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Social Media and the Perils of Monetization

B2B Memes

Are profits and social media compatible? Does making money from a friendship make it less social? For B2B professionals, mixing social media and business requires a delicate balance of giving and selling, sharing and monetizing. To my mind, neither of these changes has any effect on the social aspects of his blog.

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A Checklist for a Good Blog

Writing on the Web

After I got home from our Publishing at Sea cruise, I checked out the good blogs of our amazing group of authors , including those of our experts, like Judith Briles ! Of course, as writers, they all had important things to say on their blogs. An email subscription sign up button such as an RSS icon. They’ll love you for it.

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Overcoming a Dry Spell: 8 Sources for Blog Inspiration

Biznology

Photo credit: Wikipedia. Sometimes the best blogging ideas come from creative places. The next time you get caught in a blogging rut, look to these eight places for some guidance. Blogging is a valuable marketing tool that requires consistency. When you are in a blogging jam, take a look at the calendar.

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Five Ways to “Get Real” With B-to-B Social Media

Biznology

are using social media, says a study conducted by iTracks and the Business Marketing Association (BMA). In fact, B-to-B use of social media may have even eclipsed that of consumer marketers, according to another report from White Horse Productions. This is the no-brainer of B-to-B social media marketing.

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Social media writes your biography in real time

Biznology

Image via Wikipedia. That's dandy and catchy, but an often neglected aspect of it is that this online biography is not only being written by the main agent, but by many others sharing the social media space with the author. Most users of social media are probably in between the two extremes. by Aaron Kim.

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Chris Abraham joins Frank Eliason and Shel Holtz on FIR

Biznology

Magic in the form of Shel Holtz , godfather of Digital PR and Social Media Communications, asking me to join him on his globally-popular communications podcast, For Immediate Release (FIR). How will brands, social media marketers, and PR professionals find their way back to the fold? Every once in a while magic happens.

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Alterian Pushes Into Social Media Management with Techrigy Acquisition

Customer Experience Matrix

Summary: Alterian's purchase of Techrigy marks the first integration of serious social media management with marketing automation. Marketing automation vendor Alterian yesterday announced its acquisition of social media monitoring company Techrigy. Others are sure to follow. billion entries.