prospect 
Buzz Marketing for Technology
APRIL 6, 2010
But Facebook? It involves seeing from the front end of the sale all the way to the consummation of the sale and I believe Facebook has or is planning to have some of the most critical elements all on their platform (and all for free!). A very powerful side benefit of being on the Facebook platform. (to
Buzz Marketing for Technology
MAY 6, 2010
Imagine a world where B2B Marketers could target specific decision makers in specific companies using Social Media ads. 1440 targeted me with a personal ad on Facebook that was aimed at just one person – ME. 1440 targeted me with a personal ad on Facebook that was aimed at just one person – ME. Share this on Facebook.
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Buzz Marketing for Technology
FEBRUARY 9, 2010
Trust is not a new thing in the world of sales either – its a fact that people enjoy buying from people that they trust and in B2B Marketing part of our job is to shorten the time spent building trust so sales can have an easier time and focus on selling. This is actually good news for the B2B Marketer. Share this on Facebook.
Buzz Marketing for Technology
JUNE 17, 2015
For those of you who aren’t familiar with Dave or Smart Insights – Dave Chaffey is CEO of Smart Insights, a publisher of planning templates and articles focusing on Digital Strategy with channels on B2B Marketing and Marketing automation. I think content personalization is the biggest opportunity into 2016 for B2B Marketers.
Buzz Marketing for Technology
MARCH 16, 2010
In the last post we covered Social Media Listening for B2B Marketing and while providing outstanding customer support is always a good choice when it comes to building a business case that will stand up in the boardroom, another very fertile area to consider is creating a stream of leads from all those conversations out there. Tweet This!
Buzz Marketing for Technology
OCTOBER 19, 2011
I’ve been working with many B2B companies to help them figure out when and how to use social media in their business. 2) Leverage your brand advocates – If you already have fans and followers on Facebook and Twitter, why not energize their word of mouth about your solution?
Buzz Marketing for Technology
NOVEMBER 9, 2011
B2B marketers often host bi-annual advisory boards or annual user group meetings and these are just screaming for a way to keep them connected via a tool like on online community. Find diehard fans on Twitter, Facebook and LinkedIn. FOUND the ROI of Social Media for B2B Marketers! See below for what happens when you do.
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