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Digital and Dollars – Successfully Adding Online Marketing to Your.

Convince & Convert

I was there speaking at the Counselor’s Academy PRSA annual conference. What other aspects of the marketing services business are likely to grow like that? 5 Key Success Factors There are 5 critical components for agencies to successfully develop and sell online marketing capabilities: Broaden Your Horizons.

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6 Required Competencies for Social Organizations | Conferences and.

Convince & Convert

link] [link] Steve Farnsworth 6 Required Competencies for Social Organizations [link] [link] Kevin Wheeler RT @steveology: 6 Required Competencies for Social Organizations [link] [link] Brad 6 Required Competencies for Social Organizations – Now, marketing is the center of American business. Despite the cold you were terrific!

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MarketingSherpa Marketing Summit, Kim Albee of Genoo Talks Social Media Lead Gen

Smashmouth Marketing

This past week was the first in a series of two great conferences, the MarketingSherpa's 6th Annual B2B Marketing Summit 2009 in San Francisco. We published the Top 20 tweets of each day of the conference here: MarketingSherpa Marketing Summit, Top 20 Posts from Day 1 MarketingSherpa Marketing Summit, Top 20 Posts from Day 2.

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MarketingSherpa Marketing Summit, Kim Albee of Genoo Talks Social Media Lead Gen

Smashmouth Marketing

This past week was the first in a series of two great conferences, the MarketingSherpa's 6th Annual B2B Marketing Summit 2009 in San Francisco. Mike: Kim, I've been to four conferences since May and at all four the topic du jour was Social Media, so be ready for a great session! Next week, Oct 5 and 6, will be the Boston summit.

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Best Marketing Strategy Insights of 2009

Webbiquity

Jennifer Laycock previews a free eBook from Valeria Maltoni featuring thoughts on marketing strategy and tactics from 12 online pros including Beth Harte, Christina Kerley and Matt Dickman. 101 Tips from 50 Small Business Bloggers by Open Forum. What made the Digital Marketing World-Go-Round?

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The Danger of Email Marketing Benchmarks « The Effective Marketer

The Effective Marketer

MarketingSherpa Email Benchmark Guide: [link] Mailer Mailer Email Marketing Metrics Report: [link] Epsilon Email Trends Results: [link] MailChimp Email Marketing Bechmark: [link] Bronto Email Statistics: [link] As I said, look at them but don’t bet on them or try to set your goals based on what others are supposedly doing.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

The new Interactive Marketing Hub that ExactTarget previewed at their conference last week is going to enable companies to sort all of this out for the first time. It speaks further to a company needing a well-rounded online marketing strategy. Email is the foundation for any online marketing campaign.