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Industrial and B2B Customer Engagement Simplified

Industrial Marketing Today

The good news is that you can use a free tool like Google Analytics to get a very good handle on your customer engagement. Let’s see how Google Analytics can help you do just that. These statistics are easily and readily available from your dashboard in Google Analytics. In Google Analytics look at Traffic Sources > Keywords.

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B2B SEO: How to Rank Your Business Website Higher in Search

Single Grain

SEO for B2B organizations puts your products in front of your prospects at the right time because it helps you reach and convert key business decision-makers within companies through specific keywords that they search for while at work. 57% of B2B marketers say that SEO generates more leads than any other marketing strategy.

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B2B Lead Generation Using a Business Blog

Industrial Marketing Today

By increasing the number of indexed pages in Google (Blog pages Google includes in its database of pages considered for ranking for specific keywords). For every 50 to 100 pages of indexed pages in Google, leads achieved double digit growth as seen in the chart below. He is the Founder & President of Tiecas, Inc. –

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Is Content Curation an Easy Way for Content Marketers to Do More.

Industrial Marketing Today

by Achinta Mitra on July 14, 2010 in B2B Marketing Collateral , Content Marketing , Industrial Marketing Strategies , Integrated Industrial Marketing Even though “content curation” is not a common phrase, there’s plenty of discussion to be found on the Internet. Hmmm…not very satisfying. I hit the mother lode!

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199 Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

About 57% of industries have gained a customer through their business blog. Content marketing lead generation figures show that most marketers blog as one of their key content marketing strategies. On average, Google receives more than 77,000 searches per second. Think with Google ). Blogging Stats.

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How Relevant Marketing Content Helps B2B Branding

Industrial Marketing Today

In the Needs Awareness and Research stages (the first two stages of the industrial buying cycle ), buyers use a broad array of sources, including social media, webinars, e-newsletters, Google, Bing, Yahoo and vertical search engines like thomasnet.com and globalsepc.com. He is the Founder & President of Tiecas, Inc. –

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Content Creation Made Easy

Industrial Marketing Today

Google is not the only source of content ideas. an industrial and business-to-business (B2B) marketing communications company in Houston, Texas. Achinta offers his industrial clients marketing for engineers by an engineer. Bottom line – better content comes from better research.

Web 2.0 60