Remove Business Blogging Remove Magazine Remove Promotion Remove Social Networks
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34 Compelling Content Marketing Stats and Facts

Webbiquity

Yet just 31% of Fortune 500 enterprises now maintain an official blog. • Make email a key component. While most content sharing efforts by marketers are focused on the “big four” social networks, most (72%) content sharing done by buyers is on “dark social”–primarily email and apps. •

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4 Ways The B2B Buying Process Has Changed in 2015

Crimson Marketing

Brand research: “Over 70% of B2B buyers use social media as a research tool. This typically means following potential suppliers, engaging with their content and advice, and analyzing the feedback of their social networks. The Buying Process is More Competitive. ” Most Influential Research Channels.

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Online Reputation? 4 Tips

Writing on the Web

By taking some simple precautionary steps, you can not only reduce invalid criticisms about you, but you can also promote yourself. In fact, having a good online reputation is essential to branding yourself or your business. Just last week, BtoB Magazine Online reported that Dow Jones hired an online marketing company.

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B2B Business Blogging: Separating the Wheat from the Chaff with Matthew Schwartz

Adobe Experience Cloud Blog

For the next post in our series of B2B marketing thought leader interviews , we interviewed Matthew Schwartz, an independent journalist with more than 20 years’ experience working in the media, who is currently a contributing a writer at Crain’s BtoB and BtoB’s Media Business magazines. social selling.

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What the Future Holds for Business Blogging

Hubspot

And because business blogging is one of the most effective ways for marketers to consistently deliver content to their audiences -- and because it''s right in my wheelhouse as HubSpot''s blog manager -- I thought I''d share with you what I think the future of business blogging holds. The Content Marketing Deluge.

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11 Pro Tips for Better Business Blogging

Online Marketing Institute

Solve Your Readers’ Problems Too many companies focus the company blog on promoting a product line and trying to make more sales rather than focusing on solving readers’ problems. link] 11 Pro Tips for Better Business Blogging | Accounting and Small Business /Beverly Shares [.] From Mashable [.]

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How to Match 10 Key Success Metrics to Your Blogging Strategy.

Convince & Convert

This is especially misplaced with group written blogs, where the broad content focus and inconsistent tonality makes RSS subscription less likely. Imagine subscribing to a magazine that was about tennis one month, and about cooking the next month. Blogging success is a slow march, not a mad dash. Mark, you're spot on!