WriteSpark
AUGUST 6, 2009
In the spirit of openness that is encouraged by social media, many high-tech companies have posted their policies for employee blogging and social media use as public web pages. HP Blogging Code of Conduct. Also useful: The Disclosure Best Practices Toolkit from the Social Media Business Council. .
WriteSpark
FEBRUARY 18, 2009
Social Media. Set the Purchasing Agenda with White Papers » B2B Tech Buyers Like Social Media. Forrester Research is presenting survey results of B2B technology buyers and their use of social media during the buying process. February 18, 2009 in Social Media | Permalink. .
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WriteSpark
MAY 14, 2013
For example, high growth firms focus more on blogging (with a rating over 7), where average growth firms focus on blogging about half as much (with a rating about a 3). It’s interesting to note how social media platforms, such as LinkedIn and Twitter, account for some of the most used tools by average growth firms.
WriteSpark
MAY 14, 2013
For example, high growth firms focus more on blogging (with a rating over 7), where average growth firms focus on blogging about half as much (with a rating about a 3). It’s interesting to note how social media platforms, such as LinkedIn and Twitter, account for some of the most used tools by average growth firms.
WriteSpark
SEPTEMBER 7, 2010
Link to blog posts and social media accounts to allow readers to easily see each expert's other discussion and insights. A few techniques: Give a byline for key content to your technical experts, even if they receive writing help from a copywriter.
WriteSpark
SEPTEMBER 7, 2010
Link to blog posts and social media accounts to allow readers to easily see each expert's other discussion and insights. A few techniques: Give a byline for key content to your technical experts, even if they receive writing help from a copywriter.
WriteSpark
DECEMBER 8, 2009
A lot of discussion on marketing communication, lead generation, and content marketing sites is focused on the more glamorous documents such as white papers, case studies, web articles, and blog posts. Yet the 2009 Media Consumption Benchmark Report from the media/research firm TechTarget found that these media are ranked lower by IT buyers.
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