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Identifying ‘Real Opens’ Is Key to Adapting to Apple’s Mail Privacy Protection

Litmus

Apple’s new Mail Privacy Protection features will have widespread implications for email marketers , causing marketers to implement multiple strategies to adapt. However, there’s one solution that can help address several of the challenges caused by Apple’s new privacy protections. That is to segment out Apple Mail users.

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Decoding California’s Privacy Changes: 5 Must-Read Updates for Digital Marketers

Choozle

Attention digital marketers and agencies: California’s recently updated privacy regulations are now in full effect. T he California Privacy Protection Agency (CPPA) has signaled they intend to enforce them quickly. Updated Privacy-Compliance Requirements 1. Privacy policies must be transparent and instructive.

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How the New American Data Privacy Act Will Affect Marketing

Trade Press Services Newsletter

While it is uncertain whether the bill will pass, the message to marketers is clear—national privacy regulations are on the horizon and now is the time to get ready. What the ADPPA Means for Businesses The ADPPA will regulate organizations that collect, process or transfer “covered data.” Unlike existing U.S.

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Prepare for the CDPA: East Coast Meets West Coast as Virginia Signs Privacy Law

Convert

Similar to the California Consumer Privacy Act of 2018 (CCPA) , the California Privacy Rights Act of 2020 (CPRA), and even Europe’s GDPR, the CDPA is the latest development in what has been a watershed year for privacy legislation in the United States. Contractual Requirements in Service Provider Agreements. 25 May 2018.

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Ensure Your Business Looks Good Online

Webbiquity

Before the Internet, making a good first impression often meant face-to-face interactions at business meetings, conferences and lunches. Successful online business people must be proactive in cultivating business on their own by creating a positive public image, being authentic and likeable. ” Get Real.

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Everything Marketers Need to Know About Consumer Protection & Consumer Rights

Martech Advisor

Marketers should know the following eight rights consumers have under GDPR: Right to Information: It provides the data subject the choice to know how a business is collecting and using their personal information and the purpose behind it. The business should also be collecting and managing data of 50,000+ Californian customers.

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Looking for clarity on CDPs: Monday’s Daily Brief

Martech

Good morning, Marketers, how about CDP for service? So what are we to make of Treasure Data’s new CDP for Service offering, described as “the first in a new suite of solutions for applications beyond marketing”? Its purpose is to serve as a platform for all voice, chat and digital customer service systems. Emphasis added.