Greatness | Blogging and Content Creation | Social Media Consulting – C. When I discuss this concept with companies, however, too often I hear something in the realm of “we don’t know what to provide our customers that would be helpful.&#

Social Media 151

Social Media Media Webinar Metrics Marketing & Strategy 151

QuanticMind

APRIL 19, 2017

That’s why the advertising community is seeing new paid marketing channels and optimization techniques evolving. Because of the shift away from one-way communication — from marketers to consumers — toward a two-way conversation, marketers need a more-systematic way to satisfy customer demands and manage word-of-mouth,” says McKinsey.

Analytics 40

Analytics Advertisements Advertising SEM 40

Convince & Convert

SEPTEMBER 14, 2010

But marketers have always reached out to communities in many forms, and each new medium has taken its turn as Holy Grail for customer influence. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web.

Social Media 124

Social Media Work Management Marketing Management Media 124

Convince & Convert

AUGUST 24, 2010

One other thing that I would toss out there…in our community of Social Media, marketing, etc., Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Im Jay Baer. How can I help you?

Paid Search Agency 111

Paid Search Agency PR Advertising Agencies Word of Mouth 111

Convince & Convert

FEBRUARY 11, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is It Curtains for the App Store?

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Convince & Convert

JULY 20, 2010

Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. About a year ago, I wrote a guest post here titled “ Use Online Listening for Competitive Research. link] Seriously. Even before the genre developed. Im Jay Baer.

Social Media 142

Social Media Media Webinar Metrics Marketing & Strategy 142

Convince & Convert

JULY 26, 2010

Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Im Jay Baer. Ive founded 5 companies, and spent 15 years running digital marketing agencies. How can I help you?

Social Media 115

Social Media SEO Marketing Websites PR 115

Directive Agency

JUNE 2, 2017

At Directive Consulting – we embrace a very active philosophy in our learning. For example, we sent most of our PPC experts to the PPCHero conference not to long ago. The post 8 B2B Marketing Conferences to Remember in 2017 (+7 Tactics to Make the Most of Them) appeared first on Directive Consulting.

Paid Content 45

Paid Content Conference Tactics B2B Marketing 45

Convince & Convert

FEBRUARY 19, 2010

I haven't used it, but looks interesting [link] [link] Meylah Community Anyone use NutshellMail? Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. If yes, what do you think? Im Jay Baer.

Social Media 116

Social Media Media Paid Search Agency PR 116

Convince & Convert

FEBRUARY 24, 2010

People use Twitter and FB and other social media sites to provide word of mouth advertising whether it be negative or positive, it is some time of feedback of a product. Anonymous This is really interesting, because not only is Twitter its own culture, yet it is changing the marketing culture. And thanks for the shout out on the blog.

Conference 116

Conference Organization Paid Search Agency PR 116

Convince & Convert

FEBRUARY 10, 2010

Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Here's why: [link] blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. Im Jay Baer. How can I help you?

Social Media 129

Social Media Email Marketing Social Marketing Paid Search Agency 129

Convince & Convert

FEBRUARY 15, 2010

DJ Waldow Director of Community, Blue Sky Factory @djwaldow [link] Graeme White interesting! Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Dare I say the “digital glue?&# Thanks dude. Im Jay Baer.

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Online Marketing Institute

NOVEMBER 8, 2010

Yahoo’s PPC ROI Calculator. Application: Simple PPC (Pay-per-click campaigns) calculator, but limited to B2C businesses. Application: Same limitations as Yahoo’s PPC ROI calculator, but this calculator is a little more detailed, showing a matrix of results for different CPC (Cost-per-click) rates. Format: Web application.

ROMI 40

ROMI Budget Programs Cost Per Click Marketing Budget 40

Convince & Convert

MAY 13, 2010

Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Man: …… your awesome. blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. Im Jay Baer. How can I help you?

Social Media 154

Social Media Media Webinar Metrics Marketing & Strategy 154

Convince & Convert

SEPTEMBER 20, 2010

This is because B2B has a smaller potential customer base, a higher average price point, and a customer decision funnel that is more influenced by word of mouth and reputation. Private brand communities vs. Facebook. In fact, social media can be MORE transformative for a B2B company than a B2C company. Podcasts vs. YouTube.

Social Media 150

Social Media Media Webinar Metrics Marketing & Strategy 150

Convince & Convert

MAY 27, 2010

DJ Waldow Director of Community, Blue Sky Factory @djwaldow [link] Doug Braun The More Things Change, The More Things Change (Jay Baer updates us on Swix, Flowtown, BulbStorm): [link] [link] ckdarby All I could keep thinking was the person on the youtube video sounded like an ultra nerd, sorry =(. Need to … noodle on it a bit.

Paid Search Agency 124

Paid Search Agency Social Media PR Advertising Agencies 124

Convince & Convert

APRIL 15, 2010

Content without community, without approachability, without humanization and kinship is ineffective. I think your point about being involved in the community is the toughest for companies to put their arms around. Of course, content alone is not the answer. link] Joe Pulizzi Really enjoyed this read Jay. link] Matthew Ross YES!

Paid Content 125

Paid Content Content Marketing Paid Search Agency Planning 125

Convince & Convert

MAY 11, 2010

Kennedy 4 Steps to Drive Sales with a Social FAQ | Blogging and Content Creation | Social Media Consulting – Convince & Convert [link] [link] Terry L. Kennedy 4 Steps to Drive Sales with a Social FAQ | Blogging and Content Creation | Social Media Consulting – Convince & Convert [link] [link] Terry L.

FAQ 139

FAQ Top of Funnel Paid Search Agency Social Media 139

Convince & Convert

JULY 6, 2010

Online consumers are savvy and being open and communicative is vital to reputation management. Showcase the strides that the company has made for the cause, whether this means funds donated, awareness raised, consumers reached, beneficiaries helped, communities improved, etc. Rally third-party endorsers to help share your stories.

Social Media 139

Social Media Media Webinar Metrics Paid Search Agency 139

Convince & Convert

APRIL 1, 2010

It’s a good mix of coach-speak, highlights, community service footage, and cheerleader features. In a world where company employees from Legos reward their most die hard fans by engaging with them in their online communities, what better vertical to do something similar than with professional sports? So, I peeked at YouTube.

Social Media 121

Social Media Paid Search Agency Media Advertising Agencies 121

Convince & Convert

MARCH 10, 2010

Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. link] Lisa Alvey Staggering Social Media Insights – The Best of Twitter 20 eBook – [link] (via @jaybaer) <–cool stuff! Im Jay Baer.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Convince & Convert

FEBRUARY 5, 2010

shorten Social Media Consulting & Coaching to just “Consulting & Coaching&# ) and add Search to the end of the nav bar? Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Im Jay Baer.

Paid Search Agency 109

Paid Search Agency Webinar Metrics PR Advertising Agencies 109

Convince & Convert

SEPTEMBER 21, 2010

You have to create content, be part of many communities, and proceed incrementally. Too often we see social media strategies that involve putting photos into Flickr, videos into YouTube or the creation of a Facebook application and then never revisiting the environment to engage with the communities around this content.

Social Media 152

Social Media Media Webinar Metrics Paid Search Agency 152

Convince & Convert

JULY 21, 2010

Protecting Yourself From Social Media Lawsuits – [link] from @bgindra over on @jaybaer's place [link] Hot In Marketing Social Media Lawsuits Protect Yourself From Them | Guest Posts | Social Media Consulting – Convince & Convert [link] [link] lisa mcgrath Protecting yourself from social media lawsuits.

Social Media 156

Social Media Paid Content Media Advertising Agencies 156

Convince & Convert

AUGUST 19, 2010

Allowing for and creating communities. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Engaging people in their passions all helps make the business more meaningful. Im Jay Baer. How can I help you?

Social Media 143

Social Media Media Webinar Metrics Marketing & Strategy 143

Single Grain

FEBRUARY 24, 2020

Get A Free Consultation. Create a community. What better way to get the word out? Maybe even taking it outside of the digital realm via word of mouth. Even a few helping hands among your community can have a real impact (more on that later). 1) Niche Community Promotion. Lead to new partnerships.

Top of Funnel 124

Top of Funnel Blast Campaigns Promotion Marketing & Strategy 124

Convince & Convert

MARCH 25, 2010

Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. "A Social Media Scoreboard That Works" [link] (via @jaybaer) [link] Gregg Morris If you haven't looked at this yet, you might want to. Im Jay Baer.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Convince & Convert

MAY 25, 2010

Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Im Jay Baer. Ive founded 5 companies, and spent 15 years running digital marketing agencies. How can I help you?

Paid Search Agency 124

Paid Search Agency Online Marketing Advertising Agencies Ads 124

Convince & Convert

JUNE 3, 2010

And you know what, he didn't take a week to consult with PR folks or attorneys. arikhanson [link] Christine B RT @inspiredmag: What BP Can Learn from Umpire Jim Joyce [link] those 2 little word mean so much. 2 little word mean so much. DJ Waldow Director of Community, Blue Sky Factory @djwaldow [link] DJ Waldow Really, Jay?

Social Media 158

Social Media Media PR Webinar Metrics 158