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B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging

Webbiquity

I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. I love LinkedIn. Now, there’s so much spam on LinkedIn that it’s harder to build these casual connections. But as a B2B marketer, I’m going to put my time and my money on LinkedIn.

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Youth, Lead Quality, Social Selling, Inside Sales and Outbound Marketing

ViewPoint

The interviews are available on our blog and YouTube channel. Nick Stein, SVP of Marketing at Vision Critical Vision Critical is the world''s leading provider of insight communities, currently supporting over 650 brands worldwide. Matt Heinz, Heinz Marketing, The Quality of Sales Leads is Abysmal. percent were quality.

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What Is Content Seeding & How Does It Work? [Examples]

Hubspot

But instead of planting zucchini seeds, marketers plant content to grow brand awareness and leads. Cooking magazine Bon Appetit has a wildly popular YouTube channel (4.7 Mandy McEwen x LinkedIn Marketing. Musician Louis Tomlinson recently collaborated with Twitter to run a Q&A on YouTube. Content seeding.

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Socialympics: How Social Media and Blogging Has Boosted Sports Media

Convince & Convert

Who needs to catch ESPN’s Sportscenter now that highlights are put on YouTube within minutes after the play? Dump your local sports section in the paper and hop on your iPad to read sports opinions from your favorite bloggers. Google+ and the Independent Sports Blogger. Facebook is the new hub for fans.

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5 Proven Strategies for B2B Social Media Marketing

Online Marketing Institute

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 The following five case studies lend insight into how B2B marketers can use social media to generate leads, create specialized communities, improve SEO, become knowledge sources, and strengthen marketing campaigns.

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What the Future Holds for B2B Social Media Marketing

Online Marketing Institute

On the contrary, a lot of these companies have found social media to be extremely useful in generating leads, performing market research and establishing themselves as thought leaders. Another 49% said they used social networks to generate leads, 46% for customer feedback, 35% for advertising and 29% for market research.

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83 Exceptional Social Media and Marketing Statistics for 2014

Webbiquity

What do 40% of B2B buyers say about LinkedIn, that only 19% say about Twitter? 40% of B2B buyers say LinkedIn is important when researching technologies and services to purchase; 19% say the same for Twitter. The top three social networks used by B2B marketers are LinkedIn (91%); Twitter (85%); and Facebook (81%). SocialTimes ).