Hubspot

SEPTEMBER 27, 2013

Assignment: Ensure that you never fall behind on your blog by filling out this Excel template that will help you stay organized and maintain a solid blog publishing schedule. Lesson 3: Business Blogging. Confused about where to start with blogging? Blogging can be daunting. Lesson 2: Building Landing Pages.

Landing Pages 28

Landing Pages Planning Inbound Marketing High Quality Lead 28

Hubspot

JANUARY 24, 2012

Depending on the goals of your content, submissions can also be categorized as new leads (if lead gen is the goal) or reconverted leads (if lead nurturing is the goal). Social Media Shares: How many people are sharing your ebook's landing page on sites like Facebook, Twitter, LinkedIn, and Google+?

Top of Funnel 28

Top of Funnel ROI Landing Pages Lead Scoring 28

Hubspot

JUNE 21, 2010

Does your business blog have a unique, recognizable voice? If it doesn't, you could be in trouble, since voice is one of the most important elements of a successful blog , according to our top inbound marketing of the past week. So what is voice, and how can you express it through your blog? Get started today!

Inbound Marketing 28

Inbound Marketing B2B Thought Leadership Blogger Lead Scoring 28

Hubspot

APRIL 6, 2012

While we've always considered ebooks to be one of the best lead-gen content assets at a marketer's disposal, the fact that on-the-go content is only carving out more of a place in today's increasingly mobile world makes them an even smarter choice as a marketing offer. 2) A Visual Cover. 5) A Table of Contents. 8) Visual Elements.

Design 28

Design Top of Funnel Work Management Marketing Management 28

Hubspot

AUGUST 5, 2011

Business Blogging. Offers: Do you notice that certain types of lead gen offers perform better on one social media site compared to another? Perhaps your Facebook fan base is more interested in one topic and your Twitter followers are partial to a different topic. Do numbers in your headlines work well?

Internet Marketing 28

Internet Marketing Tactics Webinar Metrics Top of Funnel 28

Hubspot

DECEMBER 29, 2011

3) I resolve to take advantage of my business blog as a lead gen tool by writing tons more awesome, educational posts. Nearly 40% of US companies use blogs for marketing purposes. In other words, CTAs point traffic to your offers and help you generate leads. Tweet this resolution! ).

Planning 28

Planning Landing Pages Burn Rate Marketing Automation Services 28

Hubspot

APRIL 5, 2013

subscribers to your business blog). After 2 weeks of subscription [vary to taste], automatically email your subscribers one of your most successful pieces of lead gen content. Key Ingredients: Subscribers. 1-2 Email Messages. 1 Lifecycle Stage Status Change or List Enrollment. Key Ingredients: Evangelists.

Marketing Automation Services 28

Marketing Automation Services Marketing Automation Email Marketing Automation 28

Online Marketing Institute

JUNE 30, 2009

Website Grader Badge Connect with Us HubSpot on Facebook HubSpot on Twitter InboundMarketers LinkedIn Group ProMarketers Facebook Group Subscribe to Blog RSS Want to share your Inbound Marketing advice with the community? If blogging truly offers no benefits, big deal. Q: What are your favorite blogs?

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Hubspot

APRIL 26, 2013

When it comes to the role of business blogging in inbound marketing, there''s no question that it fits quite nicely into the ''Attract'' stage of the methodology. Not only can your blog help you bring in qualified visitors that you can convert into leads; it can also be a powerful lead nurturing tool.

Top of Funnel 28

Top of Funnel Business Blogging Marketing Automation Services Sales Qualified Leads 28

Hubspot

MAY 20, 2013

Business Blogging. 32) 62% of marketers surveyed will blog in 2013. 33) 82% of marketers who blog daily acquired a customer using their blog, as opposed to 57% of marketers who blog monthly -- which, by itself, is still an impressive result. 62) Company blogs produced a customer for 43% of marketers in 2013.

Cost per Lead 28

Cost per Lead Stats Inbound Marketing Allocation 28

Hubspot

OCTOBER 21, 2014

They can teach you a lot about your audience while engaging them, growing your reach, driving traffic to your website, and -- drum roll, please -- generating leads! The emails are filled with articles, tips, and tutorials on a personal finance topic of your choosing, from how to start investing to building your business. 4) Courses.

Landing Pages 28

Landing Pages Lead Gen Leads Lead 28

Hubspot

OCTOBER 28, 2016

These are all common problems marketers have with lead generation. Need help diagnosing your website's lead gen issues? 2) You don't offer lead gen content for people in different stages of the buyer's journey. Need ideas for lead gen content? Folks even further down might be ready for a demo.

Lead Ranking 28

Lead Ranking Marketing Qualified Leads Lead Generation Sales Qualified Leads 28

Single Grain

OCTOBER 16, 2019

I know what you're thinking: What business owner has the time to build a blog from scratch? It doesn't matter if you're a one-person-band or the CEO of an international company, the thought of creating a business blog is a daunting prospect. 3 Benefits of Business Blogging. What Is Good Business Blogging?

Business Blogging 73

Business Blogging Linkbait Business Marketing Budget 73

Online Marketing Institute

JANUARY 4, 2011

5 Most Popular Blog Posts Content Marketing: How to get your subject matter experts on your corporate blog (7) Social Marketing: Twitter contest boosts followers 43% (6) Marketing Research: Cold, hard cash versus focus groups (4) Email Marketing: Improve deliverability by deleting subscribers? (4)

B to B 40

B to B Blogger B2B Thought Leadership RSS 40

Hubspot

JANUARY 13, 2014

Blogging is a core component of content marketing, driving site traffic, quality leads, and establishing your position as a thought leader in your industry. Facebook or Twitter Chats? Landing pages are the epicenter of your lead generation. Twitter''s the place to be. Clickthrough Rate. Have you tried video?

Top of Funnel 28

Top of Funnel Content Marketing Planning Content 28

Webbiquity

NOVEMBER 12, 2013

65% of respondents of global business executives say their organizations use social business tools to understand market shifts; 45% to improve visibility into operations; and 45% to identify internal talent. Twitter is the most popular platform in b2b, with 85% of marketers saying they use this. Which lead gen tactics work best?

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100

Webbiquity

NOVEMBER 12, 2013

65% of respondents of global business executives say their organizations use social business tools to understand market shifts; 45% to improve visibility into operations; and 45% to identify internal talent. Twitter is the most popular platform in b2b, with 85% of marketers saying they use this. Which lead gen tactics work best?

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100

Hubspot

JUNE 23, 2011

They think they want to use a platform like blogging or Facebook or Twitter specifically, and they are not a hundred percent sure why. So blogs are really good at this because blogs typically are almost articles, and a lot of business blogs are how-to articles. There are a lot of Twitter chats on topics.

Work Management 28

Work Management Marketing Management Paid Search Agency Advertising Agencies 28