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Effective B2B eCommerce Marketing Tactics: From SEO to Social Media and Beyond

Webbiquity

This list includes tactics from SEO optimization to social media accounts , and more, that can realistically produce a return on your budget and efforts. Getting SEO right requires a combination of technical practices, on-page SEO , strong content development ( don’t rely on ChatGPT ), and link development.

eCommerce 297
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40 Marketing KPIs Your Team Needs to Track

Zoominfo

Supporting current customers is just as important as gaining new ones: Customer lifetime value (CLV) Customer retention — per year or quarter Number of support tickets submitted and resolved Time spent onboarding Churn rate. Digital Channels and Content. What’s digital marketing without digital assets?

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How To Rebrand A Website Without Losing SEO Rankings

seo.co

Whatever your reason may be, it can be scary to potentially lose your rankings, domain authority, and traffic that you’ve spent years building up. The good news is that there are ways to ensure that your SEO performance and rankings won’t be adversely affected when revamping a website. Suppose your website is doing great.

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35+ Marketing Jokes to Brighten Your Day

Zoominfo

Whether your marketing workflow consists of social media, content creation, SEO, event planning, or all of the above, we’ve got a joke for you! How do SEO experts celebrate improved search rankings? He had a high churn rate. They can really drive in traffic. . What do black hat SEOs serve at Thanksgiving dinner?

Planning 272
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The Ultimate B2B Marketing Glossary

Envy

Churn rate. When customers cancel subscriptions or stop buying from your company, they've churned. The Churn rate is the percentage of total customers who churn, and you'll track the churn rate to calculate overall CLTV and refine your marketing to retain these clients. XML Sitemap.

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Is It Time to Reconsider and Reprioritize Your Marketing Metrics in the Time of Coronavirus?

Tomorrow People

Website traffic, for instance, has exploded. As of this writing, inbound marketing champion Hubspot tracks total monthly volume traffic as having increased more than 30% compared to pre-COVID benchmarks. Interestingly, the number of marketing emails sent increased by about 50%, but response rates went down by about 14%.

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Content Strategy

ClearVoice

Your content should not only be high-quality but also optimized for user experience and SEO. Is it optimized for SEO? When creating content, ask these questions: Is it providing value? Is it engaging and well-structured? Is it clear and actionable? Is it proofread and polished? Is it upfront and honest?