Paul Gillin

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B2B Blogging Excellence

Paul Gillin

As an established presence in a community with few other bloggers, Cahill is a big fish in a small pond. His advice to prospective b-to-b bloggers: “Be prepared to stick with it for a while; it takes a couple of years to build up your presence. The secret is the lack of competition. And as we know, Google loves blogs.

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Recommended Reading – 7/9/15

Paul Gillin

The Ultimate Guide to Writing Comments That Open Doors with Popular Bloggers – Boost Blog Traffic. SlideShare continues to be one of the best-kept secrets in B2B marketing. We had never heard of most of these tools, and bet you haven’t either. The best overall time to tweet is between noon and 1 PM.

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Recent Writings: Negativity, Social Gaffes and Farewell to Case Studies

Paul Gillin

PR practitioners who undertake influencer relations programs often discover an odd disconnect between them and traditional media relations: Bloggers don’t operate by the same rules as reporters. It turns out the blogger was more interested in the motivations of the PR firm than in Google’s allegedly intrusive behavior.

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Oracle’s Updated Social Media Policy

Paul Gillin

A “New Media Handbook for Bloggers” is available as a separate document for employees interested in establishing a blog. Employees who want to start a blog on sites that are sponsored by Oracle need to read this document and submit a request as specified in the New Media Handbook for Bloggers. Blogging Best Practices.

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Oracle’s Social Media Policy

Paul Gillin

A “New Media Handbook for Bloggers” is available as a separate document for employees interested in establishing a blog. Employees who want to start a blog on sites that are sponsored by Oracle need to read this document and submit a request as specified in the New Media Handbook for Bloggers. Blogging Best Practices.

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Thrilled to be Mentioned in the Company of These Phenomenal B2B Bloggers

Paul Gillin

DNN (formerly DotNetNuke) has posted a listing infographic of the Top 10 Blogs Every B2B Marketer Should Read. I was stunned and thrilled to be included with phenomenal bloggers like Jeremiah Owyang , Seth Godin , Ann Handley and Brian Solis. Top 10 Blogs Every B2B Marketer Should Read from DNN.' Here’s the infographic.

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B2B Blogging Gets Publishing Discipline

Paul Gillin

Blogs may be declining in importance in the consumer realm as Facebook and Twitter grow in popularity, but they are still the most valued social platforms for B2B marketers as evidenced by recent research (see p. It’s clear to me that the best B2B companies are taking their blogging to the next level. 27 of the PDF).

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