Convince & Convert

JULY 17, 2015

Recently I conducted and published a survey capturing the input of 4,000 of the top bloggers on marketing partnerships. One of the key takeaways was that the majority of bloggers want to work directly with the brands. Once a big-time marketer who did plenty of his own blogger outreach , now James is an influential blogger himself.

Blogger 147

Blogger Planning Outreach Press 147

ClearVoice

MARCH 26, 2020

A communications agency is just that, a team of copywriters, bloggers, journalists, photographers, videographers, designers and anyone else who is ready to communicate your business’s values through content. Think of these folks as the masons forming the foundation for your marketing outreach. Communications or media agency.

Advertising Agencies 71

Advertising Agencies Paid Search Agency Ad Agencies Top of Funnel 71

BuzzSumo

JANUARY 19, 2021

Here, at BuzzSumo we obsess a lot about outreach, and we know a lot of inbound marketers do as well. Learning outreach strategy from experts. I decided to interview 15 inbound marketers, and ask them how they develop their outreach strategy, and their 1 greatest outreach challenge. What’s the goal of the outreach?

Outreach 114

Outreach Marketing & Strategy Tips Blogger 114

Webbiquity

AUGUST 9, 2016

Recent stats reported by Onalytica explain why marketers are rushing to incorporate influencer research and outreach: 84% of marketing professionals now use influencer marketing as a tactic. Here are 28 of the best tools for influencer research and outreach. ” — PR Daily (PR Tools). ” — PR Daily (PR Tools).

Marketing Automation Services 100

Marketing Automation Services Budget Programs Marketing Budget Enterprise Management 100

Optinmonster

JANUARY 14, 2024

It’s particularly beneficial for website owners, bloggers, and small businesses looking for an easy-to-use yet effective solution to boost their site’s search engine ranking and online visibility. The plugin integrates with a wide array of email marketing services, facilitating seamless lead capture and nurturing.

Marketing Automation Services 97

Marketing Automation Services Enterprise Management Work Management Marketing Management 97

Hinge Marketing

DECEMBER 13, 2013

This process is known as “blogger outreach.” ” Simply put, blogger outreach is a combination of a PR campaign and a linkbuilding campaign. But you are also building relationships with bloggers, many of which are influencers in the blogosphere and specific industries. Begin outreach.

Blogger 48

Blogger Outreach Campaigns CPA 48

seo.co

JANUARY 8, 2021

As a business or blogger, positive PR and online exposure is a must. The year was 2008 and PR aficionado Peter Shankman noticed a shift in the marketplace. At first, he simply compiled a daily digest of the requests he got and sent them out to his rather large subscriber list of experts and PR professionals. What is HARO?

Link Building 69

Link Building SEO Ad Building Blogger 69

Optinmonster

JANUARY 14, 2024

It’s particularly beneficial for website owners, bloggers, and small businesses looking for an easy-to-use yet effective solution to boost their site’s search engine ranking and online visibility. The plugin integrates with a wide array of email marketing services, facilitating seamless lead capture and nurturing.

Marketing Automation Services 52

Marketing Automation Services Enterprise Management Work Management Marketing Management 52

WebMarketCentral

DECEMBER 6, 2007

Begin the plan with a high-level state of the market overview, business objectives, and marketing and PR objectives to support those business goals. Marketing & PR Strategies These are high-level statements of how prospects will be reached, such as "Increase awareness and build credibility through PR."

Planning 20

Planning Marketing Plans Paid Search Agency Banner Ads 20

Sprout Social

APRIL 28, 2022

PR and media tools. Rather than craft individual updates or captions, the platform provides templates, inspiration and creative options to boost your social posts messages in the most engaging way possible. Tools like Muck Rack make the process of finding relevant outreach targets and pitching them faster.

Budget Programs 92

Budget Programs Enterprise Management Tools Work Management 92

Biznology

JANUARY 7, 2014

A majority of my revenue is generated from blogger outreach, namely long-tail and deep-dive, outreach that extends all the way into the thousands of bloggers. As part of the client service work on behalf of my clients I have engaged with many thousands of bloggers over the last decade. Mark my words.

Fulfillment 80

Fulfillment Blogger Advertising Agencies Paid Search Agency 80

Single Grain

JULY 6, 2021

The primary responsibilities of the CMO include market research, PR and brand management, pricing management, product marketing, and marketing communications. Moreover, knowledge of influencer marketing platforms, Google Alerts, and blogger outreach programs are necessary. Example CMO Job Description Template.

CMO 52

CMO Paid Content Paid Search Agency Work Management 52

Optinmonster

APRIL 27, 2020

Create a strong outreach email to various podcast hosts and offer to be a guest. Stick to reaching out to online news sources and PR agencies to let them know that you have a great product to promote. This is a platform where journalists and bloggers post about PR opportunities for small businesses.

Paid Content 91

Paid Content Promotion Webinar Metrics Product 91

Biznology

AUGUST 20, 2013

Digital PR and social media marketing may well be the new SEO. Online Engagement and Blogger Outreach. I recently spoke to a bona fide, traditional, PR executive (for the most traditional PR industry, pharma) and he told me that everyone’s still deeply afraid of the unpredictable nature of the organic blogosphere.

Paid Content 80

Paid Content Google De-duplication Digg 80

Content Marketing Institute

DECEMBER 24, 2018

At most companies, that’s covered by PR and analyst relations teams who work to earn coverage from journalists, bloggers, and top-tier analyst firms. SAP began its influencer marketing outreach like all of us should — introducing yourself, complimenting the influencer’s relevant work, and asking how they engage with brands.

Top of Funnel 89

Top of Funnel Content Marketing Planning Click Rate 89

Hubspot

DECEMBER 14, 2016

Gather Insights via External Outreach. If you're looking for an outsider's opinion, try doing some outreach to journalists or various digital publications that have previously covered some of the campaigns you analyzed above. Then it came down to outreach. Check out these content marketing planning templates to get started.

Planning 36

Planning Campaigns Sample Press 36

Single Grain

JULY 1, 2021

Most bloggers feel they must add those links and that it's a sacrifice they have to make in order to appease the oh-so-cruel Google God. When you think about the major characteristics of shady bloggers, one common trait they all share is that they never link out to anyone. 1) Link Out to Small-Time Bloggers. Well, no more!

PageRank 140

PageRank SEO Marketing Budget Lead Scoring 140

Hubspot

APRIL 20, 2012

The more you link to others, the greater likelihood one of those bloggers will return the favor. If you create a comprehensive resource list, it will be easy for other bloggers to link to it in their own posts instead of rehashing and curating all that content themselves. 12) Create templates. Use Your PR Skills.

Ad Building 28

Ad Building Advertising Agencies Case Study Case Studies 28

Scoop.it

NOVEMBER 2, 2021

Access to valuable gated assets like templates and calculators. Templates calculators video tutorials other instructions. For marketing and reach, use digital PR. B2B content marketing teams, on the other hand, are usually required to conduct their digital PR. Effective backlink outreach with incentives.

Paid Content 91

Paid Content CMS Development B2B Marketing Marketing & Strategy 91

Hubspot

MAY 26, 2021

The more you link to others — especially when you do it in a consistent, opportunity-driven way — the greater likelihood one of those bloggers will return the favor. If you create a comprehensive resource list, it'll be easy for other bloggers to link to it in their own posts instead of rehashing and curating all that content themselves.

Link Building 101

Link Building Lead Scoring Lead Ranking Webinar Metrics 101

Single Grain

MARCH 27, 2020

Identify popular bloggers and social media profiles that are a hit with your audience. Cold Email Templates that Get Responses. For example, entering the keyword “PR Pitch” comes up with nine different ideas: PR pitch example. PR pitch email example. Fashion PR pitch example. PR pitch email.

Paid Content 133

Paid Content Paid Search Agency Work Management Keywords 133

ClearVoice

AUGUST 13, 2019

Even when a blogger shares a link in his or her post, a site owner may ask for the removal of the link if the blog’s domain authority is low. Whether you do it via digital PR, traditional outreach or any other method; relevant, genuine links are still key to improving your standing with Google. Guest blog.

Link Building 78

Link Building SEO Ad Building Marketing & Strategy 78

Directive Agency

JULY 26, 2016

Are you a national that needs digital PR and authority building? Does the proposal feel and look templated? Link Building / Attraction ( increasing domain authority through outreach and PR). An agency with a brilliant content marketing and outreach team but limited technical SEO experience would be the right fit.

Paid Search Agency 76

Paid Search Agency Advertising Agencies Ad Agencies SEO 76