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How to Create a Landing Page: The Simple Step-by-Step Guide

Hubspot

The other day, I was reading a blog post about using Twitter for marketing. While reading through the post, I noticed an offer for a free ebook about the same thing, and by clicking on it, I was taken to a new page. This page let me know what was in the ebook, how to download it, and the benefits of this content.

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I Wanted to Convert on Your Landing Page, But I Couldn’t. Here’s Why.

Unbounce

I just Googled your solution, clicked your ad, and I’m on your landing page. But while you’ve been following cosmetic “best practices” to tune up your landing page, you’ve been ignoring the most critical factor in conversion rate optimization: me. Maybe a green banner ad drives to a purple landing page.

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How to Perfectly Manage a PPC Campaign [Template]

Hubspot

Identify, build, or refine your campaign's landing pages. Build a keyword strategy based on your research. Here are a few ways marketers could go wrong with PPC management: Coming up with keywords on the fly without doing prior research. Not adding "negative keywords" or monitoring campaigns to avoid wasted spend.

PPC 101
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WordPress Coming Soon Page Examples and How To Make One

Optinmonster

While Coming Soon pages do serve that purpose, they also do much more than that. A Coming Soon landing page is an effective lead generation tool. You can use it in many ways to kick off your marketing campaign before an official product launch, startup, or blog site.

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Black Friday and Cyber Monday Deals on Martech and Business Software for 2021

Webbiquity

An email marketing tool with features to help grow your subscriber list with forms and landing pages; use predesigned templates or create custom emails; set up autoresponders and drip campaigns; segment audiences and tailor messages to each group; and analyze results with campaign metrics. The Dates: Now through November 29.

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What is a Good Landing Page Conversion Rate?

ConvertKit

It’s not enough to simply create a landing page. As content creators and entrepreneurs, we can often find ourselves conversion-hungry because we want to do everything we can in pursuit of landing page optimization. But first, you need to know what an effective landing page conversion rate looks like.

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HubSpot’s Content Hub: How does it impact marketing’s future?

Martech

A fan myself of ChatGPT, I’ve witnessed team trainings on how to use a variety of AI tools to craft content and then put it into your CMS or landing page host for publish and distribution. When you need to whip up a quick landing page, this is a great starting point. Scan your site’s URL to get custom recommendations.