Albacross

NOVEMBER 13, 2023

Stockholm, Sweden – 13.11.2023 – Albacross , Europe’s leading provider of account-based marketing (ABM) and buying intent data solutions, is thrilled to announce a landmark partnership with Bombora, the globally recognized leader in offering intent data for B2B sales and marketing. “We are excited to partner with Bombora.

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Bombora Account Based Marketing Buyer Intent Intent Data 105

NuSpark Consulting

DECEMBER 18, 2017

Your potential buyers are sorting through an avalanche of content. Despite that, you need e-books, webinars and other information designed to attract leads, walk them through the buying cycle and convert sales. But what if you knew exactly who was in the market for your product, and what they wanted to read or view?

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Buyer Intent Intent ROI Buying Cycle 211

PureB2B

MAY 30, 2022

[In this article we’re going to look at buyer intent data, what it is, how it’s collected and, how you can use intent data to supercharge your marketing and sales campaigns.]. 97% of consumers research products and services before making a purchasing decision. Enter: intent data.

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Buyer Intent Intent Data Intent Work Management 118

Zoominfo

OCTOBER 28, 2020

You may be asking yourself: Wait, ZoomInfo launched a new product then acquired a company with a similar use case? ZoomInfo is Launching Streaming Intent For readers unfamiliar with intent data, let’s provide essential context: intent data uncovers buying signals based on online consumption patterns.

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Zoominfo Intent Data Buyer Intent Intent 100

Zoominfo

SEPTEMBER 15, 2020

Buyer intent data tools make it easier to identify the when and how of a potential prospect’s consideration for purchasing a specific product or service. By monitoring key search terms using cookies, you can pinpoint specific online behaviors that signal an intent to make these purchases. This could be you!)

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Buyer Intent Intent Data Intent Budget Programs 100

Madison Logic

JULY 25, 2023

The award for Product of the Year highlights Madison Logic’s recent momentum and joins additional recognition it’s received for its unique data-driven approach in 2023. Marketers can accelerate deal velocity by influencing the buyers with significant involvement in the decision-making process.

Intent Data 52

Intent Data Buyer Intent Intent Account Based Marketing 52

Madison Logic

JULY 25, 2023

The award for Product of the Year highlights Madison Logic’s recent momentum and joins additional recognition it’s received for its unique data-driven approach in 2023. Marketers can accelerate deal velocity by influencing the buyers with significant involvement in the decision-making process.

Intent Data 52

Intent Data Buyer Intent Intent Account Based Marketing 52

SalesIntel

OCTOBER 20, 2021

While advertisements and cold outreach are common strategies for generating leads, buyer intent data is the future of lead and revenue generation. What is Buyer Intent Data, and Why Should It Be in Your Database? They go online, research, seek answers, and learn about tips, tricks, and products.

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Buyer Intent Intent Data Intent Ideal Customer Profiles 93

6sense

DECEMBER 9, 2021

Gartner found prospects spend 50% of their time getting information from third-party sources, and sales teams can use buyer intent signals to learn about that activity and act on it. Abhishek Shrivastava, Senior Director of Product, LinkedIn. Knowing you’re reaching the right buyers at the right time is more crucial than ever.

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Buyer Intent Intent Data Digital Asset Management Privacy 62

NetLine

OCTOBER 19, 2023

Modern buyers have come to expect—no, crave—personalized experiences in their buying journeys. One way to gain that edge is through buyer-level intent data. In this post, we’ll explore how B2B sales professionals can harness the power of intent data without crossing ethical boundaries.

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Buyer Intent Intent Data Intent Ethics 52

PureB2B

MAY 30, 2022

[In this article we’re going to look at buyer intent data, what it is, how it’s collected and, how you can use intent data to supercharge your marketing and sales campaigns.]. ? 97% of consumers research products and services before making a purchasing decision. Giving you an understanding of their perceived intent.

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Buyer Intent Intent Data Intent Work Management 62

SalesIntel

NOVEMBER 24, 2021

Buyer intent data is becoming an increasingly effective and powerful analytical tool for B2B marketing leaders. B2B buyer intent data uncovers actionable analytics used to find potential buyers interested in a company’s products/services, and determine what products or services buyers may be interested in.

Buyer Intent 52

Buyer Intent Intent Stats Enterprise Management 52

PureB2B

APRIL 21, 2017

This has led to changes in the way brands market their products and services. If you’re familiar with the B2B buyer’s journey , then your business may benefit further from understanding the age-old but somehow underutilized concept of buyer intent. Buyer intent comes down to knowing what makes a great lead.

Buyer Intent 87

Buyer Intent Intent Work Management Marketing Management 87

Zoominfo

JUNE 2, 2021

Layering various customer buying signals on top of each other is a reliable, data-based approach to predict when a prospect is facing a business challenge that your product can solve. Real-time buying signals can boost various sales and marketing activities. These data points flesh out ideal prospects that you can target.

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Buy Zoominfo Work Management Marketing Management 130

SalesIntel

DECEMBER 15, 2021

That problem is an addiction to data, specifically buyer intent data. We don’t plan on curtailing our intent data addiction any time soon, and neither should you. Well, just think of all the good buyer intent data can do for your business! Here are the reasons we don’t plan to quit buyer intent.

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Buyer Intent Intent Intent Data Work Management 52

Martech

JANUARY 11, 2022

“Buyer intent signals are a collection of indicators that tells me whether the account that I am targeting is relevant to my brand or relevant to one of my offerings,” said Hussam AlMukhtar, Senior Director of Strategic Marketing for B2B intelligence platform ZoomInfo, at our recent MarTech conference. Source: Hussam AlMukhtar.

Buying Cycle 117

Buying Cycle Intent Buy Intent Signal 117

Martech

MAY 10, 2022

Today’s B2B buyer cohort, made up largely of millenials, is much more inclined to research products and solutions online. Last year, Forrester reported that about 90% of 650 tech buyers surveyed want vendors to provide content that’s relevant at every stage of the buying journey. Reviews as a gateway to buyer intent.

Buying Cycle 98

Buying Cycle Intent Ideal Customer Profiles Planning 98

Zoominfo

DECEMBER 28, 2020

You’re armed with your prospect’s buying signals, right? What Are Customer Buying Signals? By definition, buying signals are the actions potential customers take that indicate they’re close to making a purchase. They’re customers’ verbal buying signals—the cues your sales agent homes in on when talking to a prospect.

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Lead Ranking Buy Work Management Marketing Management 100

PureB2B

APRIL 21, 2017

This has led to changes in the way brands market their products and services. If you’re familiar with the B2B buyer’s journey , then your business may benefit further from understanding the age-old but somehow underutilized concept of buyer intent. Buyer intent comes down to knowing what makes a great lead.

Buyer Intent 62

Buyer Intent Intent Work Management Marketing Management 62

Marketing Insider Group

JULY 10, 2023

CRM software, buyer intent data, competitive analysis, automation, CMS, and web analytics are vital decision intelligence tools. A program can make the decision and reorder products by considering sales volume, the season, the budget, and any other applicable details. The best CRM products include HubSpot, Salesforce, and Zoho.

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Budget Programs Marketing Automation Services CMS Development Marketing Budget 237

Aberdeen

DECEMBER 20, 2018

The accuracy of buyer intent data depends upon an accurate interpretation of an intent signal. Intent signals are given off by a prospective buyer’s behavior during their web-based research. Adjacent Categories are vital to identifying an early buying journey in the Core. Stage Keywords.

Intent Signal 49

Intent Signal Buyer Intent Intent Intent Data 49

Sword and the Script | B2B

APRIL 18, 2023

B2B content and buyer intent are two of the hottest topics in B2B marketing – and a new study offers some details as to how these are linked. In the process of downloading content, the company also polled 38,000 respondents to ask about the buying process throughout 2022. NetLine captured behavioral data from some 5.4

Intent 95

Intent Buy Webinar Metrics Top of Funnel 95

Aberdeen

JANUARY 24, 2019

Since the dawn of big data, marketers have struggled to accurately detect true buyer intent out of the abundance of data available to them. But a product labeled plug-and-play predictive analytics isn’t the key to a successful, predictive data-driven marketing strategy. Predict Success by Measuring Buyer Intent.

Intent Signal 40

Intent Signal Buyer Intent Intent Purchase Intent 40

Aberdeen

JANUARY 25, 2019

This success story tells an age-old tale, one of a marketing team adrift in a morass of content, who found their way to solid ground by following buyer intent signals emitted by their perfect audience. Do you know which specific companies are currently in-market to buy your product?

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Buyer Intent Intent Data Top of Funnel Intent 40

ClickZ

FEBRUARY 26, 2024

The deep sales platform is a product of LinkedIn Sales Solutions, a division dedicated to enhancing the sales process through technology. The launch of the deep sales platform comes on the heels of LinkedIn’s recent global research, which revealed that only 20% of buyers are in-market for services in a given year.

Buyer Intent 98

Buyer Intent Privacy Intent B2B Sales 98

Aberdeen

DECEMBER 27, 2018

When the concept of buyer intent was first introduced, the mathematics behind it were fairly basic. Practitioners would choose an available stream of web hits, then determine which accounts’ traffic indicated a propensity for interest in a category of product or service. Today’s buyer intent analytics have come a long way.

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Buyer Intent Intent Intent Signal Analytics 40

Aberdeen

JANUARY 28, 2019

Advanced statistical analysis enables market research organizations to derive meaningful insights into key market trends, demystifying buyer intent. Demystifying Buyer Intent with Advanced Analytics. Do the outcomes of Minkara’s research also apply to buyer intent data? improvement vs. 2.9% worsening).

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Buyer Intent Differentiation Analysis Intent 40

Aberdeen

JANUARY 23, 2019

DiscoverOrg (a company you saw on our Who’s Who in Intent Data ) was awarded four “best-of” accolades from G2 Crowd, a peer-to-peer business solutions review platform. DiscoverOrg is a provider of a B2B intelligence platform and real-time buyer intent data, in addition to prospect contact information.

Buyer Intent 40

Buyer Intent Intent Data Intent Account Based Marketing 40

Strategic-IC

JUNE 5, 2019

Created to help SaaS VCs, CEOs, sales and marketing leaders understand how applying buyer intent data to their ABM strategy can accelerate their growth projections, Strategic IC will be attending SaaStr Europa 2019 12-13 June, to showcase our new Buyer-Intent Data Service for Account-Based Marketing.

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Buyer Intent Intent Data Account Based Marketing ABM 67

Martech

SEPTEMBER 7, 2021

Program the ad buys to follow the online buyer around the web, wherever they go. Wouldn’t it be easier to just talk to the online buyer? And it is better suited for B2B marketing, where there are fewer buyers, but spending more to acquire big-ticket items for their firms. Spam the e-mail lists. AI can be overkill.

Product 110

Product Ideal Customer Profiles Top of Funnel Lead Scoring 110

Aberdeen

NOVEMBER 14, 2019

We cover a 2019 market report on Global Buyer Intent Data Tools, the improved ROI of data-driven marketing, 2019 ABM benchmarks, B2B marketing predictions for 2020, and what’s working in intent-based strategies. Buyer Intent Data Tools Market Insights. Data Offers Better Marketing Return on Investment (ROI).

Intent Data 67

Intent Data Buyer Intent Account Based Marketing Intent 67

SmartBug Media

SEPTEMBER 6, 2019

That button, once clicked, would give you a live feed of people in your target demographic who are actively showing intent to purchase a solution that your product or service provides. Identifies who exactly is and is not ready to purchase your product or service. Top Five Competitive Advantages of Intent Data.

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Intent Data Marketing AI Intent Bombora 79

Aberdeen

JANUARY 16, 2019

Confirming buyer intent matters. But confirming a buyer’s fit is just as critical. Even if the lead you’re handing to Sales has high intent to purchase, they won’t be a viable lead if you don’t serve their industry or can’t meet their needs. Buyer Intent Data Must be a Good Fit.

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Buyer Intent Intent Sales Qualified Leads Intent Data 40

SalesIntel

MARCH 22, 2024

This approach shifts the focus away from the SDR and towards the prospect, creating a more engaging and productive dialogue. This makes it easier for the prospect to understand the question and give a meaningful response, leading to a more productive conversation during the call. By leveraging intent data, sales reps ….

Cold Calling 52

Cold Calling Tips Product Enterprise Management 52

Marketing Interactions

AUGUST 8, 2021

Buyers use their buying decision process to figure out how to resolve their problem with the least disruption.”. She’s been working to expose and close the gaps between buying and selling for years—and to share a process for helping people through their uncertainties so they can become buyers. How do they do things today?

Buy 62

Buy Work Management Lead Ranking Marketing Management 62

SalesIntel

JANUARY 26, 2023

Whether you are just exploring B2B data or thinking about buying it, this article will help. You may also use technographic data to understand better the technologies that complement your product or service. Intent Data: Intent data analyze the intent of the people in your target accounts. What is B2B Data?

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Ideal Customer Profiles Paid Search Agency Lead Ranking Marketing Qualified Leads 93

Aberdeen

JANUARY 28, 2019

In a Mintigo blog post , Chughtai explores the ubiquity of AI, the winning power of human + artificial intelligence, and the potential for B2B organizations to use data to drive revenue, particularly by using AI to decipher buyer intent signals. is the key to taking a buyer intent signal all the way to a converted, satisfied client.

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Intent Signal Marketing AI Buyer Intent Ideal Customer Profiles 40