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5 Revenue-Boosting Ideas for Agencies Looking to Do More For Their SMB Clients

BenchmarkONE

As a marketing agency hired by an SMB, it makes sense that you would want to do your best to help them grow both brand awareness and revenue. . If your SMB client is an authority on what they do, then why not capitalize on it by hosting pay-to-attend webinars and seminars? Is your SMB client a local company?

SMB 57
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Are SMBs at a Disadvantage in the Content Marketing Game?

DivvyHQ

But SMBs are agile and can, most of the time, get more done faster, and with fewer cooks in the kitchen to slow down production. Let’s explore how an SMB can win in the content marketing game and level the playing field. Plus, if the Goliath in the battle is a public company, then the pressure is always about the company’s stock price.

SMB 79
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Vocus Purchased by Private Equity Firm GTCR: This Could Be Interesting

Customer Experience Matrix

I can think of several reasons for the discrepancy: GTCR isn’t a big software company looking to fill out an existing marketing suite; Vocus sells mostly to small business, not enterprises; Vocus hasn''t created enough buzz. It’s still a modest multiple of 2.4 Those were all added last month.

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Tom Pisello: The ROI Guy: New TCO Calculator: EMC SMB Virtual.

The ROI Guy

Thursday, January 20, 2011 New TCO Calculator: EMC SMB Virtual Solutions Advisor EMC wanted a quick way for small / medium business IT executives and buyers to quantify how virtualized data center solutions could help drive capital cost savings, operations and application management savings and improved resiliency. Latest Research.

SMB 40
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Account-based measurement – easier said than done!

6sense

I’ve seen so many companies happy with their inside sales teams measuring dials and talk time. An account-based orientation still works for SMB targets. At some point I feel ABM is almost a buzz word and just means good marketing – ABM to me now is just practically all my marketing. Caroline Kinlin ). John Graff ).

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Vote for Your Favorites in the B2B Twitterer of the Year Awards

Webbiquity

B2B Small to Mid-Sized Businesses (B2B SMB). • Post on Google Buzz. Nominations can be submitted in 10 categories: • National / International B2B Manufacturer (includes software developers). National / International B2B Services. • B2B Organizations. Business Schools. • B2B Trade Associations. • B2B Publications. • B2B Twitter App.

Twitter 100
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The Beginner's Guide to Customer Targeting

Hubspot

A keyword tracking tool can help you come up with a list of words or phrases that carry buzz among your segmented customers. How can you not only follow suit but individualize this language to suit your company? When you partner with influencers, you are exposing your company to a large fanbase of potential customers.