Anything Goes Marketing

FEBRUARY 13, 2008

Bulldog Solutions has quoted me recently on their BullBlog from my post on using video with email : ``Anticipating concerns about the complexity of video, blogger Chad Horenfeldt of Eloqua notes, "If a three-year-oldcan play Guitar Hero and have it posted to YouTube, your marketing team can handle this." Thanks BtoB Magazine!

Bulldog Solutions 100

Bulldog Solutions BtoB Eloqua RSS 100

Marketing Insider Group

JANUARY 24, 2013

BtoBmagazine – BtoB Online – The resource for # marketing strategists. Eloqua – Eloqua - Eloqua pioneered the Marketing Automation industry, and today is the leader in Revenue Performance Management and modern marketing strategies. NoyesJesse – Jesse Noyes – Managing Editor @ Eloqua.

Twitter 100

Twitter Demand Generation Agencies Paid Search Agency B2B Marketing 100

Hinge Marketing

AUGUST 8, 2013

Oracle Eloqua recently released a report “ Defining the Modern Marketer: From Real to Ideal ,” which reveals insight into the evolution of the marketer’s role. Batista is the Content Marketing Manager at Oracle Eloqua. About the Author: Amanda F. Follow Amanda on Twitter @AmandaF_Batista.

Marketing Strategy 48

Marketing Strategy Marketing & Strategy Eloqua Work Management 48

The Effective Marketer

FEBRUARY 15, 2010

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking The Danger of Email Marketing Benchmarks A recent article from BtoB Online about email deliverability reminded me of how dangerous this whole thing of email marketing deliverability numbers can be.

Advertising Benchmark 100

Advertising Benchmark Work Management Marketing Management Planning 100

markempa

MARCH 8, 2006

Watch the recorded webcast now Sponsored by Eloqua , provider of the leading integrated demand generation platform for executing, automating and measuring highly effective B2B marketing programs. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Register for this webcast registration is closed.

Webcast 120

Webcast Ideal Customer Profiles Lead Generation Generation 120

markempa

APRIL 18, 2007

Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License.

Demand Generation Agencies 120

Demand Generation Agencies Lead Generation Marketing Automation Services Demand Generation 120

WebMarketCentral

NOVEMBER 17, 2009

It competes with vendors such as Marketo , Eloqua , Marketbright and Genoo. Sirrius Decisions projects that penetration of marketing automation systems will increase from less than 10% in 2005 to more than 50% of BtoB marketers by 2015. Privately held and self-funded, Manticore has grown at a 50+% clip since 2005.

Manticore 20

Manticore Marketing Automation Services Marketing Automation Automation 20

ViewPoint

FEBRUARY 27, 2014

Eloqua, too, makes a strong case for strategy in its guide, “6 Pitfalls to Avoid in Your Marketing Automation Journey,” which contains the important reminder to avoid putting “too much focus on technology, and not enough focus on buyers.”. Crain’s BtoB magazine named Ruth one of the 100 Most Influential People in Business Marketing.

Marketing Automation Services 120

Marketing Automation Services Marketing Automation Work Management Marketing Management 120

Paul Gillin

JUNE 9, 2011

Among the brands I know that do so are IBM, HubSpot, Eloqua, JetBlue, Cree Lighting and Sybase. I’ve been writing for BtoB magazine for nearly six years, some of it paid and some not. Like many media organizations, they pay less than any of my commercial clients, but I always put BtoB at the front of my priority list.

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BtoB Burn Rate Blogger Sample 50

Online Marketing Institute

JULY 31, 2009

I hadn’t seen the product in a while and was impressed with the UI improvements the Eloqua team has produced. With these changes, I see Eloqua – like many of the other firms I mentioned in my prior post – moving the B2B marketing conversation ahead in an important direction.

Lead Ranking 40

Lead Ranking Lead Scoring Enterprise Management Work Management 40