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The Essential List of Content Marketing Statistics and Data

ClearVoice

eMarketer ). Of all web searches in the United States, clicks on search ads occur less than 3 percent of the time. SEO leads to 20 times more traffic opportunities than pay-per-click on desktop and mobile devices. ( More than half of search traffic comes from mobile devices. eMarketer ). eMarketer ).

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50 Statistics About Retail Marketing and Consumer Shopping Trends

Porch Group Media

More than half (54%) of retailers said the customer experience is their most important area of focus, way ahead of cross-channel marketing (16%), data-driven marketing (14%), mobile (11%), and programmatic buying/optimization (4%). 23% is the online shopping cart abandonment rate on average. eMarketer). In a study of U.S.

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The Ultimate Guide of Digital Marketing Statistics Every Marketer Should Know

Porch Group Media

eMarketer). Fluent) Not optimizing emails for mobile is simply no longer an option. 82% of marketers report increased open rates with rich email personalization. Social media is the most relevant advertising channel for 50% of Gen Z and 42% of millennials. DIGITAL ADVERTISING.

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The Rise of New Video Advertising Formats

Digilant

With the staggering amount of video channels advertisers have to choose from when crafting a media campaign, it is helpful to understand the differences and benefits of each one. Keep reading to learn more about the different video advertising formats advertisers can use to reach viewers. . For Clicks. In-Stream Video .

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49 Noteworthy Social Networking Stats and Facts

Webbiquity

” LinkedIn is tops for B2B marketing, but…not for advertising? Facebook’s mobile user base increased by 15% in 2014 and the number of mobile-only users increased by 34%. 93% of small business owners/marketers use Facebook, ahead of Twitter at 79%. These same marketers are using Facebook ads at a rate of 75%.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

Find the answers to these questions and many, many more here in over 100 engaging and intriguing social, search, content, inbound, email, mobile and other marketing stats and facts from the past few months. B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%).

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Top 10 B2B Display Advertising Strategies for 2020 and Beyond

Martech Advisor

Display advertising is a part of digital advertising that can drive significant long-term results when appropriately implemented. Let’s look at ten B2B display advertising strategies as we head towards 2020. In this article, let’s look at the top ten B2B display advertising strategies for 2020 and beyond.

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