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Understanding the Cost of Developing a New B2B Website

Hinge Marketing

For professional services and other B2B organizations, it’s essential to have a website that accurately represents both your brand and your capabilities, while also providing a positive user experience. A well-designed website can increase brand credibility, generate leads, and ultimately drive revenue growth.

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Understanding the New HubSpot CMS Drag-and-Drop Builder and Its Trade-Offs

SmartBug Media

At the beginning of April 2020, HubSpot announced that it had upgraded the CMS portion of its product and given it a new name: CMS Hub. CMS Hub offers benefits for both marketers and developers. One of the big features is drag-and-drop (DnD) pages, which give users greater control over layout without needing developers.

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Key SEO trends for 2024 by Wix Studio

Martech

Industry headlines and random folks on X are happy to remind you that your SEO is “dead” in light of these developments, but the truth is that there has never been a more exciting and dynamic time to be in SEO. The first iterations of mainstream generative AI centered on discovering this new shiny object and what it could do.

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What Is a CMS and Why Should You Care?

Hubspot

What about CMS? It also may be the answer you're looking for if you need a professional website, fast, with limited technical resources. A CMS can help you build exciting, delightful content, resulting in more conversions and lead generation. Why do you need a CMS? Limited Resources. SEO Plugins.

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What is a customer journey map and how to make your own [examples included]

Sprout Social

Do you know what your customers see and do before they purchase from you? All these interactions—from the first ad impression to every “Please help” DM customers send—define your customer journey. Let’s explore what customer journey mapping is and how it helps your brand. What is customer journey mapping?

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10 Best Content Management Systems (CMS) Software in 2020

Martech Advisor

A content management system (CMS) is a software platform that enables users to add, publish, modify, and manage website content without requiring users to have specialized programming knowledge. A CMS provides an intuitive and user-friendly way to manage websites without any hassles by a user. How to Pick the Right CMS?

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Top seven chatbot platforms and tools available

ClickZ

30-Second Summary: By 2020, a Walker study stated that customer experience will overtake price and product as the major differentiating factor. What do customers expect when communicating with a brand? A Walker study stated that customer experience will overtake price and product as the major differentiating factor by the end of 2020.