Writing on the Web

JULY 7, 2010

There’s no doubt that social proof is one of the key ways people decide to buy or try your products or services. There are a couple key persuasion triggers to remember when composing sales content: Social proof. That’s right, social proof works. If you don’t have social proof, yet, then so be it.

Ning 100

Ning Advertorials Trigger Marketing Ethics 100

Writing on the Web

JULY 8, 2010

Based on what I hear from clients and colleagues, I’m going to speculate some of the reasons this may be so: Web marketing is complicated: Although tools (blogs, sales pages, shopping carts, audio and video, email marketing) have become more user-friendly in the last few years, there’s a lot more to do (social sites).

Ning 100

Ning Content Marketing Digg Buzz 100

Writing on the Web

JULY 26, 2010

Blog this on Blogger. Add this to Ning. Related posts: 4 Time-Saving Tips for Social Media Marketing. You can’t go wrong with either of these four resources. Let me know what you think about all this, and about how your readers find you online. Share this on Bebo. Add this link to Box.net. Share this on del.icio.us.

Ning 100

Ning Business Digg Buzz 100

Writing on the Web

JULY 9, 2010

By doing so, Dow Jones’ customers get the privilege of responding to blog posts, news and any mention of DJ in social networks. There’s no doubt that Dow Jones has teams of workers keeping an eye on the internet for any mention in news, on blogs and social networks. We’ve come to a point where “social” networks are almost a misnomer.

Tips 100

Tips Ning BtoB Digg 100

Writing on the Web

JULY 13, 2010

Search Engine Optimized content on blogs, web pages, articles, social media profiles. Blog this on Blogger. Add this to Ning. Tags: Attracting Clients Content Marketing Online Marketing Pathway to Profits blog content blog marketing blog writing content marketing with blogs converting readers to clients web marketing.

Content Marketing 100

Content Marketing Ning Ideal Customer Profiles Digg 100

Writing on the Web

JULY 12, 2010

You can’t get results from all the content you’re creating and publishing on your blog, e-newsletter, social media sites, unless eventually you send people to a landing page and ask them to take action. Blog this on Blogger. Add this to Ning. Short answer: a landing page. Also known as a sales page, squeeze page).

Landing Pages 100

Landing Pages Rules Content Marketing Ning 100

Writing on the Web

JULY 15, 2010

The name will remain the same, but the tag line will read, “ How to Use Online Content Marketing to Get Found, Get Known, and Get Clients.&#. You might notice there’s nothing in my new tag line that mentions blogs, blogging, or WordPress. The social ‘Net gives voice to people. Blog this on Blogger.

Content Marketing 100

Content Marketing Ning Work Management Content 100

Writing on the Web

JULY 27, 2010

Design : Clearly identified tag line to explain who the blog is for, what the benefits are from reading it, and who the author is. Action : No easy way to retweet a post, or share to other social sites. Outreach: Often bloggers aren’t using social media connections to feed their blog posts automatically.

Traffic 100

Traffic Work Management Marketing Management Content Marketing 100

Writing on the Web

JUNE 29, 2010

I know there are many who feel it’s just too overwhelming to learn, especially now with all the social media chatter. Blog this on Blogger. Add this to Ning. 4 Time-Saving Tips for Social Media Marketing. So, no, the Web hasn’t changed the way most people do business. Just some of us. Share this on Bebo.

Ning 100

Ning Business Digg Buzz 100

Writing on the Web

JULY 28, 2010

It’s called social proof. Social proof is one of the most powerful mechanisms for triggering buying decisions. We are heavily influenced by social persuasion, we can’t help it. Does social validation work for businesses selling services and experiences? Where are you providing social proof?

Ning 100

Ning Trigger Marketing Digg Buzz 100

Writing on the Web

JULY 22, 2010

Blog this on Blogger. Add this to Ning. Is the Social Web Changing How We Write? Tags: About Blogs Attracting Clients Content Marketing Getting Read On Writing Better blog writing Writing for the Web. Blogging may not take that long, but the more you do it, the better you get. Share this on Bebo. Add this link to Box.net.

Creativity 100

Creativity Tips Ning Digg 100

Writing on the Web

JULY 19, 2010

Provide stories, examples, client testimonials, social proof. Blog this on Blogger. Add this to Ning. Tags: Content Marketing Writing Speeches content creation persuasion writing speeches. Define your objectives (teach something, persuade an action, entertain). Explain the problem and how it shows up. What do you think?

Process 100

Process Ning Digg Content 100

Buzz Marketing for Technology

SEPTEMBER 15, 2010

By extension we also want emerging conversations on Social Media’s impact on Business Communications (perhaps that is a Tier 2 conversation) or even further out, the impact of Video on Business Communications (perhaps a Tier 3 conversation). Blog this on Blogger. Add this to Ning. Stumble upon something good? Share this on Bebo.

PR 100

PR Conversion Ning Digg 100

Writing on the Web

JUNE 15, 2010

Why Twitter Is Such a Powerful Social Media Platform , this week’s guest post by Phyllis Zimbler Miller , When I first heard Twitter mentioned two years ago – in a teleseminar with the BlogSquad! – Blog this on Blogger. Add this to Ning. 4 Time-Saving Tips for Social Media Marketing. Her main blog is at [link].

Twitter 100

Twitter Ning Digg Ideal Customer Profiles 100

Writing on the Web

JULY 2, 2010

He will be all over the board, start-ups, social media, politics, (usually on the left), internet, telephony, etc. Blog this on Blogger. Add this to Ning. Blogging about those things that are part of the authors passions, likes, dislikes, opinions etc. allows followers to connect with the blog. OK he doesn’t do food.

Personalization 100

Personalization Ning Business Digg 100

WebMarketCentral

JANUARY 18, 2008

My last post listed several of the best news articles from 2007 on how to effectively use social networking sites for marketing. Here are some of the best blog posts on social networking and social media marketing strategies and tactics.

Linkbait 20

Linkbait Social Media Ning PageRank 20

Hubspot

JULY 23, 2010

Bloggers – Who is writing? The most popular kind are list of: recommendations, popular posts or articles by tags. Social Media – This seems like it should be common sense by now, but many bloggers still seem to miss out on this one. If so then include Reddit and Digg. Focus on the "who" of your blog.

Business Blogging 28

Business Blogging Webinar Metrics RSS Ning 28

Buzz Marketing for Technology

JUNE 27, 2008

Social Media U: Take a Class in Social Media. Social media. Whether youre socializing on Facebook , updating Twitter , or just adding a new bookmark to Ma.gnolia , social media has become an integral part of our daily lives. Welcome to Social Media U. Written by Sarah Perez / May 21, 2008 7:00 AM. /

Social Media 100

Social Media Class Web 2.0 Media 100

Webbiquity

JULY 26, 2010

The B2B Marketing Zone has really taken off over the past few months with the recent addition of numerous great bloggers. the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. SazBean ( Social Network Analytics Measurement Social Media ). June 8, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Convince & Convert

MARCH 9, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Are You Taking Social Media Shortcuts?

Social Media 135

Social Media Media Webinar Metrics Marketing & Strategy 135

B2B Marketing Zone Posts

AUGUST 3, 2010

The following are the top items from featured sources based on social signals. True Confession: I Don’t Have a Social Media Strategy - Dianna Huff - B2B MarCom , July 22, 2010 Social media gurus tell you to have a strategy. 8220;You must have a strategy before you begin social media,&# I say at my talks. Dead wrong.

Ning 40

Ning Paid Content Facebook Sales Management 40

Writing on the Web

JULY 21, 2010

Blog this on Blogger. Add this to Ning. Is the Social Web Changing How We Write? Tags: Attracting Clients Content Marketing Getting Read On Writing Better Online Marketing blog content blog writing content marketing with blogs converting readers to clients Writing for the Web. What do you think? Share this on Bebo.

Ning 100

Ning Digg Content Buzz 100

WebMarketCentral

JUNE 30, 2008

Two weeks ago I shared some online marketing/PR wisdom from GM's social media guy, Christopher Barger. Most important social networking tools: Chris hates Twitter (another thing we agree on!) It can help monitor what's being written about your company, product or service, and help you pick up on which bloggers to follow.

Ning 20

Ning Digg Lock-In Tagging 20