Buffer

JULY 21, 2022

Some people might choose to make YouTube videos or start a podcast. In the process, everyday creators are building differentiated personal brands outside of a single employer. I like both, and I think they both have different purposes. I wrote a review of Everything I Need I Get From You, a forthcoming book about fandom!

Newsletter 77

Newsletter Internet Marketing Peer-to-peer Social Media 77

SmartBug Media

DECEMBER 2, 2019

Not only is your credit union different than traditional banks and financial institutions, but it’s also different than every other credit union out there. However, there is one commonality you share: a strategic marketing budget. Here are must-have marketing tools and tactics designed specifically for credit unions.

Marketing Automation Services 91

Marketing Automation Services Budget Programs Tactics Cost per Acquisition 91

Single Grain

NOVEMBER 16, 2023

Delays, inefficiencies and rising costs: With a strategy in place, your SaaS content marketing will run like a well-oiled machine, with defined costs, deadlines and expectations for each part of the process. Repurposing content for different formats and platforms can extend its lifespan and reach, maximizing its impact.

Paid Content 98

Paid Content Enterprise Management Webinar Metrics Work Management 98

Hubspot

APRIL 9, 2012

Or maybe your staff does something fun together to unwind -- capture that moment to help differentiate yourself as more than just any old company. If you've ever read a book with a child, you probably know they find pictures more interesting than words; but are adults really that different? Drives User Engagement.

Content 28

Content Social Networks Paid Search Agency User-Generated Content 28

Anteriad

APRIL 25, 2023

One of the components of  inbound marketing. Branding The marketing practice of creating a name, symbol or design that identifies and differentiates a product from other products. Buying group Buying groups are a collection of people with different job roles, who all have input into a buying decision.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Anteriad

APRIL 25, 2023

One of the components of  inbound marketing. Branding The marketing practice of creating a name, symbol or design that identifies and differentiates a product from other products. Buying group Buying groups are a collection of people with different job roles, who all have input into a buying decision.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84

ClearVoice

MARCH 3, 2020

You know creating content is the backbone of your inbound marketing approach, and brand reputation hinges on quality. Bolster your overall marketing strategy and approach. But maybe she’s also browsing protein shake options at health food retailers and the latest HIIT workouts on YouTube. How will it play out?

Marketing Budget Creation 114

Marketing Budget Creation Process Top of Funnel Marketing Budget 114

SnapApp

DECEMBER 14, 2016

Which leads me to: Writing well is hugely critical in marketing. And it's STILL a big differentiator! Ranked #1 Global Digital Marketing Influencer. This is real inbound marketing - no need to mention sales. How Content Marketers ditribute their content across Social Media. Back to top. Sam Hurley.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62

LeadSquared

APRIL 14, 2016

How do you write different content based on the lead stage funnel? How do you differentiate what content is supposed to be for whom? In the case of B2B, a blog post around ‘digital marketing’ might interest Marketing Professionals. Further, the content for people in different stages would be different as well.

FAQ 52

FAQ Webinar Metrics Top of Funnel Work Management 52

Hubspot

OCTOBER 9, 2012

“In many ways, marketing used to be a lot like software development,” wrote marketing technologist Scott Brinker. Yearly plans of a few major initiatives would lumber forward with rigid hand-offs between the different stakeholders -- researchers, strategists, creatives, media buyers, etc. 6) Inbound Marketing.

Planning 28

Planning Web 2.0 Copyright Viral Marketing 28

Single Grain

SEPTEMBER 3, 2019

Content marketing. According to HubSpot’s State of Inbound Marketing study, simply increasing the amount of content you produce leads to greater customer acquisition: 55% of marketers say blog content creation is their top marketing priority. TED has had significant growth as a result of content marketing.

Paid Search Agency 106

Paid Search Agency Paid Content Content Marketing Companies 106

Industrial Marketing Today

NOVEMBER 17, 2010

As a result, many industrial companies remain in the dark about the power of content for inbound marketing. If you Google “definition of content marketing,” it will return 4,760 results. Obviously it means different things to different people. Content takes care of branding too.

Co-Registration 60

Co-Registration Content Marketing Paid Search Agency Content 60