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8 KPIs Every Sales Manager Should Measure in 2018

Hubspot

Client Acquisition Rates. Upsell/Cross-Sell Rates. Client Acquisition Rates. Another commonly used measurement is rate of client acquisition. It’s natural for some salespeople to perform better than others -- but if there are large discrepancies between conversion rates, dig deeper. Upsell/Cross-Sell Rates.

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The Entrepreneur's Guide to Venture Capitalists

Hubspot

Businesses with a small burn rate often don't require much funding to get started because they're cash efficient. For more information on how to put together your early stage investor deck take a look at these sample templates from Techstars. To learn more about startups, read about startup burn rates next.

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B2B Paid Social Benchmarks: What We Learned From $15M in Spend on Facebook and LinkedIn

Metadata

Click through rate (CTR): CTR is an early indicator of the relevance and appeal of your campaign to your target audience. There are also some offers, like demo requests aimed at a retargeting audience, that can be more efficient on LinkedIn. “Learn More” has the highest clickthrough rate on LinkedIn—but also the highest CPL.

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B2B Paid Social Benchmarks: What We Learned From $15M in Spend on Facebook and LinkedIn

Metadata

Click through rate (CTR): CTR is an early indicator of the relevance and appeal of your campaign to your target audience. There are also some offers, like demo requests aimed at a retargeting audience, that can be more efficient on LinkedIn. “Learn More” has the highest clickthrough rate on LinkedIn—but also the highest CPL.

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How to Create a Winning Sales Prospect List

SalesIntel

In fact, doing that is a surefire way to burn yourself out by making countless dials and hearing some “colorful” rejections. Failing to adequately research your prospects and tailor your outreach, shows a lack of effort and may appear generic and impersonal, leading to low engagement and poor response rates.

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How to Evaluate B2B Data Providers

DealSignal

Unfortunately, stories about being burned by data vendors are all too common. A strong sender reputation, created by low bounce rates and high engagement, keeps ISPs from sending your emails to the spam folder. HubSpot suspends users with a 5% hard bounce rate, and most other ESPs are roughly the same.

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40 Top Heatmap and Session Replay Tools Reviewed: The Most Comprehensive Comparison Guide

Convert

It is important to keep in mind that not every heatmap will present you with relevant data , especially if it is not derived from a sufficient sample size. In CRO circles, the sample size to create accurate heatmaps is 2,000 to 3,000 pageviews per page, per device. Overall score (based on our test and analysis): 6/10 G2 Rating: 4.9/5