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What is a customer journey map and how to make your own [examples included]

Sprout Social

Do you know what your customers see and do before they purchase from you? All these interactions—from the first ad impression to every “Please help” DM customers send—define your customer journey. Let’s explore what customer journey mapping is and how it helps your brand. What is customer journey mapping?

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10 Best Content Management Systems (CMS) Software in 2020

Martech Advisor

A content management system (CMS) is a software platform that enables users to add, publish, modify, and manage website content without requiring users to have specialized programming knowledge. A CMS provides an intuitive and user-friendly way to manage websites without any hassles by a user. How to Pick the Right CMS?

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The Best Website Building Software for 2020

SmartBug Media

On the hunt for the best website-building software to develop your online presence? It's never been easier to get online, but you'll want to pick the right website builder to help you create a site that matches your business needs. Plugins: There are tens of thousands of plugins that help you add new features to your website.

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Digital Experience Pricing

TrustRadius Marketing

Providing the best virtual customer service is its own art form. A digital experience platform’s goal is to provide you with the tools to improve customer journeys. You can streamline your team’s workflows with analytics, customer management, and automation. What is a DXP? Salesforce Experience Cloud.

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The Most Popular HubSpot Integrations for Advanced Users

SmartBug Media

Many companies make the mistake of just focusing on having the right systems in place, but they forget how to integrate them correctly. Check out my fellow SmartBug Brent Worley’s blog on the 5 steps needed to plan a successful integration project. Customer Relationship Management (CRM). HubSpot and Salesforce Integration.

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SmartTake: What’s New with HubSpot Integrations

SmartBug Media

Today we’re diving into some of the most common questions marketing professionals face when it comes to an integration project. I think we’ve all seen the latest Marketing Technology Landscape Supergraphic by Chief Martec , which showed a total of 8,000 applications and platforms that marketers and sales professionals use on a daily basis.

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How to Create an SEO Strategy for 2018 [Template Included]

Hubspot

However, when it comes to developing and executing a sound SEO strategy for your business, just creating content for the keywords your customers are searching for is both arduous and, well, wrong. Then, grab your free planning template to master on-page SEO. Step 4: Set Up a Blog. What Is SEO Strategy?

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